Poliálogos
4 views | +0 today
Follow
 
Rescooped by Julianacaetano from Online-Communities
onto Poliálogos
Scoop.it!

The Simple Science of Facebook Engagement

The Simple Science of Facebook Engagement | Poliálogos | Scoop.it
Even though Facebook is a social platform populated with seemingly random posts, there is a tested method to getting your fans to engage with your brand & content...

Here AMEX Open Forum distils the methodology of getting people to visit your Facebook page, keep them reading as well as having them return.

 

Summarizing the Infographic:

 

Post Short Updates - less than 80 characters get 23% higher engagement rates

 

Post Images - Photos get a 39% higher rate of engagement than all types of content averaged

 

Use Emoticons - Using emoticons increase shares and likes by 33%

Try Caption Contests - Asking fans to write captions to interesting photos increases comments by 550%

Respond Quickly - 25% of Facebook and Twitter users expect a response to inquires and complaints within 60 minutes

Run a Photo Contest - Encourage fans to post photos for a chance to win something

NB. Third-party apps need to be used for photo and video contests

In order to use this effectively for Community Engagement or Brand Marketing you need to:

#Develop clear objectives

#Understand the people you are targeting and

#Create a smart integration strategy


Source. http://amex.co/RPVEXm


Via maxOz
more...
Martin (Marty) Smith's curator insight, December 4, 2012 11:54 AM

Great Infographc explains what works on Facebook.

Your new post is loading...
Your new post is loading...
Rescooped by Julianacaetano from 21st Century Learning and Teaching
Scoop.it!

How to Teach 21st Century Skills with Technology

A quick presentation to learn how to teach 21st century skills (like creativity, collaboration and empathy) with educational technology tools like PenPal Schools. Learn more at www.penpalschools.com

 

Learn more:

 

https://gustmees.wordpress.com/2014/03/29/practice-learning-to-learn/

 

https://gustmees.wordpress.com/2015/07/19/learning-path-for-professional-21st-century-learning-by-ict-practice/

 

 

 


Via Gust MEES
more...
Gust MEES's curator insight, February 18, 2016 5:20 PM

A quick presentation to learn how to teach 21st century skills (like creativity, collaboration and empathy) with educational technology tools like PenPal Schools. Learn more at www.penpalschools.com


Learn more:


https://gustmees.wordpress.com/2014/03/29/practice-learning-to-learn/


https://gustmees.wordpress.com/2015/07/19/learning-path-for-professional-21st-century-learning-by-ict-practice/


María Dolores Díaz Noguera's curator insight, February 19, 2016 11:21 AM

Habilidades Siglo XXI...How to Teach 21st Century Skills with Technology | @scoopit via @knolinfos http://sco.lt/...

Наталия Вяткина's curator insight, March 2, 2016 2:21 PM

A quick presentation to learn how to teach 21st century skills (like creativity, collaboration and empathy) with educational technology tools like PenPal Schools. Learn more at www.penpalschools.com


Learn more:


https://gustmees.wordpress.com/2014/03/29/practice-learning-to-learn/


https://gustmees.wordpress.com/2015/07/19/learning-path-for-professional-21st-century-learning-by-ict-practice/


Rescooped by Julianacaetano from Anthropology, communication & technology
Scoop.it!

Book Review: Ethnography for the Internet: Embedded, Embodied and Everyday

Book Review: Ethnography for the Internet: Embedded, Embodied and Everyday | Poliálogos | Scoop.it
“Ethnographers of contemporary Internet-infused societies consequently find themselves facing serious methodological dilemmas: where should they go, what should they do there and how can they acquir...”
Via Andrea Naranjo
more...
No comment yet.
Rescooped by Julianacaetano from Peer2Politics
Scoop.it!

Download PDFs of the book - Yochai Benkler - Wealth of Networks

Download PDFs of the book - Yochai Benkler - Wealth of Networks | Poliálogos | Scoop.it
“ Download PDFs of the book - Yochai Benkler - Wealth of Networks http://t.co/CfjdzP6L...”
Via jean lievens
more...
No comment yet.
Scooped by Julianacaetano
Scoop.it!

Banco de Dados Folha - Acervo de Jornais

Julianacaetano's insight:

"Defendo a idéia de um pensamento complexo, onde só podemos pensar as coisas se as colocamos dentro de contextos e situações globais. As ciências sociais pertinentes permitem elaborar estratégias. Mas elas não fazem estratégias. Se você só vê fragmentos da realidade, só faz pesquisas parciais, você tem uma razão cega. Não são as ciências sociais que devem ser colocadas em questão. Hoje, trata-se de um problema de reforma de pensamento. Não um pensamento que isola os objetos de seus contextos, mas um pensamento complexo. É preciso mudar a estrutura de pensamento."

more...
No comment yet.
Rescooped by Julianacaetano from Eyes Wide Open
Scoop.it!

Crowdmapping for Social Change

Crowdmapping for Social Change | Poliálogos | Scoop.it
In 1854, John Snow plotted cholera deaths on a map of London’s Soho district to determine the cause of a deadly epidemic sweeping the community. By mapping the geography of the outbreak, Snow was ...

Via Andrea Perri
more...
No comment yet.
Rescooped by Julianacaetano from Everything is related to everything else
Scoop.it!

Crowd-mapping With Cell Phones - IEEE Spectrum

Crowd-mapping With Cell Phones - IEEE Spectrum | Poliálogos | Scoop.it

To determine the ebb and flow of city dwellers, public officials have typically resorted to looking around and counting. But now censuses can be taken every few milliseconds, as phones ping cellular networks and reveal their location.

 

Read more at: http://spectrum.ieee.org/telecom/wireless/crowdmapping-with-cell-phones?utm_content=buffer8599b&utm_source=buffer&utm_medium=twitter&utm_campaign=Buffer


Via Fernando Gil
more...
No comment yet.
Rescooped by Julianacaetano from Anthropology, communication & technology
Scoop.it!

» Digital Ethnography Toward Augmented Empiricism: A New Methodological Framework Journal of Digital Humanities

» Digital Ethnography Toward Augmented Empiricism: A New Methodological Framework Journal of Digital Humanities | Poliálogos | Scoop.it
How Do Digital Technologies Deepen Ethnographic Practices?

Culture takes variegated forms, including lived experiences, social interactions, memories, rituals, transactions, events, conversations, stories, gestures, and expressive disciplines like music and dance. These processes and artifacts of social life make an ethnographer’s job as analyst and cultural documentarian dynamic and challenging.

Via Andrea Naranjo
more...
No comment yet.
Rescooped by Julianacaetano from Online-Communities
Scoop.it!

The Simple Science of Facebook Engagement

The Simple Science of Facebook Engagement | Poliálogos | Scoop.it
Even though Facebook is a social platform populated with seemingly random posts, there is a tested method to getting your fans to engage with your brand & content...

Here AMEX Open Forum distils the methodology of getting people to visit your Facebook page, keep them reading as well as having them return.

 

Summarizing the Infographic:

 

Post Short Updates - less than 80 characters get 23% higher engagement rates

 

Post Images - Photos get a 39% higher rate of engagement than all types of content averaged

 

Use Emoticons - Using emoticons increase shares and likes by 33%

Try Caption Contests - Asking fans to write captions to interesting photos increases comments by 550%

Respond Quickly - 25% of Facebook and Twitter users expect a response to inquires and complaints within 60 minutes

Run a Photo Contest - Encourage fans to post photos for a chance to win something

NB. Third-party apps need to be used for photo and video contests

In order to use this effectively for Community Engagement or Brand Marketing you need to:

#Develop clear objectives

#Understand the people you are targeting and

#Create a smart integration strategy


Source. http://amex.co/RPVEXm


Via maxOz
more...
Martin (Marty) Smith's curator insight, December 4, 2012 11:54 AM

Great Infographc explains what works on Facebook.

Rescooped by Julianacaetano from clay shirky
Scoop.it!

Toward a Complex, Realistic, and Moral Tech Criticism - The Atlantic

Toward a Complex, Realistic, and Moral Tech Criticism - The Atlantic | Poliálogos | Scoop.it
Toward a Complex, Realistic, and Moral Tech Criticism The Atlantic He goes to war with almost everybody else who thinks about the Internet's people, institutions, and technologies in the public eye: Nicholas Carr, Clay Shirky, Dave Weinberger, Tim...

Via Rock Morey
more...
No comment yet.
Rescooped by Julianacaetano from WikiLeaks & Ethics in the Changing Media Environment
Scoop.it!

WikiLeaks founder Julian Assange walks out of CNN interview - In-depth Africa.com - YouTube

For Breaking news around the world: www.indepthafrica.com

Via Abigail Lewis
more...
Abigail Lewis's curator insight, April 20, 2014 12:53 PM

 Julian Assange walks out of an interview with CNN journalist due to her trivialisation of the information leaked in an effort to focus on his personal life. CNN wants to avoid the question of whether or not the public has the right to know certain information deemed secret by the government. They have an agenda to villianize Assange instead of addressing the larger questions at hand in order to protect the interests of people in power. 

Rescooped by Julianacaetano from Crowdsourcing + Big Data
Scoop.it!

Potholes and Big Data: Crowdsourcing Our Way to Better Government | WIRED

Potholes and Big Data: Crowdsourcing Our Way to Better Government | WIRED | Poliálogos | Scoop.it
Amazon, Apple, Facebook, Google, Twitter, and Netflix are probably the sexiest examples of organizations using Big Data (re: petabytes of largely unstructured information) in amazing ways. It’s folly to think, however, that Big Data can’t be used in more prosaic, practical ways. Big Data is transforming many industries and functions within organizations with relatively limited budgets. Consider…

Via Noelle Acheson
more...
No comment yet.
Rescooped by Julianacaetano from 21st Century Learning and Teaching
Scoop.it!

THE NEW Possibilities To LEARN AND Teach With ICT | #LEARNing2LEARN | Life-Long LEARNing | eSkills

THE NEW Possibilities To LEARN AND Teach With ICT | #LEARNing2LEARN | Life-Long LEARNing | eSkills | Poliálogos | Scoop.it

THE New Possibilities To LEARN AND Teach With ICT: First of ALL, WE need to THINK about OUR LEARNers, Students and WHAT skills THEY need to have in the 21st Century, NOT knowing WHICH are THE NEW jobs WHO could emerge, right!?

 


Via Gust MEES
more...
selfoperator's comment, February 25, 2016 3:33 AM
Its sweet
Milena Charris's curator insight, March 2, 2016 11:43 AM

Formacion del profesorado en TIC

Елена Гончарова's curator insight, March 2, 2016 3:33 PM

THE New Possibilities To LEARN AND Teach With ICT: First of ALL, WE need to THINK about OUR LEARNers, Students and WHAT skills THEY need to have in the 21st Century, NOT knowing WHICH are THE NEW jobs WHO could emerge, right!?

 

Rescooped by Julianacaetano from Global Brain
Scoop.it!

Collective Intelligence: Creating a Prosperous World at Peace: Tom Atlee, Yochai Benkler, Thomas Homer-Dixon, Pierre Levy, Thomas Malone, Rt Hon Paul Martin, Hassan Masum, Robert Steele, Mark Tovey...

A book with an extensive collection of short, introductory articles by a variety of collective intelligence experts, including members of the Global Brain Institute


Via Spaceweaver
more...
No comment yet.
Scooped by Julianacaetano
Scoop.it!

O pensamento complexo e a ecologia da ação. Entrevista com Edgar Morin

O pensamento complexo e a ecologia da ação. Entrevista com Edgar Morin | Poliálogos | Scoop.it
O Instituto Humanitas Unisinos - IHU - um órgão transdisciplinar da Unisinos, que visa apontar novas questões e buscar respostas para os desafios de nossa época. Parte da visão do humanismo social cristão, debatendo a sociedade do futuro.
more...
No comment yet.
Rescooped by Julianacaetano from Professional Learning for Busy Educators
Scoop.it!

Free Technology for Teachers: Inspire Young Writers With Write About

Free Technology for Teachers: Inspire Young Writers With Write About | Poliálogos | Scoop.it
Over the years, I have witnessed the power of social media and the draw of compelling images in the classroom. My students love connecting with others globally, and they are inspired by interesting photographs. Having a broader audience and a topic to write about is oftentimes all I need to turn student writers into published authors. With Write About,I have found a free tool that puts the power of both social media and images into the hands of my students.

Via John Evans
more...
No comment yet.
Rescooped by Julianacaetano from Communication in the digital era
Scoop.it!

Protesters Are Dodging Sudan's Internet Shutdown with a Phone-Powered Crowdmap

Protesters Are Dodging Sudan's Internet Shutdown with a Phone-Powered Crowdmap | Poliálogos | Scoop.it

Since Wednesday afternoon, Sudan's internet has been sporadically shut off amid a fifth day of protests against President Omar al Bashir’s regime. Despite the attempt to cut off communications and limit organization and reporting on the ground, a group of tech-savvy people based in Khartoum have developed a map for recording key data about the protests that's powered by cell networks. 

Called the Abena crowd map, the map is the product of Mohammed Hashim Saleh and Abeer Khairy, engineers both, and Ahmed Hassan, the co-founder of Khartoum Geeks. In the short amount of time the internet was on yesterday, they deployed the map, which follows events on the ground in Sudan with direct reports.

SMS messages are connected automatically with the Ushahidi-based crowdmapping platform, Saleh told me. Activists, some in-country (who work when possible) and the rest outside, login and check the messages. They are then doubled checked with news sources and social media before being finally confirmed and mapped. The crew has also been manually updating the platform.

“We have categories,” Saleh said, “Killed people, detainees, fire and deconstruction and demonstrations.” 11 reports have been uploaded since the site went live (three hours ago at the time of this writing).  


Via Andrea Naranjo
more...
No comment yet.
Rescooped by Julianacaetano from Social Media and Healthcare
Scoop.it!

Spotlight on health and social media across the world

Spotlight on health and social media across the world | Poliálogos | Scoop.it

Wanda Phelloner from Zambia was six years old when she got a high fever. "I had malaria," she told a health organization worker later. "I had to go to the clinic, I needed some medical attention. But unfortunately, the medicine was not there."

 

Phelloner did get better, but her case points to how in many African countries, well-researched and curable diseases like Malaria frequently go untreated. Even though there is medication to treat malaria, it's often not available to those who need it, because local pharmacies or healthcare facilities have run out.

 

That's where African non-governmental organizations came in. Using online tools, in 2009 the groups started a campaign to prevent people from suffering negative effects when especially important medications from running out - a phenomenon also known as a "stockout."

 

Crowdmapping against stockouts

Within only five days, the campaign had identified more than 250 stockouts in Kenya, Malawi, Uganda and Zambia.

Volunteers ask about the supply of medicines on-site, and then send answers via text message to administrators of the stopstockouts.org platform. The sites are mapped out to indicate to Internet users what is available where.


stopstockouts.org provides a real time visualization of where medications are in stock - and where they have run out

"Before that, the government had only said there were no stockouts," said Daudi Were at the fifth annual World Health Summit, held in Berlin October 20-22. Were works for the company Ushahidi in Nairobi, and helped develop the software that stopstockouts.org is based on.

"But now they are presented with evidence, so it started becoming a conversation of where in the process is the problem." Be it budget, procurement, delivery, supply - "the NGOs are now talking with the government from a more informed position," Were said, "so it changed the nature of the conversation."

 

Crowdmapping is based on the possibilities of organizing information shared by the public. It's especially important in the health field, Were said: "If there's an epidemic, the people in the middle may not have the full picture. But if you aggregate all that information at a national level, it allows the government to have a clearer picture of what's going on in that region."

 

Wisdom of many

After the earthquake on Haiti in 2010, a platform based on Ushahidi's model showed what kind of help was needed, and where. It gathered more than 40,000 individual messages from those in need, as well as from those helping.

 

And after the Fukushima nuclear disaster in 2011, the crowdmapping site sinsai.info provided information about radioactivity in the region. Even government agencies and embassies directed people to the website.

 

Joseph Tucker, a professor and infectious disease specialist at the University of North Carolina School of Medicine at Chapel Hill, believes in the wisdom of the masses. In Guangzhou, southern China, he runs a platform oriented toward homosexual men, to educate them about sexually transmitted diseases like HIV.

 

Although homosexual men in China are at high risk for HIV and syphilis, they don't get tested routinely. "In order to reach these high-risk populations, we need ways that are acceptable to them, like social media," Tucker told DW.


Polio vaccination in Nigeria

"Social media can be a powerful force to get an idea about their preferences for where and how they would like to be tested, and social media can help us to optimize our public health strategies," Tucker said.

But the Internet can also be used to spread disinformation. Heidi Larson, a professor at the London School of Hygiene and Tropical Medicine, explained how in 2003, an official boycott of the polio vaccine in five states of northern Nigeria led to a resurgence of the disease.

Like actual viruses, disinformation can also now be replicated at a logarithmic scale, or go viral. "The kind of rumor networks that used to stay local are now global," Larson said.

 

Tool to develop targeted strategies


After the United Nations suspended its support of the polio vaccination program in Pakistan last year following attacks against health workers, Larson's institute developed a program that analyzes content on vaccinations in blogs, forums and social networks worldwide. The goal is to find out more about why people have reservations against certain public health measures.

 

This helps with, for example, figuring out if religion should be taken into consideration as a major factor in planning for a particular region, or if information on alternative treatment methods should be promoted.

Social media is merely a tool - like medicine, Were said: "You can use it for good, or for bad. You have to deploy it properly."


Via Plus91
more...
Trevor Lakey's curator insight, January 27, 2014 12:34 AM

Highlights the potential of crowdmapping platforms and approaches, like Stopstockouts and Ushahidi, plus raises cautionary note about potential negative uses of social media in healthcare contexts

Rescooped by Julianacaetano from Anthropology, communication & technology
Scoop.it!

Upcoming Symposium to Examine How Technology Can Save Native Languages

Upcoming Symposium to Examine How Technology Can Save Native Languages | Poliálogos | Scoop.it
A symposium to discuss the documentation and revitalization of Native Languages will be held April 17 at the Rochester Institute of Technology.

Via Charles Tiayon, Andrea Naranjo
more...
No comment yet.
Rescooped by Julianacaetano from clay shirky
Scoop.it!

Clay Shirky: Why Motivation No More Includes a Cost - Curation ...

Clay Shirky: Why Motivation No More Includes a Cost - Curation ... | Poliálogos | Scoop.it
Great perspective that incorporates a lot of the motivational research from what behavioral economist, author and business school professor Dan Ariely has been researching and writing about the past several years.

Via Rock Morey
more...
No comment yet.
Rescooped by Julianacaetano from clay shirky
Scoop.it!

Cognitive Surplus by Clay Shirky: Decoded | PR Groove

This can be viewed as a good thing from a social interactivity perspective. However, Shirky makes a sound argument that this phenomenon can lead to danger due to the oversaturation of content and disinformation.

Via Rock Morey
more...
No comment yet.
Rescooped by Julianacaetano from Educational News and Web Tools
Scoop.it!

Collaboration: Key to Innovation

Collaboration: Key to Innovation | Poliálogos | Scoop.it
Teaching students about product development uses all the core subjects, and it begins with teachers willing to create their own atmosphere of collaborative innovation.

Via Dan Kirsch
more...
Dan Kirsch's curator insight, March 5, 2015 7:56 PM

Loved reading this article from @edutopia ==> I currently participate in a Global Collaboration Blog w/ @Gust MEES I can most certainly say that I have learned how to continue to innovate my classroom through the knowledge I have gained by collaboration.