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Get More People To Do What You Want on Your Website

Get More People To Do What You Want on Your Website | Technology | Scoop.it
Conversion rate optimization is the process of optimizing your landing pages to get the highest number of people signing up, purchasing or taking action.

Via Peg Corwin
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Get More People To Do What You Want on Your Website

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Peg Corwin's curator insight, May 7, 2016 1:59 PM

Learn how to get more people to do what you want them to on your website, such as Provide an email address to subscribe to a newsletter, Leave contact information for a sales person, Download a whitepaper or Make a purchase.  There is a science to improving your results

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Rescooped by Friilance from Technology Innovations
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Internet of Things Market Trends and Forecast - TechSling Weblog

Internet of Things Market Trends and Forecast - TechSling Weblog | Technology | Scoop.it
The Internet of Things is a network comprising things or physical objects embedded with software, electronics, network connectivity, and sensors. …
Via Tony Shan
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Internet of Things Market Trends and Forecast - TechSling Weblog

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Rescooped by Friilance from Social Media
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6 Surprising Ways for Growth Hacking Your Digital Startup

6 Surprising Ways for Growth Hacking Your Digital Startup | Technology | Scoop.it
A startup can be a challenge. Give up your job, leap into the unknown. It's daunting! Here are 6 surprising ways for growth hacking your digital startup
Via Boxer Sign
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6 Surprising Ways for Growth Hacking Your Digital Startup

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How to Authentically Engage with Customers on Social Media

How to Authentically Engage with Customers on Social Media | Technology | Scoop.it
The rise of ad blocking and consumers’ growing mistrust of sponsored content is a clear indicator that customers want more control over their online experience. They’re tired of brands pushing ma…

Via Scott McElreath, Andrew Greenyer
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How to Authentically Engage with Customers on Social Media

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Rescooped by Friilance from Mastering Facebook, Google+, Twitter
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Pinterest Reinvents Itself to Prove It’s Really Worth Billions

Pinterest Reinvents Itself to Prove It’s Really Worth Billions | Technology | Scoop.it
To fulfill its promise, Pinterest needs to transcend its core audience. Now the company is betting big that better tech and design can make that happen.
Via massimo facchinetti
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Pinterest Reinvents Itself to Prove It’s Really Worth Billions

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Instagram brand profiles are coming – here’s a first look

Instagram brand profiles are coming – here’s a first look | Technology | Scoop.it

"Instagram is testing out brand profiles, which would function similar to Facebook Pages. Here's how they look ..."


Via Leona Ungerer
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Instagram brand profiles are coming – here’s a first look

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How to Use Facebook Live: A Complete Guide

How to Use Facebook Live: A Complete Guide | Technology | Scoop.it
Why are marketers getting so excited about Facebook Live? Because it's an awesome way for them to use the power of live video to communicate their brand stories and build authentic, intimate relationships with fans and followers. 
However, for such a simple concept, Facebook Live has a lot of little nuances that marketers will need to learn if they want to get the most out of the platform. This guide is meant to help you learn the best tricks and tricks that can make a big, big difference in how many people see your live broadcast, how they engage with it, and how it performs.

Via Wes Thomas
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How to Use Facebook Live: A Complete Guide

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4 Tips to Improve Your Pinterest Exposure : Social Media Examiner

4 Tips to Improve Your Pinterest Exposure : Social Media Examiner | Technology | Scoop.it
Is the Pinterest algorithm burying your pins? Discover four ways to improve the quality of your pins and boards on Pinterest.

Via Kelly Lieberman
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4 Tips to Improve Your Pinterest Exposure : Social Media Examiner

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Rescooped by Friilance from The future of Entertainment
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Why Broadcast TV Advertising Is in Trouble (Guest Blog)

Why Broadcast TV Advertising Is in Trouble (Guest Blog) | Technology | Scoop.it
As consumers shift to new media, advertising dollars have not followed

Via Mattia Nicoletti
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Why Broadcast TV Advertising Is in Trouble (Guest Blog)

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Rescooped by Friilance from Hooked: A Digital Marketing Blog
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Digital Marketing: Top 100 Influencers and Brands

Digital Marketing: Top 100 Influencers and Brands | Technology | Scoop.it
An influencer analysis report identifying the top 100 most influential brands and individuals driving engagement in Digital Marketing in 2016
Via WriteHook
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Digital Marketing: Top 100 Influencers and Brands

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56 One-Sentence Sales Tips Every Rep Should Know

56 One-Sentence Sales Tips Every Rep Should Know | Technology | Scoop.it
Take these bite-sized pieces of sales advice to the bank.
Via Reg Nordman
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56 One-Sentence Sales Tips Every Rep Should Know

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Rescooped by Friilance from Website Pages Advice
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Get More People To Do What You Want on Your Website

Get More People To Do What You Want on Your Website | Technology | Scoop.it
Conversion rate optimization is the process of optimizing your landing pages to get the highest number of people signing up, purchasing or taking action.

Via Peg Corwin
Friilance's insight:

Get More People To Do What You Want on Your Website

more...
Peg Corwin's curator insight, May 7, 2016 1:59 PM

Learn how to get more people to do what you want them to on your website, such as Provide an email address to subscribe to a newsletter, Leave contact information for a sales person, Download a whitepaper or Make a purchase.  There is a science to improving your results

Rescooped by Friilance from Online Marketing Resources
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36 Authoritative Outreach Tips for Digital PR Specialists

36 Authoritative Outreach Tips for Digital PR Specialists | Technology | Scoop.it
The qualities of a talented digital PR specialist really don’t differ much from those of a skilled stalker.
Via Pedro Da Silva
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36 Authoritative Outreach Tips for Digital PR Specialists

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Infinitus Prime is an Enterprise Focused VR Headset with 5k Horizontal Resolution - Road to VR

Infinitus Prime is an Enterprise Focused VR Headset with 5k Horizontal Resolution - Road to VR | Technology | Scoop.it
The latest virtual reality headset to join the race is a headset not bothering to court the consumer market at at all.

Via Christian Murray
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Infinitus Prime is an Enterprise Focused VR Headset with 5k Horizontal Resolution - Road to VR

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Christian Murray's curator insight, May 10, 2016 6:20 PM
With 360 cameras pretty much settling in to the battle for sector control, now the HMD market will start expand again. Here a 140 degree FOV is apparent but it is not for consumers, they intend to Enterprise  it and get it on to common OS- Win/Mac/Linux. No piece point yet but it signifies that  we will see more HMD in the next 18 months.
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10 Hacks for Content Marketers Who Have Little Time

10 Hacks for Content Marketers Who Have Little Time | Technology | Scoop.it
Yes, this entire content marketing thing is great. It means that you’ve now got a much better chance to actually engage your audience. Heck, if done right the struggle for eyeballs might turn into a struggle for content, to satisfy the many readers you’ve got. That is a wonderful opportunity, to say the least. People might actually end up liking marketers if this continues. That said, the task of running content marketing can be a tough one – especially as it’s such a new thing and so many of us still have to learn the best practices.

To that end, I’ve put together a few of the great life hacks to streamline content production and the other activities associated with content marketing. Let me know if they help!

Via Wes Thomas
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10 Hacks for Content Marketers Who Have Little Time

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WordPress vs HTML: What’s the Best Way to Host Your Website?

WordPress vs HTML: What’s the Best Way to Host Your Website? | Technology | Scoop.it
Even the most basic WordPress website will need a MySQL database and PHP support included. While this is included as standard with even the cheapest options at the best hosting websites, you will not need to consider this at all when you build an HTML website. Web hosting costs can therefore be cheaper when you choose HTML.

When it comes to choice of theme, HTML wins on value for money again. A basic HTML theme the same as your WordPress choice is usually around half the cost, and both include all the support and updates you may need. Both of these facts contribute to why websites such as wplift.com agree that “the initial and long term invest in building a business portfolio or a personal website using WordPress is pretty high compared to HTML.”

Via Wes Thomas
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WordPress vs HTML: What’s the Best Way to Host Your Website?

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6 Experts’ Advice on Content Curation for B2B Brands - B2B News Network

6 Experts’ Advice on Content Curation for B2B Brands - B2B News Network | Technology | Scoop.it
As a content curator with six years of experience, marketers and business owners interested in the practice often contact me. Nine times out of ten, the conversation starts with this question: What are the benefits? The short answer is that there are many. I decided to ask curation experts I know to share their favorites …

Via Cendrine Marrouat - cendrinemarrouat.com, Andrew Greenyer
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6 Experts’ Advice on Content Curation for B2B Brands - B2B News Network

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, May 12, 2016 6:05 PM

Some of the most prominent experts on content curation answered my question: What are the main benefits of the practice? 

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How Instagram’s New Algorithm Will Change Influencer Marketing

How Instagram’s New Algorithm Will Change Influencer Marketing | Technology | Scoop.it
Instagram announced a new algorithm which will affect the order in which you see photos. How will this impact digital marketers who work with social media influencers?
Via Collection of First
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How Instagram’s New Algorithm Will Change Influencer Marketing

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How to Consistently Write Awesome Blog Content - Jonathan Foster Web Design

How to Consistently Write Awesome Blog Content - Jonathan Foster Web Design | Technology | Scoop.it
 You’re busy, right? You probably don’t have time to sleep, let alone write outstanding blog posts that get conversions. The only bad part––you need outstanding blog posts.   Keeping a company blog is one of the most beneficial steps you can take toward enhancing your business. By creating consistently great content on a regular schedule, … Continued

Via Treathyl Fox
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How to Consistently Write Awesome Blog Content - Jonathan Foster Web Design

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Treathyl Fox's curator insight, May 11, 2016 3:32 PM
If you publish a blog that regularly supplies consistent content that's good. If you can feature a guide or guides on a subject (approx 2,000 words), it's even better because you can build your credibility. Just one problem. Your only employees are me, myself and I. A little help would be nice. Need help? No worries. Jonathan Foster, webdesign.com, shares some how to tips on consistently generating “Awesome Blog Content” so you can build your brand, even if your business and work is a one-man operation.
Rescooped by Friilance from SocialMoMojo Comms & Content
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Instagram’s Big Redesign Goes Live with a Colorful New Icon, Black-and-White App, and More

Instagram’s Big Redesign Goes Live with a Colorful New Icon, Black-and-White App, and More | Technology | Scoop.it

"Instagram's new icon is pink. Well, it's pink and purple and yellow and orange. It's definitely different. And that's not all the company has changed..."


Via Jessica Kelly
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Instagram’s Big Redesign Goes Live with a Colorful New Icon, Black-and-White App, and More

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Jessica Kelly's curator insight, May 11, 2016 4:12 PM
I like the new logo iconography though am not sure about the color palette (right?). As to the B&W simplicity of the app itself, kudos -- as this post notes, "The user interface is no longer competing for attention."
Rescooped by Friilance from SocialMoMojo Comms & Content
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Facebook Will Turn Panoramas into "360 Photos" for Feed and Gear VR's 1M Users

Facebook Will Turn Panoramas into "360 Photos" for Feed and Gear VR's 1M Users | Technology | Scoop.it
Those panoramas trapped on your phone will finally get a better viewing experience, both on News Feed and the Oculus-powered Samsung Gear VR. Facebook is also..

Via Jessica Kelly
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Facebook Will Turn Panoramas into "360 Photos" for Feed and Gear VR's 1M Users

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Jessica Kelly's curator insight, May 11, 2016 4:21 PM
Deets: "Facebook’s upcoming 360 Photos feature will let people upload flat panoramas like those taken on iPhones, Google Photospheres, or photos from 360 cameras. Facebook will then morph them into 360 Photos for News Feed where users will be able to hold and drag to pan around the photos, or move their heads to look around them on the Gear VR."
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Inbound Link Building 101: 33 White Hat Ways to Build Backlinks for SEO

Inbound Link Building 101: 33 White Hat Ways to Build Backlinks for SEO | Technology | Scoop.it
May 11, 2016 // 8:00 AM
Inbound Link Building 101: 33 White Hat Ways to Build Backlinks for SEO
Written by Lindsay Kolowich | @lkolo25
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There’s no question that building great inbound links to your site is hard work. While many site owners resort to spamming blog comment sections to get their backlinks, that’s neither necessary, nor effective for your SEO efforts.

But it's probably just a last ditch effort since, although there's much talk about generating inbound links, the nitty-gritty ways to actually do that are rarely discussed.
But link building doesn’t need to be as tough as most people make it. Think of it like social media -- if you’re a source of great content and you get it in front of the right people, they’re going to share it. With that in mind, we'll get you started with 33 ideas to help you build legitimate inbound links.

Via Wes Thomas
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Inbound Link Building 101: 33 White Hat Ways to Build Backlinks for SEO

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Rescooped by Friilance from Hospitality Digital Marketing & Beyond
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How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy

How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy | Technology | Scoop.it
Learn the basics of how to leverage Snapchat for your business -- along with tips on what we've learned from creating HubSpot's account.

Via Alexandre Guapyassu
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How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy

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Rescooped by Friilance from The Buyers Path
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4 steps to successful SaaS marketing

4 steps to successful SaaS marketing | Technology | Scoop.it
In today’s crowded marketplace, Software-as-a-Service (SaaS) businesses need a competitive edge to stand out – and a smart marketing strategy can prove a key differentiator.
Via Reg Nordman
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4 steps to successful SaaS marketing

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Rescooped by Friilance from Online Marketing Resources
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How Voice Search Will Change Digital Marketing — For the Better!

How Voice Search Will Change Digital Marketing — For the Better! | Technology | Scoop.it
Voice search is poised to create a seismic shift in our industry. Purna Virji is here to answer three huge questions: who's using voice search, how is it different from text queries, and how can you prepare?
Via Pedro Da Silva
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How Voice Search Will Change Digital Marketing — For the Better!

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Rescooped by Friilance from Hooked: A Digital Marketing Blog
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Social Media Visuals: How to Easily Create Visuals Without a Designer : Social Media Examiner

Social Media Visuals: How to Easily Create Visuals Without a Designer : Social Media Examiner | Technology | Scoop.it
Social Media Marketing Podcast 196. In this episode Donna Moritz will share why social media marketers should care about visuals.
Via WriteHook
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Social Media Visuals: How to Easily Create Visuals Without a Designer : Social Media Examiner

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