Technology in Business Today
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Latest News and Innovations in Technology
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Want to make the most of AR? Here's how consumers actually use it

Want to make the most of AR? Here's how consumers actually use it | Technology in Business Today | Scoop.it
Many brands are beginning to understand the definition and impact of augmented reality. But there are few insights into the AR consumer, and even fewer insights into the messaging and communication of how and why AR should be used to that consumer. Therefore brands who may have already developed an…
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Richard Platt's curator insight, Today, 1:17 AM

The insights from this study sought to identify consumer perceptions and use cases for AR to help brands understand how to talk about and communicate an AR solution. The results showed it may be less important for consumers to actually understand AR in order for them to comprehend its potential use.

 

For example, most consumers find that AR can be used for several different purposes:

  • Product trials or experiences
  • To help people by saving time or by improving a process
  • To entertain and make an experience or process more fun

 

Most example use cases for AR, provided by respondents, include those pertaining to gaming, entertainment, and social media. However, a more practical application is seen with specific brands associated with tech, home improvement, and retail; consumers are more open to trying out these kinds of AR solutions.

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Top 5 Trends of Artificial Intelligence in Business for 2018

Top 5 Trends of Artificial Intelligence in Business for 2018 | Technology in Business Today | Scoop.it
Top 5 Trends of Artificial Intelligence in Business for 2018
Artificial intelligence In Business is ‘the’ trend of 2018 and is actually a technology which we are using on a daily basis! Artificial Intelligence & Machine Learning are meant for all kinds of businesses- big, medium & small.
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Richard Platt's curator insight, Today, 1:22 AM

Artificial intelligence In Business is ‘the’ trend of 2018 and is actually a technology which we are using on a daily basis! Artificial Intelligence & Machine Learning are meant for all kinds of businesses- big, medium & small. - See the video for the explanation

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Intel: Building Blockchain for the Enterprise

Intel: Building Blockchain for the Enterprise | Technology in Business Today | Scoop.it
Intel: Building Blockchain for the Enterprise
In this episode of This Is My Architecture - https://amzn.to/2pBzT5l, Ryan from Intel shows us how Intel leverages AWS services to build, test and deploy Hyperledger Sawtooth, an enterprise blockchain platform. Building distributed, modular blockchain p
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Microsoft urges Regulation of Face-Recognizing Tech

Microsoft urges Regulation of Face-Recognizing Tech | Technology in Business Today | Scoop.it
Rapid improvements in face recognition technology prompt Microsoft to call for government regulation to protect people from potential abuse...
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Bezos plans $200,000+ tickets for Space Rides

Bezos plans $200,000+ tickets for Space Rides | Technology in Business Today | Scoop.it
Bezos plans $200,000+ tickets for Space Rides
Jeff Bezos' rocket company plans to charge passengers about $200,000 to $300,000 for its first trips into space next year, Reuters has learned. Havovi Cooper reports
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Finney is the First Ever Blockchain Phone but comes With a $1000 Price Tag

Finney is the First Ever Blockchain Phone but comes With a $1000 Price Tag | Technology in Business Today | Scoop.it
Finney is the First Ever Blockchain Phone but comes With a $1000 Price Tag
Finney Is The World's First $1,000 Blockchain Phone - Sirin Labs Unveils Dual-Screen Design For Its FINNEY Blockchain Smartphone
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Social Media Marketing Made Simple: A Step-by-Step Guide

Social Media Marketing Made Simple: A Step-by-Step Guide | Technology in Business Today | Scoop.it
I don’t think I need to tell you how big social media is. Social media is the fastest growing trend in the history of the world. This sector has grown faster than the Internet itself. Within the first ten years of being publicly available, the Internet managed to gather roughly 1 billion users.
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The Future of Sales: Predictions from the “Nostradamus's” of Selling

The Future of Sales: Predictions from the “Nostradamus's” of Selling | Technology in Business Today | Scoop.it
The experts share what's changed in sales over the past decade, and what skills salespeople need to stay competitive in the next three to five years....
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Selling to Startups: What you need to do to get the most out of your Startup Customers

Selling to Startups: What you need to do to get the most out of your Startup Customers | Technology in Business Today | Scoop.it
Most B2B startups initially sell to other startups, rather than more established companies, and sometimes that's the right move. But not always. In this post we share a framework for deciding whether selling to startups is right for you, and how to go about it the right way.
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Salespeople: How to Talk About Machine Learning

Salespeople: How to Talk About Machine Learning | Technology in Business Today | Scoop.it
Everyone's talking about Machine Learning. Are you? Find out how to sell prospects on the hottest tech around....
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The Small Business Owner's Complete Guide to Growing An Email List

The Small Business Owner's Complete Guide to Growing An Email List | Technology in Business Today | Scoop.it
This must-read guide is packed with useful information to grow your subscriber list - fast.Our guide helps you drive revenue, upsells, and repeat purchases...
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The Future of Shipping: Cool and Sustainable

The Future of Shipping: Cool and Sustainable | Technology in Business Today | Scoop.it
The Future of Shipping: Cool and Sustainable
The shipping industry is currently experiencing exciting and long-overdue tectonic shifts that will change it forever. Sustainability is a key driver to develop these exciting technologies and it is the only way forward in shipping. With that belief as
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Ionic Propulsion - The Future of Space Travel

Ionic Propulsion - The Future of Space Travel | Technology in Business Today | Scoop.it
Ionic Propulsion - The Future of Space Travel Ionic Propulsion - The Future of Space Travel Or at least for NASA.
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What's the Relationship between Bitcoin and Blockchain

What's the Relationship between Bitcoin and Blockchain | Technology in Business Today | Scoop.it
What's the Relationship between Bitcoin and BlockchainBlockchain is Bitcoin’s underlying technology, and Bitcoin was its very first application. As mentioned before, each Bitcoin transaction is recorded on a decentralized ledger, which is the blockchain.
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Richard Platt's curator insight, Today, 1:21 AM

Blockchain is Bitcoin’s underlying technology, and Bitcoin was its very first application. As mentioned before, each Bitcoin transaction is recorded on a decentralized ledger, which is the blockchain. - See video for the explanation

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Many companies are not GDPR-compliant: report

Many companies are not GDPR-compliant: report | Technology in Business Today | Scoop.it
Strengthening cyber security while managing operational risk and compliance are two biggest priorities...
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Japan's Flying 'Dragon' Robot changes shape Mid-Air

Japan's Flying 'Dragon' Robot changes shape Mid-Air | Technology in Business Today | Scoop.it
Japan's flying 'dragon' Robot changes shape mid-air
Tokyo researchers have developed a flying robot named DRAGON, able to twist and turn mid-air and fit through narrow spaces making it ideal for disaster rescue.
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How to Make Your Website Less Scary and Intrusive to Gain More Business

How to Make Your Website Less Scary and Intrusive to Gain More Business | Technology in Business Today | Scoop.it
When it comes to online business: are you a creepy stalker invading people's privacy for profit? You effectively scare people away!
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US International Airport are Now Using Advanced Facial Recognition Technology that May Surprise You

US International Airport are Now Using Advanced Facial Recognition Technology that May Surprise You | Technology in Business Today | Scoop.it
US International Airport are Now Using Advanced Facial Recognition Technology that May Surprise You
Facial recognition at the Airport. Amazon's Facial Recognition Software. Facial recognition expands at U.S. airports.
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New Google Pixel 3 THE BEST Smartphone of 2018!!!

New Google Pixel 3 THE BEST Smartphone of 2018!!! | Technology in Business Today | Scoop.it
New Google Pixel 3 THE BEST Smartphone of 2018!!!
Interestingly, the renders include dual front-facing cameras on the Pixel 3 as well as the Pixel 3 XL and the return of front-facing stereo speakers on both — though the Pixel 3 XL’s top speaker is a lot squatter than previous iterations. There’s a
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How Laser-Focused Values can Lead to Business Success

How Laser-Focused Values can Lead to Business Success | Technology in Business Today | Scoop.it
How Laser-Focused Values can Lead to Business Success

In this video, Entrepreneur Network partner Peter Voogd talks about pursuing clarity during a time when he was broke and very unsure about himself. He found it most helpful to begin by creating an ideal vision. From there, he continued to self
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Female Business Casual: Stop Telling Women to Be Tasteful

Female Business Casual: Stop Telling Women to Be Tasteful | Technology in Business Today | Scoop.it
Tired of business casual dress codes telling women to tone down their makeup and wear tasteful jewelry? Yeah, me too....
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Making the Sustainability Business Case - Accenture

Making the Sustainability Business Case - Accenture | Technology in Business Today | Scoop.it
//ON-DEMAND WEBINAR// Learn how to analyze, measure and articulate the link between sustainability and financial performance to senior management.
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How to Create a Facebook Business Page in 5 Simple Steps [Tutorial]

How to Create a Facebook Business Page in 5 Simple Steps [Tutorial] | Technology in Business Today | Scoop.it
Learn how to create a Facebook business page to maximize your social media marketing reach with this step-by-step tutorial and video.
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The Future of Skyscrapers & Elevators : SkyPod

The Future of Skyscrapers & Elevators : SkyPod | Technology in Business Today | Scoop.it
Future MEGA Skyscraper Magnetic Elevator - The Future Of Skyscrapers & Elevators : SkyPod
Magnetic levitation capsules: the new SkyPod wants to replace the elevators

In the world of design and technology, professionals are all discussing how people of the future will get from point A to B. ther
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Gael Carranza's curator insight, July 12, 8:20 PM
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Jos Buttler's comment, July 16, 12:07 PM
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The true potential of Virtual Reality and Future Technology

The true potential of Virtual Reality and Future Technology | Technology in Business Today | Scoop.it
The true potential of Virtual Reality and Future Technology High Fidelity CEO Philip Rosedale speaks at Pocket Gamer Connects San Francisco 2018 about his fascinating outlook on the potential of VR in games, related sectors and society as a whole.
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