Technology Strategy & Marketing
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Technology Strategy & Marketing
The Business and Marketing Side of Technology
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Free Gartner Research: Digital Marketing Transit Map

Free Gartner Research: Digital Marketing Transit Map | Technology Strategy & Marketing | Scoop.it
Navigate the #digitalmarketing landscape with this free map from @GartnerDigital
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Here's how to nail product-market fit - VentureBeat

Here's how to nail product-market fit - VentureBeat | Technology Strategy & Marketing | Scoop.it
While nailing the user experience is crucial, neglecting other equally important elements of product definition could cost you valuable time in achieving product-market fit.
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Vending Machine Uses Cloud Technology to Personalize Your Purchases - Mashable

Vending Machine Uses Cloud Technology to Personalize Your Purchases - Mashable | Technology Strategy & Marketing | Scoop.it
Vending Machine Uses Cloud Technology to Personalize Your Purchases Mashable The days of struggling to insert a crinkled dollar bill into a vending machine and watching your precious bag of Cheetos get stuck on the way down may be over, thanks to...
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Atlanta Falcons look to technology to transform fan experience - Washington Times

Atlanta Falcons look to technology to transform fan experience - Washington Times | Technology Strategy & Marketing | Scoop.it
Washington Times Atlanta Falcons look to technology to transform fan experience Washington Times ATLANTA, October 2, 2013 – The Atlanta Falcons have partnered with the world's leading consumer transaction technologies company to enhance the fan...
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Five retail technology trends you should know about

Five retail technology trends you should know about | Technology Strategy & Marketing | Scoop.it
Here are some of the retail marketing trends that might just help you create a standout customer experience (RT @NeilRetail: Five retail technology trends you should know about; the Guardian takes a look.
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Sony May Want to Launch an Internet TV Service | MIT Technology ...

Sony May Want to Launch an Internet TV Service | MIT Technology ... | Technology Strategy & Marketing | Scoop.it
Just when you thought you were beginning to get a grasp of the labyrinthine world of online television, just when you thought a few key players were charging to the forefront (see “Aereo Has Landed”), or were likely to soon ...
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Qualcomm technology boosts streaming on home networks - PCWorld

Qualcomm technology boosts streaming on home networks - PCWorld | Technology Strategy & Marketing | Scoop.it
Qualcomm technology boosts streaming on home networks PCWorld Qualcomm Atheros is rolling out StreamBoost, a technology that will be used in Wi-Fi routers and gateways to improve the performance of movies and games streamed over wireless home...
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Clean tech venture capital plummets in 2013 | MIT Technology Review

Clean tech venture capital plummets in 2013 | MIT Technology Review | Technology Strategy & Marketing | Scoop.it
As a group, clean-tech startups are struggling. Here are some of the technology and business trends that will shape startup activity this year.
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Image Sensors World: TI Licenses Softkinetic's Technology, Enters ToF Market

Image Sensors World: TI Licenses Softkinetic's Technology, Enters ToF Market | Technology Strategy & Marketing | Scoop.it
Jonathan Chizick's insight:

Gesture UI - one of the hot trends that will pick up steam in 2013

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Technology, structure transform today's FFA - San Francisco Chronicle

Technology, structure transform today's FFA - San Francisco Chronicle | Technology Strategy & Marketing | Scoop.it
Technology, structure transform today's FFASan Francisco ChronicleMARIETTA, Ohio (AP) — "Future Farmers of America" hasn't been the official name of the National FFA Organization for nearly 25 years, and the lessons learned by members of local chapters...
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YouTube's new Los Angeles complex 'a wonderland' for aspiring film-makers - The Guardian

YouTube's new Los Angeles complex 'a wonderland' for aspiring film-makersThe GuardianIt was the hangar which incubated Howard Hughes's aviation dreams, each aircraft model more fanciful than the last, and half a century later it is the launchpad...
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Text messaging turns 20

Text messaging turns 20 | Technology Strategy & Marketing | Scoop.it
The first SMS was sent as a Christmas greeting in December 1992.
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Target your customers precisely with buyer personas - JulienRio.com

Target your customers precisely with buyer personas - JulienRio.com | Technology Strategy & Marketing | Scoop.it
Do you really know who are your customers? Do you have a clear picture of your market? A precise definition of your market is the key to an efficient strategy.
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What Content Marketers Can Learn From Product Managers

What Content Marketers Can Learn From Product Managers | Technology Strategy & Marketing | Scoop.it
Content Marketing is a relatively new specialty, with the first job postings appearing about five years ago, so finding somebody with more than just a few years’ experience is somewhat unusual. Lik…
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Creative technology will drive the next era of marketing

Creative technology will drive the next era of marketing | Technology Strategy & Marketing | Scoop.it
Creative technology will drive the next era of marketing, Brands are still a long way off from delivering the connected, personalised marketing that people crave, says Omaid Hiwaizi chief strategy officer, UK, Geometry Global and director of...
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Google Acquires YC-Backed Flutter, A Gesture Recognition Technology Startup ... - TechCrunch

Google Acquires YC-Backed Flutter, A Gesture Recognition Technology Startup ... - TechCrunch | Technology Strategy & Marketing | Scoop.it
Google Acquires YC-Backed Flutter, A Gesture Recognition Technology Startup ...
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User Reviews Can Make or Break a Business - Green Hosting | Website Hosting | Green Web Hosting

User Reviews Can Make or Break a Business - Green Hosting | Website Hosting | Green Web Hosting | Technology Strategy & Marketing | Scoop.it
Sixty-five percent of online buyers use consumer-generated reviews in making a buying decision - Website Hosting Tips (RT @GreenhostIt: What are the ethics of user reviews?
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Nicholas Eberstadt: Yes, Mr. President, We Are a Nation of Takers

In The Wall Street Journal, Nicholas Eberstadt writes that since 1960, entitlement transfers have grown twice as fast as personal income—to $2.3 trillion annually.
Jonathan Chizick's insight:

"Generosity is a virtue, on that we can all agree with President Obama. But being generous with other people's money is not the same thing."

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Tarjin Rahman ~ on product management...: How REI Put A Bow On Social Marketing And Wowed Customers by Ekaterina Walter | Jan 4, 2013

Tarjin Rahman ~ on product management...: How REI Put A Bow On Social Marketing And Wowed Cu... http://t.co/wvnJzWsj
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Asus to bundle Leap Motion motion-control technology with select laptops, all ... - ZDNet

Asus to bundle Leap Motion motion-control technology with select laptops, all ... - ZDNet | Technology Strategy & Marketing | Scoop.it
TG Daily
Asus to bundle Leap Motion motion-control technology with select laptops, all ...
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3-D Printing Technology May Bring New Industrial Revolution - Spiegel Online

3-D Printing Technology May Bring New Industrial Revolution - Spiegel Online | Technology Strategy & Marketing | Scoop.it
Spiegel Online
3-D Printing Technology May Bring New Industrial Revolution
Spiegel Online
3-D printing technology, used industrially for the last few decades, is poised to break into the mass market.
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Apple's Retail Expansion: Perfection Grows | MIT Technology Review

Apple's Retail Expansion: Perfection Grows | MIT Technology Review | Technology Strategy & Marketing | Scoop.it
The success of Apple's retail operation has been breathtaking.
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What should you do to a computer before you sell it? - NBCNews.com

What should you do to a computer before you sell it? - NBCNews.com | Technology Strategy & Marketing | Scoop.it
What should you do to a computer before you sell it?NBCNews.comYou know you should securely wipe your hard drive before you sell a computer, but is there anything else you should do before you put it up on eBay?
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Apple investigating 'realistic' wireless charging technology - Apple Insider

Apple investigating 'realistic' wireless charging technology - Apple Insider | Technology Strategy & Marketing | Scoop.it
Apple InsiderApple investigating 'realistic' wireless charging technologyApple InsiderApple investigating 'realistic' wireless charging technology. By Neil Hughes.
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Technology Focus: Who Benefits From Big Data? Big Guns IBM, Oracle, HP, EMC - International Business Times

Technology Focus: Who Benefits From Big Data? Big Guns IBM, Oracle, HP, EMC - International Business Times | Technology Strategy & Marketing | Scoop.it
International Business TimesTechnology Focus: Who Benefits From Big Data?
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