4 Analytics Tools Librarians Should Know About, by Ellyssa Kroski | The Information Professional | Scoop.it


"Analytics tools are an invaluable way to show the ROI of marketing campaigns, popularity and usability of website content, value of blog posts, social media influence, and much more. If you haven’t been taking advantage of these free analytics tools for your library or organization, here’s your chance to check them out."


1,. Facebook Insights

2. Google Analytics

3. SiteMeter

4. Social Mention