Teaching a Modern Business Communication Course
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33 Indispensable Keys to Teaching a Modern Business Communication Course

Are you covering the right topics for your course to be considered up to date? For example, are you giving adequate coverage to social media and electronic communication? Find out now if your course measures up.


Business communication is undergoing dramatic change. Discover the 33 keys to teaching a modern business communication course, so that your students will be prepared for today's challenging workplaces.

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Teaching a Modern Business Communication Course
An online magazine by Bovee & Thill, authors of the leading textbooks in business communication, featuring resources for business communication and business writing instructors. For more information about Bovee & Thill texts and the exclusive, superior materials they provide for teaching a modern course, visit http://boveeandthillbusinesscommunicationblog.com. For instructor examination copies, go to http://blog.businesscommunicationnetwork.com/texts. To find your local sales representative, go to http://www.pearsonhighered.com/educator/replocator. To contact the authors, send an email to hotline@boveeandthillbusinesscommunicationblog.com. To get a free Comprehensive Guide to Business Communication Instructional Resources, visit http://blog.businesscommunicationnetwork.com/resources. Subscribe to a free weekly newsletter of new posts to all nine of Bovee & Thill’s Online Magazines: http://sco.lt/8kgeVV.
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The Top Ten Words of the Year As Selected by Merriam-Webster

The Top Ten Words of the Year As Selected by Merriam-Webster | Teaching a Modern Business Communication Course | Scoop.it

Here are the top ten words of the year as selected by Merriam-Webster.

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20 Words That You're Probably Using Incorrectly

20 Words That You're Probably Using Incorrectly | Teaching a Modern Business Communication Course | Scoop.it
While definitions have been known to shift based on the way a word is commonly used, some popular uses are just plain wrong.
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27 Fascinating Maps That Show How Americans Speak English Differently Across the U.S.

27 Fascinating Maps That Show How Americans Speak English Differently Across the U.S. | Teaching a Modern Business Communication Course | Scoop.it
A survey of more than 30,000 people, turned into a series of maps, showcase the linguistic quirks that make American English such a fascinating dialect.
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Use This Chart to Find the Textbook That Perfectly Fits Your Business Communication Course

Use This Chart to Find the Textbook That Perfectly Fits Your Business Communication Course | Teaching a Modern Business Communication Course | Scoop.it

Learn more about the leading business communication textbooks in the field.

 

Obtain a wealth of complimentary business communication classroom resources.

 

Order examination copies of Bovee & Thill textbooks.

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The Five Zones of Professional Etiquette

Etiquette in today’s business environment can be a confusing subject, with differing expectations and evolving norms of behavior. This video will help you make positive choices in five distinct areas:

- In the workplace
- Online
- On the phone
- In social settings
- And while using mobile devices

 A student version of this video is available.

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If You Want Students to Pay Attention, Use an Ugly Font Like Comic Sans

If You Want Students to Pay Attention, Use an Ugly Font Like Comic Sans | Teaching a Modern Business Communication Course | Scoop.it
"It's ugly, difficult to read, and it attracts your attention," economist Tim Harford told Business Insider.
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Answering Any Interview Questions: Three Vital Steps for Success

Job interviews are a stressful experience, but if you follow the vital steps described in this video, you’ll be more confident and more successful.

 

A student version of this video is also available.

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Change Business Communication Textbooks Quickly and Easily with QuickSwitch

Change Business Communication Textbooks Quickly and Easily with QuickSwitch | Teaching a Modern Business Communication Course | Scoop.it

QuickSwitch makes it easy to identify the best Bovée & Thill textbook for your business communication course and then quickly build your syllabus and lesson plans with our exclusive system.

Bovee & Thill's Online Business Communication Magazines's insight:

 

The system works in three stages:

 

  1. Selection Advice and Transition Guides: The three books in the Bovée & Thill series cover a wider range of course needs than any other business communication series, so you may find that more than one Bovée & Thill title is a potential replacement for your current text. We offer advice to help you choose the right book for your unique needs. After you’ve decided which book to use, the Transition Guide provides detailed information to help you move to your chosen book, including high-level mapping that shows how the table of contents of your current text maps to the Bovée & Thill book, detailed content mapping that shows where to find comparable content sections from your current book in the Bovée & Thill book, a terminology translator that explains any differences in how the two books use important terms, and activity mapping that shows where to find comparable assignments and other student projects. The guide also highlights new material and new activities available in your Bovée & Thill book that your current book doesn’t have.

  2. Syllabus Assistant: This interactive tool helps you generate a syllabus that makes the best use of your new Bovée & Thill title, including course outcomes, detailed assessment rubrics, and the framework for a course calendar. You can easily pull in content from your existing syllabus and add required material from your institution. After you’ve completed the online interview, the system generates a Word document that you can then customize and finalize as needed.

  3. Lesson Plan Assistant: Choose from a list of important topics that you’d like to cover, such as communicating with diverse audiences or writing routine and positive messages. These documents provide the background information to build a successful lesson, keyed to content in your new Bovée & Thill text, which you can then adapt to your teaching interests and the specific parameters of your course schedule.

 

Watch this video that explains QuickSwitch.

 

Visit QuickSwitch now!

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Balancing Emotional and Logical Appeals for Persuasive Messages

One of the most important decisions to make when crafting persuasive messages is finding the optimum balance of emotional and logical appeals. Few message appeals are entirely emotional or entirely logical, so knowing enough about your audience to mix just the right blend of appeals will help you create more effective messages for both internal and external audiences.

 

A student version of this video is available.

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Three Decades of Innovation, Helping Instructors Prepare Students for the Contemporary Workplace

Three Decades of Innovation, Helping Instructors Prepare Students for the Contemporary Workplace | Teaching a Modern Business Communication Course | Scoop.it

Success in any medium depends on the ability to write effectively and efficiently. Learn how to give your students clear guidance with a proven three-step process that takes the uncertainly and frustration out of every writing project. . .

 

Order examination copies of Bovee and Thill textbooks (instructors only).

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43 Phrases That You Are Probably Using Incorrectly

43 Phrases That You Are Probably Using Incorrectly | Teaching a Modern Business Communication Course | Scoop.it

"Even the smartest people can use words, phrases, and idioms incorrectly—here's the correct way to say them."

Bovee & Thill's Online Business Communication Magazines's insight:

"Even the most educated people often unknowingly make common writing and speaking flubs. Check out this long list of ubiquitous grammar mistakes."

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U Can’t Talk to Ur Professor Like This

U Can’t Talk to Ur Professor Like This | Teaching a Modern Business Communication Course | Scoop.it
Formal manners and titles aren’t elitist. They ensure respect for everyone.
Bovee & Thill's Online Business Communication Magazines's insight:

 

"At the start of my teaching career, when I was fresh out of graduate school, I briefly considered trying to pass myself off as a cool professor. Luckily, I soon came to my senses and embraced my true identity as a young fogey.

 

"After one too many students called me by my first name and sent me email that resembled a drunken late-night Facebook post, I took a very fogeyish step. I began attaching a page on etiquette to every syllabus: basic rules for how to address teachers and write polite, grammatically correct emails." . . .

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Left verus Right Brain—The Surprising Truth [INFOGRAPHIC]

Left verus Right Brain—The Surprising Truth [INFOGRAPHIC] | Teaching a Modern Business Communication Course | Scoop.it

"What does the left side of the brain control? Are you a right brain dominant person? Learn the newest left brain vs. right brain facts right now!"

Bovee & Thill's Online Business Communication Magazines's insight:

 

"Neuroscientists and psychologists all around the world have put great effort into investigating the functions and differences of the left and right brain.

 

"The existence of differences between left brain and right brain have been proven by many studies. Especially valuable are the observations that have been made on brain injuries.

 

"In this infographic, you will learn everything about the left brain vs. right brain, including their functions and characteristics."

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Do You Know the Key Topics That Are Disrupting Business Communication Course Content and Altering Lectures?

Do You Know the Key Topics That Are Disrupting Business Communication Course Content and Altering Lectures? | Teaching a Modern Business Communication Course | Scoop.it

See the content here.

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Which Author Team Sets the Standard by Which Other Textbooks Are Judged?

Which Author Team Sets the Standard by Which Other Textbooks Are Judged? | Teaching a Modern Business Communication Course | Scoop.it

Bovée and Thill textbooks are more current and vital than ever. Because technology now plays a central role in business communication, their texts build on more than 30 years of success with extensive revisions that integrate every form of technology that students will be expected to use on the job.

 

Here are the six major reasons that Bovée and Thill textbooks continue to set the standard by which other textbooks are judged. . .

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27 Ways the Business Communication Course Can Help Your Students

27 Ways the Business Communication Course Can Help Your Students | Teaching a Modern Business Communication Course | Scoop.it

In your class you’ll probably be emphasizing the long-term value of the business communication course to your students. Here’s our list of 27 ways communication skills can help students in their personal and professional lives.

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Order Examination Copies of Bovee and Thill Business Communication Textbooks

Order Examination Copies of Bovee and Thill Business Communication Textbooks | Teaching a Modern Business Communication Course | Scoop.it

 Bovee and Thill are the recognized leaders in the field of digital communication, social media, and technology--including mobile communication, and were the first authors to cover these topics. They continue to be far ahead of all other texts with heir cutting-edge coverage.

 

Visit this page today to conveniently order examination copies of Bovee and Thill business communication textbooks.


Via Bovee & Thill's Online Business Communication Magazines
Bovee & Thill's Online Business Communication Magazines's insight:

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Bovee & Thill's Online Business Communication Magazines's curator insight, November 4, 2013 9:35 PM

Bovee & Thill are the recognized leaders in the field of digital communication, social media, and technology. The first authors to cover these topics, including mobile communication, they continue to be far ahead of all other texts with their cutting-edge coverage.

 

Visit this page today to conveniently order examination copies of Bovee and Thill business communication textbooks.

Bovee & Thill's Online Business Communication Magazines's curator insight, November 4, 2013 11:28 PM

Bovee & Thill provide the latest information in their texts about writing a resume for the digital age. Students will learn about creating a personal brand and an e-portfolio. They'll also see examples of an infographic resume, multimedia resume, social media resume, as well as traditional resumes.

 

Visit this page today to order examination copies of Bovee and Thill business communication textbooks.

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Communication Ethics: How to Make Good Choices When Your Choices Aren't Clear

Every business communicator encounters situations that require ethical decision making. How can you be sure that you are making the right choice whenever you face one of these challenges? By following this four-step approach, you can be more confident that you are making the best possible choices, even in the most difficult circumstances.

 

A student version of this video is available.

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Excellence in Business Communication Wins Textbook Excellence Award from Textbook Academic Authors Association

Excellence in Business Communication Wins Textbook Excellence Award from Textbook Academic Authors Association | Teaching a Modern Business Communication Course | Scoop.it

Excellence in Business Communication, by John V. Thill and Courtland L. Bovee, is a winner of the 2018 Textbook & Academic Authors Association's Textbook Excellence Award, which recognizes excellence in current textbooks and learning materials. For further information about this text and the other two texts authored by Bovee and Thill, visit this page.

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Sharing Negative Information Without Being Negative

Sharing unwelcome information is an unpleasant fact of life for all business professionals. No one likes to receive bad news, and no healthy person likes to give it, so these messages can take a toll on everyone involved.

 

However, it is possible to minimize the emotional impact these messages have, because you can take steps to share negative information without being negative. Learning how to craft these messages with sensitivity and honesty will make the task easier for you as a writer and the experience less traumatic for the recipients of your messages.

 

This video is ideal for instructors teaching business communication, teaching business writing, or teaching management communication.

 

A student version of this video is available.

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Do Your Visuals Tell the Truth?

Visual media have become a central element in business communication, and all business professionals have a responsibility to apply ethical decision making to the visuals they create, whether it’s a simple bar graph, a photo, a technical diagram, or the design of a web page.

 

A student version of this video is available.

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The True Importance of Good Spelling

The True Importance of Good Spelling | Teaching a Modern Business Communication Course | Scoop.it

"Modern business is often conducted via quick-fire typing on tiny screens. But your bad spelling is likely making you look less credible and intelligent than you are."

Bovee & Thill's Online Business Communication Magazines's insight:

 

"Gone are the days of secretarial typing pools and hardback desk dictionaries. Now, we conduct much of our daily business by quick-fire finger-jabbing on tiny screens.

 

"But ever-smaller technology, and an increasing pressure for ever-quicker response times with the advent of email, means it’s likely a typo will creep into our written communication, or worse, autocorrect will insert an inappropriate word." . . .

 
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Three-Step Solution to Three Intimidating Challenges in Business Communication (for Instructors)

Every professional faces three business communication challenges:

 

One, making every message and document more effective.

 

Two, writing routine messages as quickly as possible to avoid getting swamped by the demands of everyday communication.

 

And three, tackling big projects such as major reports and formal presentations without getting overwhelmed by the size of the task. Professionals who can handle these challenges are more likely to succeed in their current positions and get noticed at promotion time. . .

 

A student version of this video is available.

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12 Words You and Your Students May Be Mispronouncing

12 Words You and Your Students May Be Mispronouncing | Teaching a Modern Business Communication Course | Scoop.it
Like "comptroller," "banal," and "sherbet."
Bovee & Thill's Online Business Communication Magazines's insight:

 

"The English language is hard. But sometimes people just flat out mispronounce words. 

 

Take a look, for example, at the 12 words we feature in this article. We bolded the emphasized syllable and included links for audio (click the word to listen)." . . .

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Business Communication Textbooks Have Wide Gap in Coverage

Business Communication Textbooks Have Wide Gap in Coverage | Teaching a Modern Business Communication Course | Scoop.it
An analysis of digital, social, and mobile media in business communication textbooks reveals Bovée and Thill’s superb coverage far exceeds the coverage found in competing texts, which in comparison is shockingly incomplete and out of date.
 
See topic comparisons among 9 business communication textbooks.
 
See feature comparisons among competing business communication textbooks.
Bovee & Thill's Online Business Communication Magazines's insight:
The latest editions of the business communication texts authored by Courtland Bovée and John Thill reflect the methods now used in the workplace, from interacting with customers on social media to recruiting new employees with custom mobile apps. All the books in this market do a good job of conveying the fundamental skills of business writing, but Bovée and Thill show students how to communicate using the latest tools and practices of modern business.
 
Three good examples of this unique coverage are the social model of communication, the authors’ handy list of compositional modes for digital media, and the extensive coverage of mobile communication.
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