Swing your communication
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Swing your communication
A "no fear" approach to communication. Taking risks for big rewards.
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Twitter grants select researchers access to its public database

Twitter grants select researchers access to its public database | Swing your communication | Scoop.it
The social media company is piloting a research grant program that would allow academics to study tweets.
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Who Owns Social? Public Relations or a Social Specialist?

Who Owns Social? Public Relations or a Social Specialist? | Swing your communication | Scoop.it
Who Owns Social? #SocialMedia Specialists or #PublicRelations http://t.co/cSj7FO7bEP via @feedly #PR
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The Web May Know More About Your Relationship Than You Do

The Web May Know More About Your Relationship Than You Do | Swing your communication | Scoop.it
A study reveals social networks' shocking ability to predict your love life.
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4 Ways to Offend a Journalist on Social Media

4 Ways to Offend a Journalist on Social Media | Swing your communication | Scoop.it
Social media provides unrestricted access for engaging journalists, but using it the wrong way may offend them. See four habits that reporters hate.
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How Social Media Can Influence High-Stakes Business Decisions

How Social Media Can Influence High-Stakes Business Decisions | Swing your communication | Scoop.it
Social media is more than just amassing likes. Companies are using advanced social techniques to rehabilitate corporate reputations, uncover ideas for breakthrough products, and figure out what competitors are up to.
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Apple's PR nightmare turns into social media's 'joke of the day' - MarketWatch (blog)

Apple's PR nightmare turns into social media's 'joke of the day' - MarketWatch (blog) | Swing your communication | Scoop.it
Apple's PR nightmare turns into social media's 'joke of the day' MarketWatch (blog) And nearly 3 million have seen this one — the Galaxy Note 3 Bend test.
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Google Pushes Back Against EU Publisher PR Offensive - Search Engine Land

Google Pushes Back Against EU Publisher PR Offensive - Search Engine Land | Swing your communication | Scoop.it
Search Engine Land Google Pushes Back Against EU Publisher PR Offensive Search Engine Land Google Executive Chairman Eric Schmidt took to the Google Europe Blog this weekend to defend his company against a Europe-wide ad campaign that asserts...
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Burberry and The Home Depot trial Twitter's 'Buy now' button

Burberry and The Home Depot trial Twitter's 'Buy now' button | Swing your communication | Scoop.it
Twitter is testing a (Burberry and The Home Depot trial Twitter's 'Buy now' button http://t.co/md8BWFO46v #pr)
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Islamic State executes soldiers, takes hostages at Syria base: social media

Islamic State executes soldiers, takes hostages at Syria base: social media | Swing your communication | Scoop.it
BEIRUT (Reuters) - Islamic State militants have executed Syrian army soldiers and are holding a group hostage after capturing an air base in northeast Syria at the weekend, pictures posted on social media
Jody MacPherson's insight:

Reuters is basically saying: we got this info from Twitter, we don't know if it's true or not -- you're on you're own to figure it out. Interesting.

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Barometer Rising: Edelman PR and Trust - Forbes

Barometer Rising: Edelman PR and Trust - Forbes | Swing your communication | Scoop.it
Barometer Rising: Edelman PR and Trust Forbes Richard Edelman was running European operations for the public relations agency his father founded, when all hell broke loose on the streets of Seattle, Washington on Nov.
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Google Knowledge Graph Proves To Be (Brief) PR Nightmare For Major UK ... - Search Engine Land

Google Knowledge Graph Proves To Be (Brief) PR Nightmare For Major UK ... - Search Engine Land | Swing your communication | Scoop.it
Search Engine Land Google Knowledge Graph Proves To Be (Brief) PR Nightmare For Major UK ...
Jody MacPherson's insight:
Excellent response on social media from Gregg's.
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Social media management rapidly gaining importance for Canadian public ... - Canada NewsWire (press release)

Social media management rapidly gaining importance for Canadian public ...
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Why Women Prefer Working Together (and Why Men Prefer Working Alone)

Why Women Prefer Working Together (and Why Men Prefer Working Alone) | Swing your communication | Scoop.it
Men think they're better off solo, even when they aren't
Jody MacPherson's insight:

"This isn't just a story about gender wage gaps; it's a story about motivation. In manufacturing and other complex processes, teamwork is vital. It's not enough to focus on making brilliant women feel confident. It's also key to make overconfident men trust that their colleagues just might be competent."

 
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Ottawa police offer shooting updates via Twitter

Ottawa police offer shooting updates via Twitter | Swing your communication | Scoop.it
The social media platform has become something of an information clearinghouse after a member of the Canadian Forces was killed in that nation’s capital.
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Ebola scare prompts Mobile Mayor Sandy Stimpson, hospital officials to address ... - AL.com

Ebola scare prompts Mobile Mayor Sandy Stimpson, hospital officials to address ... - AL.com | Swing your communication | Scoop.it
Communicating with a single voice was one of the takeaways public officials had following a one-hour meeting Wednesday to discuss the best practices in addressing future Ebola-related scares.
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One Feminist Critic's Battle With Gaming's Darker Side - NPR

One Feminist Critic's Battle With Gaming's Darker Side - NPR | Swing your communication | Scoop.it
This week, Anita Sarkeesian, known for her series critiquing the portrayal of women in video games, canceled a talk at Utah State University after the school received a threat of a mass shooting.
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5 qualities PR leaders must have

5 qualities PR leaders must have | Swing your communication | Scoop.it
Are you inquisitive, adaptable and a big-picture thinker? If so, you may have what it takes to lead a PR team.
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Have you committed these 8 social media crimes?

Have you committed these 8 social media crimes? | Swing your communication | Scoop.it
Common social media pitfalls can ruin otherwise good campaigns, but pros can avoid digital offenses by following these tips for branding success. (Have you committed these 8 #socialmedia crimes?
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To Stay Relevant How Do Communications Professionals Need To Evolve?

To Stay Relevant How Do Communications Professionals Need To Evolve? | Swing your communication | Scoop.it
- Foreword to 4/4/4 Four Communications Issues. Four Perspectives. Four Weeks. Blog Series This is part 2 of 4 of this series that I am writing with Todd Defren, Lou Hoffman, and Paul Roberts. Do w...
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Google 'right to be forgotten' ruling enriches PR companies scrubbing the web - The Independent

Google 'right to be forgotten' ruling enriches PR companies scrubbing the web - The Independent | Swing your communication | Scoop.it
The Independent Google 'right to be forgotten' ruling enriches PR companies scrubbing the web The Independent She said: “I would hope that Google would resist any demand from a PR agency to remove material and be robust about telling those firms to...
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Stop writing press releases to make your boss happy

Stop writing press releases to make your boss happy | Swing your communication | Scoop.it
If executives in your organization insist on pumping out press releases to fill a quota, they're doing more harm than good. (RT @ayoungco_: Stop writing press releases to make your boss happy!
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Climate changeable: waffling lands PR firm Edelman in hot water - The Guardian

Climate changeable: waffling lands PR firm Edelman in hot water - The Guardian | Swing your communication | Scoop.it
The Guardian Climate changeable: waffling lands PR firm Edelman in hot water The Guardian In the wake of a survey of the top 25 global PR firms by the Guardian and the Climate Investigations Center, released 4 August, the company scrambled to...
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Twitter Confirms Changes to What Users See in Their Timelines

Twitter Confirms Changes to What Users See in Their Timelines | Swing your communication | Scoop.it
Twitter has updated some key language on its help page that indicates a permanent change in what users will see in their timelines.
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John Baird's tweets attract language watchdog's attention

John Baird's tweets attract language watchdog's attention | Swing your communication | Scoop.it
When a minister tweets, is it ever really a personal account, or should he or she be required to abide by federal laws and responsibilities?
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PR workers outnumber journalists 5 to 1 in the US - Gizmodo

PR workers outnumber journalists 5 to 1 in the US - Gizmodo | Swing your communication | Scoop.it
PR workers outnumber journalists 5 to 1 in the US Gizmodo Back in 2004, public relations specialists outnumbered journalists about 3 to 1 in the United States. Today, as steady jobs in journalism disappear, it's roughly 5 to 1.
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