The Digital Signage Business
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The Digital Signage Business
Rounding up news and views on digital signage and digital out of home
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Maximizing Digital Signage Content - Sign Builder Illustrated

Maximizing Digital Signage Content - Sign Builder Illustrated | The Digital Signage Business | Scoop.it
By Lori Shridhare Although the term “signage” is frequently used to describe the digital displays that showcase ads, viewer-friendly content, an (.@SBIMag article, “Maximizing #Digital Signage Content,” discusses how to choose your #digitalsignage...
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Christie Microtiles Provide Green Digital Solution at SAS Briefing Center | Digital Signage Connection

Christie Microtiles Provide Green Digital Solution at SAS Briefing Center | Digital Signage Connection | The Digital Signage Business | Scoop.it
Christie Microtiles Provide Green Digital Solution at SAS Briefing Center | Digital Signage Connection http://t.co/c3tUxZ1g...
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Mood Media to Reach over Two Million U.S. College Students through Agreement ... - MarketWatch (press release)

Mood Media to Reach over Two Million U.S.
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Outcast Plugs In Early, Really Early, To EV Charging Station Market

Outcast Plugs In Early, Really Early, To EV Charging Station Market | The Digital Signage Business | Scoop.it
Here’s an interesting business model exercise: figure out whether there is an advertising rationale for being on electric vehicle charging station screens.
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DOOH Ad Pricing Varies Widely on a Per-Spot Basis: Survey

DOOH Ad Pricing Varies Widely on a Per-Spot Basis: Survey. WireSpring's weblog on dynamic digital signage and interactive kiosk projects. Articles focus on deployment case studies, hardware, software and service options, ...
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Sign Media Canada - TD banks on digital signage for the win

Sign Media Canada - TD banks on digital signage for the win | The Digital Signage Business | Scoop.it
Sign Media Canada - Where Image and Innovation Coverage (TD Canada Trust #digitalsignage wins @iDigScreenmedia (DSA) Crown Award http://t.co/8ZkQCNgx...)...
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Major Turkish Supermarket Chain Implements ... - Narrowcasting

YCD Multimedia, a global leader in providing smart digital media solutions to the retail business world, recently announced that its digital signage software, C-nario Messenger, has been implemented in two leading Turkish ...
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Selling DOOH: Individual Case Studies

Selling DOOH: Individual Case Studies | The Digital Signage Business | Scoop.it
Take for instance their case studies page, which has blinded and unblinded examples of how well marketing campaigns performed across different DOOH networks. For the overall emerging media of digital out of home, ...
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Kinetic Launches Global Digital Out-of-Home Handbook, Covers Market Sizes, Growth Rates, Formats and Creative Innovation

Kinetic Launches Global Digital Out-of-Home Handbook, Covers Market Sizes, Growth Rates, Formats and Creative Innovation | The Digital Signage Business | Scoop.it
Kinetic Worldwide, one of the world's largest planner and buyers of Out-of-Home media, has announced the release of their latest Global Digital Out-of-Home Handbook, December 13, 2011 (Kinetic Launches Global Digital Out-of-Home Handbook:
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What Is Digital Place-based Media? - Mediapost.com

What Is Digital Place-based Media?Mediapost.comDigital place-based media is not transit advertising or outdoor bulletins. Digital place-based media is not billboards where static images are digitally delivered.
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Sixteen:Nine – Mixer Update: Sponsors and tickets

Sixteen:Nine – Mixer Update: Sponsors and tickets | The Digital Signage Business | Scoop.it
Excited to be a part of such a great event!
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Ideal Length of a Digital Signage Message: 22 Characters or Less

Ideal Length of a Digital Signage Message: 22 Characters or Less | The Digital Signage Business | Scoop.it
Ideal Length of a Digital Signage Message: 22 Characters or Less. WireSpring's weblog on dynamic digital signage and interactive kiosk projects.
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Retail digital signage: Automotive dealers upgrade to provide improved content

Retail digital signage: Automotive dealers upgrade to provide improved content | The Digital Signage Business | Scoop.it
Dealer TV, Automotive Broadcasting Network's digital out-of-home service in U.S. and Canadian car dealerships, is this year rolling out an upgraded system using Harris digital signage technology.
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Hyundai Projection-Maps Classic Miami Hotel For Car Promo

The whole 3D projection mapping thing is starting to get commonplace, and some of the stuff I have seen lately on videos has been pretty much shrug-inducing.
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Four Winds Interactive Ranks Among Top 20 on Forbes “America’s Most Promising Companies” List | Digital Signage Connection

Four Winds Interactive Ranks Among Top 20 on Forbes “America’s Most Promising Companies” List | Digital Signage Connection | The Digital Signage Business | Scoop.it
Four Winds Interactive Ranks Among Top 20 on Forbes “America's Most Promising ... - Digital Signa...
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DailyDOOH » Blog Archive » Primesight Retains Its Glasgee ...

DailyDOOH » Blog Archive » Primesight Retains Its Glasgee ... | The Digital Signage Business | Scoop.it
Primesight, the outdoor media owner has retained the tender for the Glasgow Subway account in a competitive pitch against JC Decaux and CBS Outdoor. [caption id="attachment_59075" align="alignright" width="300" ...
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MOOD MEDIA signs strategic partnership with ... - Narrowcasting

PARIS, Dec. 15, 2011 — Mood Media installs its signature Digital Signage player across the. Clear Channel France screen networkPARIS, Dec. 15, 2011 /PRNewswire/ – Mood Media France, a subsidiary of Mood ...
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Case Study: Maximizing ROI from Digital Signage Players

Case Study: Maximizing ROI from Digital Signage Players | The Digital Signage Business | Scoop.it
Maximizing ROI from #DigitalSignage Players: http://t.co/bZLJyUww #Intel #DOOH...
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Monster Media and Limited Space comment on shopping centre DOOH research | Output

Monster Media and Limited Space comment on shopping centre DOOH research | Output | The Digital Signage Business | Scoop.it
Monster Media and Limited Space have commented on two studies on the use of digital signage in shopping centres released this year.
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