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Are You Spending Your Information-Security Budget On The Wrong Technology?

Are You Spending Your Information-Security Budget On The Wrong Technology? | Supporting Small Business | Scoop.it
“Which firewall should I use?” is a question that I am frequently asked when I meet businesspeople at conferences and networking events. While it may sound innocuous, this inquiry is, in fact, indicative of a disturbing trend found among both businesspeople and consumers vis-à-vis the security of their valuable and private information: investing [...]
Gail Gardner's insight:
I bet you haven't thought of all these securiting issues.
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The mega list of careers for writers

The mega list of careers for writers | Supporting Small Business | Scoop.it
Gail Gardner's insight:

Every writer should review this list to find additional ways to make money writing.

 

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Forbes Welcome

Forbes Welcome | Supporting Small Business | Scoop.it
Forbes Welcome page -- Forbes is a global media company, focusing on business, investing, technology, entrepreneurship, leadership, and lifestyle.
Gail Gardner's insight:

How To Outsmart Your Competition With Content Marketing - contains many tools to research your competitors. Post at http://www.forbes.com/sites/briansutter/2015/09/29/how-to-outsmart-your-competition-with-content-marketing/

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A New Cloud Threat for 2015: The Man in the Cloud Attack

A New Cloud Threat for 2015: The Man in the Cloud Attack | Supporting Small Business | Scoop.it
A New Cloud Threat for 2015: The Man in the Cloud Attack

Via Amabaie
Gail Gardner's insight:

Every user of a service like DropBox, Google Drive, Microsoft OneDrive, Box, etc. needs to be able to recognize when their account has been compromised. Find out what this is and what can be done about it here.

 

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Email marketing – Do you GetResponse or focus on Constant Contact?

Email marketing – Do you GetResponse or focus on Constant Contact? | Supporting Small Business | Scoop.it

Via Amabaie
Gail Gardner's insight:

If you want to know whether to use GetResponse or Constant Contact OR where to find real reviews by confirmed users, read this post.

 

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Webydo 2.0 on Product Hunt

Webydo 2.0 on Product Hunt | Supporting Small Business | Scoop.it
Webydo 2.0 - Seamless web design platform for professionals, code-free. Posted by Ben Lang, on Product Hunt.
Gail Gardner's insight:

Getting a lot of votes on Product Hunt (over 425 already) so may be worth checking out if you want to build new websites without having to code.

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Q2 2015 Global DDoS Threat Landscape - Attacks Resemble Advanced Persistent Threats (APT)

Q2 2015 Global DDoS Threat Landscape - Attacks Resemble Advanced Persistent Threats (APT) | Supporting Small Business | Scoop.it
Distributed denial of service (DDoS) assaults continue to be a nuisance for online businesses and their customers. Worse, the downtime caused by attacks is costly for organizations and frustrating for consumers.

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Are You Missing a Huge Opportunity by Ignoring Local Search?

Are You Missing a Huge Opportunity by Ignoring Local Search? | Supporting Small Business | Scoop.it
Whether you're a marketer or a business, local search will have an impact your marketing strategy in 2015. Local search is about going beyond branded terms
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DevOps Salary Survey 2015: Facts About DevOps Careers and Salaries

DevOps Salary Survey 2015: Facts About DevOps Careers and Salaries | Supporting Small Business | Scoop.it
Our DevOps Salary Survey results provide valuable insights into different DevOps career paths, roles, and salaries.

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Blogging Tips 101: The Basic Blogging Tips That Will Take Your Blog to the Next Level

Blogging Tips 101: The Basic Blogging Tips That Will Take Your Blog to the Next Level | Supporting Small Business | Scoop.it

Get top blogging tips and learn strategies that go beyond the basics to help you elevate your blog to the next level.


Via Ileane Smith
Gail Gardner's insight:

Ileane is known for her tutorials on BasicBlogTips.com and her podcasts and YouTube channel where she teaches bloggers everything they need to know to be successful.

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Shanker Bakshi's curator insight, May 26, 2013 5:49 AM

an It's already taking mine....A must follow stuff for bloggers

Ileane Smith's comment, May 26, 2013 6:28 AM
:) Shanker
María Dolores Díaz Noguera's curator insight, July 13, 2013 6:56 AM

Muchas gracias. Estas aportaciones son muy importantes para mis estudiantes.

Rescooped by Gail Gardner from Content Strategy |Brand Development |Organic SEO
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Need A Good Crash Course in Content Marketing? Start Here

Need A Good Crash Course in Content Marketing? Start Here | Supporting Small Business | Scoop.it

http://www.forbes.com/sites/briansutter/2015/11/20/need-a-good-crash-course-in-content-marketing-start-here/


Via Level343
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Level343's curator insight, November 20, 2015 2:42 PM

Learn the basics behind creating an effective content marketing program in just 8 minutes –  the advantages, tools and audience responses.

 

Should you believe all the hype surrounding content marketing?

There’s a lot of buzz about this “new” marketing approach that involves creating and distributing relevant content in order to get and keep customers.

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Glossary of writing terms and definitions

Glossary of writing terms and definitions | Supporting Small Business | Scoop.it
@amabaie Glossary of writing terms and definitions: http://t.co/3PVvRyJAYw http://t.co/FemMQbcw1G
Gail Gardner's insight:

"Befudddled by the terms that writers and publishers use? Here is a glossary to help you navigate the lingo."

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DDoS Mitigation Skills Are In Demand | Incapsula.com

DDoS Mitigation Skills Are In Demand | Incapsula.com | Supporting Small Business | Scoop.it
With the number of DDoS attacks on websites on the rise, companies are looking for network and security professionals who can lead in-house DDoS mitigation efforts.
Gail Gardner's insight:

Great career ops here.

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How to Aggregate All Your Data into SEO Dashboards

Have you ever missed a client mention or let an SEO project fall through the cracks? We all have, but there are now solutions that make getting organized and staying on top of our complex work lives easier.

While we all know how to set up alerts, receiving them in emails doesn’t make it easy to organize them and share them with clients. Did you know you can pull them all into an All-in-one Cyfe dashboard and track your keyword rankings and backlinks in the same place?

Between that how-to post and the comprehensive instructions Kristi Hines wrote up in this Search Engine Watch managing your SEO clients with Cyfe post, it is possible to monitor everything, pull it into a dashboard, and even export it into good-looking reports for clients.

Monitor Client Brand Mentions Kristi wrote that Google no longer allows us to monitor brand mentions using RSS. But she provided a process to do it using Cyfe: Use Google blog search Search for brand mentions minus the brand site URL. For example, brand name -brand.com Scroll to the bottom of the search and copy the search result RSS link Use the Cyfe RSS widget to create a latest blog post mentions dashboard View All Client Gmail Addresses in Cyfe

Do your clients have multiple email addresses (such as info, sales, support, etc.) that you need to monitor? Set up a Cyfe gmail dashboard to review and preview them all in one place.

Running a big promotion? Use Cyfe to count the number of emails coming into an email address set up just for that promotion.

Client SEO Dashboards

Create a dashboard for every client and pull up to 60 metrics from Google Analytics showing traffic sources, audience, conversions, content, ecommerce and events.

Add a Google Webmaster widget and never miss an important notification again. See crawl errors, unread messages, top internal/external keywords and sitemap URLs.

Moz widgets can import a snapshot of domain authority, page authority, MozRank, external links and backlinks, external links for each client website.

 

Important keyword phrases and URLs can be added as widgets to monitor client SERPs.

Find the Alexa widget and add it, too.

The number of prebuilt widgets available continually grows. If what you want doesn’t already exist (and if it is a major solution it probably does), build a custom widget.

Import Backlinks Export backlinks from your favorite backlink monitor program and import them into Cyfe. Export One-Off or Regular Reports Never manually create reports for clients again. Use Cyfe to export any dashboard as a CSV, PDF, JPG or PNG. Set up a regular schedule to automatically email reports, or send them individually at any time manually. Keep your clients, boss or yourself continually up-to-date. Expand to Social Media Management

Once you’ve automated all your SEO work, why not expand into managing your client’s social media accounts, too. Cyfe makes it easy to stay on top of them.

They provide widgets for Twitter, Facebook, LinkedIn YouTube, Google+ Search, Pinterest, Instagram, Bit.ly, Klout, AddThis and much more.

Stay on Top of SEO News Create RSS feeds right in Cyfe to aggregate all your favorite SEO blogs in one place. Here are some SEO blogs to add to your list: SEOChat Search Engine Watch (SEW) Search Engine Land (SEL) Search Engine Roundtable (SER) Threadwatch.org Competitor Dashboards Once you optimize your client dashboards and have them just the way you want them, start adding dashboards for competitors, too. Track their stats, SERPs, and create graphs to compare them to your clients. Zapier Widgets

Cyfe added 400+ more widgets when they integrated with Zapier. First check to see if there is a pre-built widget. If there isn’t, and you’re not sure how to build your own, it can be easier to “make a zap” than to create one custom.

We all have too much data to keep on top of so why not aggregate it in one place? While it may take some time to get it all pulling correctly, you will be glad when you’re done.

The post How to Aggregate All Your Data into SEO Dashboards appeared first on SEO Chat.


Via Scott Smith
Gail Gardner's insight:

Post I wrote for SEOChat that is doing well on Inbound.org at http://inbound.org/articles/view/how-to-aggregate-all-your-data-into-seo-dashboards and got picked up by many other sites.

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What is the Best CDN Model? A Closer Look At Akamai, CloudFront And Incapsula

What is the Best CDN Model? A Closer Look At Akamai, CloudFront And Incapsula | Supporting Small Business | Scoop.it
The CDN market is quite diverse, encompassing dozens of players serving a wide variety of industries and geographies. As the market evolves, it is constantly churning out new CDN approaches and business models to meet diverse client needs.
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Everything You Need to Know About Barcode Scanners

Everything You Need to Know About Barcode Scanners | Supporting Small Business | Scoop.it

know you With many different varieties available to your industry today, it’s important to understand their differences in order to make the most out of your investment in barcode scanners.


Via Amabaie
Gail Gardner's insight:

Did you know you can scan QR codes on laptops and desktops, too? 

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Delivering Products on Time with Zebra Barcode Printers

Delivering Products on Time with Zebra Barcode Printers | Supporting Small Business | Scoop.it
One of the most challenging aspects in any business — big or small — is improving logistical effic...
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20 Best Shopping Engines for Retailers [Infographic]

20 Best Shopping Engines for Retailers [Infographic] | Supporting Small Business | Scoop.it
Get the latest infographic from GoDataFeed with facts and stats about the top 20 shopping engines for ecommerce merchants. Use the embed code to share.

Via Amabaie
Gail Gardner's insight:

I'd love to see more of this data.

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Michael Todd (michaelqtodd)

Michael Todd (michaelqtodd) | Supporting Small Business | Scoop.it
Michael is using Pinterest, an online pinboard to collect and share what inspires you.

Via Michael Q Todd
Gail Gardner's insight:

Wherever Michael is you need to be connecting with him and checking out his strategies.

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Michael Q Todd's curator insight, May 11, 2013 2:22 AM

Are you using Pinterest? 

Hope that you will follow some of my boards 

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Best Blogs List: International Blogger Championship Tournament Results ~ Follow These Bloggers

Best Blogs List: International Blogger Championship Tournament Results ~ Follow These Bloggers | Supporting Small Business | Scoop.it

Blog post at GROWMAP.COM :

Darnell Jackson of YourOnlineBiz recently announced the champion of The Second Annual International Blogger Championship Tournament .....Ileane Smith of BasicBlogTips competed against her friend DiTesco’s iBlogZone in the regional finals. Both Ileane and DiTesco are long time collaborators and have extremely loyal and dedicated followings.


Via Ileane Smith
Gail Gardner's insight:

Thanks for sharing this here, Ileane. Lists of great blogs always create strong interest among bloggers.

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Ileane Smith's curator insight, April 13, 2013 2:16 PM

Congrats to GrowMap!

Gail Gardner's comment, April 14, 2013 1:22 PM
Thanks for sharing this here Ileane. I know that many bloggers will want to see ALL the blogs on the list and Darnell's insights about them along with his many interviews with top bloggers.