:: The 4th Era ::
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:: The 4th Era ::
Impact of the internet age on human culture and education policy/administration
Curated by Jim Lerman
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Rescooped by Jim Lerman from Creativity

43 Company Culture Improvement Ideas (That Actually Work)

43 Company Culture Improvement Ideas (That Actually Work) | :: The 4th Era :: | Scoop.it
Improving your company culture requires regular work. Just like exercising and eating well leads to good health, constantly investing in your people has th

Via TechinBiz, JunoPark
Mark Cottee's curator insight, May 18, 7:07 PM
I often hear about workplace culture and how it is more important than strategies  - good to see some real examples. 
Scooped by Jim Lerman

This Will Be The #1 Business Skill Of The Next 5 Years | Linked In

This Will Be The #1 Business Skill Of The Next 5 Years | Linked In | :: The 4th Era :: | Scoop.it

by Shane Snow


"Every few minutes, a new buzzword rips through the business world, skids, gets a few quick books written on it, and ends up in a pile of tired terms next to "synergy." Today, one of the biggest corporate buzzwords is "storytelling." Marketers are obsessed with storytelling, and conference panels on the subject lately have fewer empty seats than a Bieber concert.


"Funny thing is, storytelling has been the buzzword off and on since advertising became a thing. It's always coming out of the buzzword pile because, at the end of the day, it's a timeless skill. Stories have been an essential driver of change throughout human history. For good and for ill.


"And now more than ever, businesses, workers, and leaders have opportunities to stand out, spread messages, and make change through storytelling.


"Good stories surprise us. They have compelling characters. They make us think, make us feel. They stick in our minds and help us remember ideas and concepts in a way that numbers and text on a slide with a bar graph don't."

Jim Lerman's insight:

#1 skill not just in business, but just about every form of communication.

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Rescooped by Jim Lerman from SOCIAL MEDIA, what we think about!

Networking Guide for Bloggers: Why It Is Important (Part 1)

Networking Guide for Bloggers: Why It Is Important (Part 1) | :: The 4th Era :: | Scoop.it

The first part of a series of five articles on the social networking today. This is a very interesting guide that will give you lots of useful information on the subject. [note mg]


In today’s blogosphere a lot of discussion is going on about various aspects of positioning and growing a blog. Even though the space gets more and more crowded every day, and the game is changing constantly, there are still some things everyone tells you to do – things considered as mandatory for any kind of success.


Among various aspects of promotion, advertising, search engine optimization, social media, and all kinds of other stuff lies the need of contacting other, fellow bloggers, and being in touch with people in general.


Read more: http://www.hongkiat.com/blog/networking-guide-for-bloggers-why-networking-important/

Via Martin Gysler
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Rescooped by Jim Lerman from Digital Culture

Don't Be a Victim of Content Theft

Don't Be a Victim of Content Theft | :: The 4th Era :: | Scoop.it
Your content may have been used without attribution or your permission. Read here to identify if you are a victim of Content Theft and how to prevent it

Via janlgordon, nukem777
janlgordon's curator insight, January 19, 8:48 PM

I selected this article from Curatti written by Shelly Kramer because it explains how to find out whether your brand's content has been hijacked.


Protect your valuable blog posts from piracy.


How to Stop Content Theft


As a business it's important to know whether your hard work is being used in an unethical manner. I agree that it's important to find out whether your content is being used in order to preserve your brand reputation.


Kramer shows how to gather the right information on your blog posts in order to protect them.


Here's what caught my attention:


  • The Internet makes it easy to steal content in an age of curation. It's okay to do if you get permission and leave an attribution.


  • In order to find out whether your articles are being used by someone else you can use some handy tools. Google Alerts and Copyscape are two good ones to start with.


  • You can prevent content theft if you are using WordPress with various plugins like Copyright Notice and Yoast SEO. Alternatively you can hire a professional to set up safety measures for you.


Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond


Image: Courtesy of 123rf.


Read full article here: http://ow.ly/e0lP308aWjW


Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Stephen Dale's curator insight, January 22, 6:45 AM
Having been a victim of content theft and plagiarism, this article provides some useful and practical tips on what to do if you are the victim, and how you can potentially prevent it happening to you.
Patryk Kaźmierski's curator insight, January 25, 5:39 AM

Artykuł o tym jak zapobiegać kradzieży contentu. 

Rescooped by Jim Lerman from An Eye on New Media

Top Tech Trends and People of 2012

Here is the textbook that I created/curated for teaching my New Media Technology class during the Spring semester of 2012 at Hannam University's Linton Global College. I took great effort to give credit where it is due. I aimed to show my students how they could access enough free info on the web that was of equal or greater value than the wonderful information found in expensive textbooks. Feel free to share and please support the true authors of this book in any way you can (money, likes, blog comments, links, etc.) I am simply the currator of this content.

If you would like a free tablet-friendly PDF file, just email me at kenmorrison30 @ yahoo.com (no spaces)


Via Ken Morrison
Barbara Kurts's comment, January 9, 2013 9:04 PM
my topics here http://www.scoop.it/t/health-leads-plus
ben bernard's comment, January 9, 2013 11:37 PM
thanks ! http://www.scoop.it/t/direct-marketing-services my newly made scoop.it :)
Toni Plourde's comment, February 1, 2013 2:47 PM
Thanks for the PDF ! It's great!
Rescooped by Jim Lerman from SOCIAL MEDIA, what we think about!

Gamification: Motivation and Engagement

Gamification: Motivation and Engagement | :: The 4th Era :: | Scoop.it

What’s Game Good For?

Before we can talk about applying game mechanics to anything, we need to understand what a game actually us. The Oxford English Dictionary defines a game as “a form or spell of play or sport, esp. a competitive one played according to rules and decided by skill, strength or luck.”


That’s pretty hard to digest as a something you can say to a decision maker! However, if we break it down further we can start to get at some core ideas that should help. Play and sport are all activities or tasks. Played is not a strong word in the corporate world. It conjures images of nerds playing quake after hours on the corporate network. So instead, how about we use completed.


Rules Can Be Starting Points

Next, rules. We all have rules, but it is not something you hear people talking about in businesses. Instead, we could say parameters or guidelines. All projects have parameters or guidelines...


Read more: http://osakabentures.com/2012/01/gamification-motivation-and-engagement/

Via Martin Gysler
Martin Gysler's comment, January 26, 2012 1:00 PM
As I said, I'll check out the website, thank you Renato!
OsakaSaul's comment, January 27, 2012 1:43 AM
Thanks, everyone, for rescooping my guest blogger's article. We have over 1,500 pageviews, much thanks to YOU all! By the way, see osakabentures.com, let me know if you'f like to guest post, with instant Google Search conection and link to your own blog/profile. @osakasaul
Martin Gysler's comment, January 27, 2012 5:18 AM
You're welcome Saul!