Strategic Expansion
44 views | +0 today
Your new post is loading...
Your new post is loading...
Scooped by Christophe Mascarin
Scoop.it!

Startup Funding Trends Point To Double-Digit Growth And An International Future

Startup Funding Trends Point To Double-Digit Growth And An International Future | Strategic Expansion | Scoop.it
Gust’s report shows that 2016 is on track to be a record year for the startup and early-stage investor ecosystem.
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Jon Vander Ark - Three steps for breaking into emerging markets

McKinsey partner Jon Vander Ark details how sales leaders think like "locals," take the time to find the right partners, and take the long term view. Based o...
Christophe Mascarin's insight:
Share your insight
more...
No comment yet.
Rescooped by Christophe Mascarin from Emerging Markets
Scoop.it!

Strategies for Succeeding in Today’s Brazil | HBR

Strategies for Succeeding in Today’s Brazil | HBR | Strategic Expansion | Scoop.it

There is no easy way to win in the current Brazilian operating environment, but the risks of not attempting to adjust business strategy—namely, losing market share to local players and more proactive multinational firms as competition heats up—far outweigh the costs of any missteps that might occur.


Via I&S Lab partners
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

The future of technology doesn't lie in the developed world | Wired UK

The future of technology doesn't lie in the developed world | Wired UK | Strategic Expansion | Scoop.it
The future of technology lies not in the developed world, says CEO Alisee de Tonnac, but in emerging markets
more...
No comment yet.
Rescooped by Christophe Mascarin from Emerging Markets
Scoop.it!

A Blueprint for Forays into Emerging Markets | s+b

A Blueprint for Forays into Emerging Markets | s+b | Strategic Expansion | Scoop.it

Analysts often discourage risky expansions into developing markets, but three distinct strategies have been associated with success.


Via I&S Lab partners
more...
I&S Lab partners's curator insight, October 6, 2015 7:55 AM

Companies don’t have to rely on perfect timing — provided they carefully leverage the strengths of their internal resources against the local advantages of the target market. In this way, less-than-favorable contexts can still breed successful ventures into emerging markets.

Scooped by Christophe Mascarin
Scoop.it!

When Culture Doesn’t Translate | HBR

When Culture Doesn’t Translate | HBR | Strategic Expansion | Scoop.it
How to expand abroad without losing your company’s mojo
more...
No comment yet.
Rescooped by Christophe Mascarin from Innovation x Design
Scoop.it!

When Entering a New Market, Check Your Assumptions at the Door | InnoBlog

When Entering a New Market, Check Your Assumptions at the Door | InnoBlog | Strategic Expansion | Scoop.it

Sometimes, knowledge is a bad thing, and it can be especially harmful when you’re trying to grow in a new region or open a new market. A case in point happened when my colleague Chris and I were part of a small team working to design and launch a venture in the medical tourism space.


Via I&S Lab partners
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

What’s the best way to recruit for overseas growth? | Startups.co.uk

What’s the best way to recruit for overseas growth? | Startups.co.uk | Strategic Expansion | Scoop.it
Our recent roundtable discussion tackled the key issues of global growth. Here’s how our entrepreneurs dealt with the issue of hiring talent
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Next billion-dollar unicorns won't be from the US | cnbc

Next billion-dollar unicorns won't be from the US | cnbc | Strategic Expansion | Scoop.it
Unicorns, start-ups valued at $1 billion or more, are Silicon Valley's sexiest bets, and it's a trend about to become increasingly global.
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Behind Zendesk: CTO Morten Primdahl dishes out on the challenges of going global

Behind Zendesk: CTO Morten Primdahl dishes out on the challenges of going global | Strategic Expansion | Scoop.it
Zendesk started out in a loft in Copenhagen and has since become an internationally oriented company headquartered in San Francisco.
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Amazon's International Growth Challenge

Amazon's International Growth Challenge | Strategic Expansion | Scoop.it

One of Amazon’s key strategies in its e-commerce business has been getting closer and closer to its customers so as to be able to offer more and more competitive features. 

more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

For Tech Start-Ups in Europe, an Oceanic Divide in Funding | NYTimes

For Tech Start-Ups in Europe, an Oceanic Divide in Funding | NYTimes | Strategic Expansion | Scoop.it
European companies, with less access to investors, are adapting by taking advantage of niches, rather than taking United States rivals head-on.
Christophe Mascarin's insight:

Why European start-ups should not compete directly against American rivals

more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Think Local, Act Global: Marketing Strategies for Expanding Your Startup Around the World

Think Local, Act Global: Marketing Strategies for Expanding Your Startup Around the World | Strategic Expansion | Scoop.it
Launching your company in new cities, or want to increase brand awareness in new markets? This post shares the building …
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

A Startup’s Guide To International Expansion | Techcrunch

A Startup’s Guide To International Expansion | Techcrunch | Strategic Expansion | Scoop.it
Startups can now reach international markets almost immediately at launch. Product/market fit is geographically, industry and company-size agnostic -- SaaS..
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Expansion part 1: Before you go.

Expansion part 1: Before you go. | Strategic Expansion | Scoop.it
Starting a company in Europe comes with its particularities. Many of the domestic markets are not large enough for big ideas, and European entrepreneurs
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Startups - How to Pick a Team in an Emerging Market

Startups - How to Pick a Team in an Emerging Market | Strategic Expansion | Scoop.it
The benefits of setting up a company in an emerging market
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

How to run a startup from 3 continents

How to run a startup from 3 continents | Strategic Expansion | Scoop.it
A global startup team can build the foundation of a cross-cultural environment in the workplace. This is essential for long-term success, says global entrepreneur Varun Chandran
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Keeping Brands Strong When Going Global | INSEAD

Keeping Brands Strong When Going Global | INSEAD | Strategic Expansion | Scoop.it
Scaling a local brand into a regional or global powerhouse is one of the most difficult challenges many organisations face. Corporate history is littered with expansion attempts which failed to survive the complexities and competitiveness of global markets. But it also contains the remarkable success stories of small local brands which went on to become globally recognisable icons and significant drivers of value and growth for their organisations.
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

It's A Banner Time For Startups To Raise Funds, Disrupt And Go Global | Forbes

It's A Banner Time For Startups To Raise Funds, Disrupt And Go Global | Forbes | Strategic Expansion | Scoop.it
It's a great time to be a startup looking to raise venture capital. There's more and more money being raised and invested in promising companies in the U.S. and Asia.
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Hewlett-Packard Steps Up International Hiring | Bloomberg

Hewlett-Packard Steps Up International Hiring | Bloomberg | Strategic Expansion | Scoop.it

Hewlett-Packard Co. is hiring more people abroad as the company prepares to embark on a new round of restructuring, in a move that will save cash and bolster research and development.

more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

Pinterest’s plans to build its international playbook | TechCrunch

Pinterest’s plans to build its international playbook | TechCrunch | Strategic Expansion | Scoop.it
On April 1st, Pinterest's country manager in Japan Naoki Sadakuni got some of the engineering support he'd wanted for a while. Five team members from..
more...
No comment yet.
Rescooped by Christophe Mascarin from Innovation x Strategy
Scoop.it!

When Entering a New Market, Check Your Assumptions at the Door | InnoBlog

When Entering a New Market, Check Your Assumptions at the Door | InnoBlog | Strategic Expansion | Scoop.it

Sometimes, knowledge is a bad thing, and it can be especially harmful when you’re trying to grow in a new region or open a new market. A case in point happened when my colleague Chris and I were part of a small team working to design and launch a venture in the medical tourism space.


Via I&S Lab partners
more...
No comment yet.
Scooped by Christophe Mascarin
Scoop.it!

4 Things Business Owners Can Learn From Their Emerging Markets Counterparts

4 Things Business Owners Can Learn From Their Emerging Markets Counterparts | Strategic Expansion | Scoop.it

In researching the best practices of Chinese business leaders, I found four uncommon success strategies that can help Western entrepreneurs thrive in this emerging world.

Christophe Mascarin's insight:

Why AGILITY is Key to be successful in the international space?

more...
No comment yet.