Starting An Online Business
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3 female founders on what it's like to run a startup when you're under 30

3 female founders on what it's like to run a startup when you're under 30 | Starting An Online Business | Scoop.it

Coding while young and female.


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Rescooped by Sharon Johnson from Business Tips
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13 Reasons you are Not as Successful as you Should Be

13 Reasons you are Not as Successful as you Should Be | Starting An Online Business | Scoop.it

If you really want to do something, you will find a way. If you don't, you will find an excuse.


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29 PPC Tools You Need to Try This Year

29 PPC Tools You Need to Try This Year | Starting An Online Business | Scoop.it
Since the dawn of mankind we have been inventing tools to help us survive and overcome challenges. Even monkeys use tools to make their lives easier!
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12 Minutes To Create A Mind Changing Presentation

Reading this presentation will take you only 12 minutes — 12 minutes to find out how to draft a mind changing presentations and to become a more effective and …
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Your Business Story

Your Business Story | Starting An Online Business | Scoop.it
Make a video that celebrates what your business brings to the world. Your Business Story is a free tool built by Facebook.
Sharon Johnson's insight:

Create a quick Facebook Business Story with their new template.  It uses 8 photos you have already uploaded and a choice of 4 music tracks, plus your business niche to create a quick video.  Fun, fast and good for branding, too.

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15 tools to boost 'influencer' marketing efforts | PR Daily

15 tools to boost 'influencer' marketing efforts | PR Daily | Starting An Online Business | Scoop.it

A recent Tomoson study found that marketers are seeing a $6.50 return on every dollar put toward “influencer” marketing. That supports a claim from another recent study from Schlesinger Associates, which reported that 81 percent of marketers said that engagement with brand advocates was effective.Identifying the right brand ambassadors to use in your campaign is still the biggest challenge to this tactic....


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Sharon Johnson's insight:

15 influencer tools you can use.

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Marco Favero's curator insight, March 10, 2016 12:05 PM
15 influencer tools you can use.
Angela Watkins's curator insight, March 10, 2016 8:14 PM

15 influencer tools you can use.

Antonio Ormachea's curator insight, March 11, 2016 7:56 PM

15 influencer tools you can use.

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Hook ‘Em: 4-Point Approach to Writing an Interesting Blog Post in a Boring Industry

Hook ‘Em: 4-Point Approach to Writing an Interesting Blog Post in a Boring Industry | Starting An Online Business | Scoop.it
If your topic seems boring to you, take heart. One of the reasons why B2B content marketers struggle to produce a variety of engaging content is because they see the topic as boring.But there’s good news: Since most people in your industry aren’t creating useful content solely because they don’t know how to, boring topics can be a great opportunity for you to dominate your niche.Let’s discuss the 4-point approach to writing an interest blog post in a boring industry. Are you ready? ...
Sharon Johnson's insight:
sage blogging tips from Neil Patel.
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Andrea Rossi's curator insight, March 10, 2016 1:21 PM
sage blogging tips from Neil Patel.
Jeff Domansky's curator insight, March 11, 2016 10:29 PM

Sage blogging tips from Neil Patel.

Angela Watkins's curator insight, March 12, 2016 12:41 PM

Sage blogging tips from Neil Patel.

Rescooped by Sharon Johnson from Entrepreneurship, Social Media and Digital Marketing
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5 Essential Tools for a Winning Digital Marketing Campaign

5 Essential Tools for a Winning Digital Marketing Campaign | Starting An Online Business | Scoop.it
Digital marketing is by no means an easy endeavour. In today’s brutal competition, you need to employ the best practices that will help you achieve the winning factors; covering several areas of yo…

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Technological breakthrough for Cheaper Lighting, Flexible Solar Cells

Technological breakthrough for Cheaper Lighting, Flexible Solar Cells | Starting An Online Business | Scoop.it

In more than three years of work, European scientists have finally made future lighting technology ready to market. They developed flexible lighting foils that can be produced roll-to-roll – much like newspapers are printed.


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Rescooped by Sharon Johnson from Entrepreneurship, Social Media and Digital Marketing
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5 Websites That Offer GIFs to Enhance Your Social Media Marketing

5 Websites That Offer GIFs to Enhance Your Social Media Marketing | Starting An Online Business | Scoop.it
Want to delight your visitors with a GIF from last night's 'Jimmy Fallon' or those little Disney characters going wild? Here's how.

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The New Frontier Of SEO: App Indexing

The New Frontier Of SEO: App Indexing | Starting An Online Business | Scoop.it

Apps are becoming more and more accessible in search, and this represents a truly pivotal moment in search marketing. Users can now discover apps in more ways than ever before — they have the potential to rank well in the OS-specific app stores or directly in Google.

 

Both specific app screens and apps as a whole can rank, depending on the context. With that, SEOs have many growing opportunities to improve app visibility through different kinds of search engines and stores.

 

This article will explain how to rank entire apps in Google search results, called App Packs, as well as in the OS-specific app stores, Google Play and the iTunes App Store.

 

Read More: http://searchengineland.com/app-indexing-new-frontier-seo-app-packs-app-store-search-242319


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Marco Favero's curator insight, February 22, 2016 10:24 AM

aggiungi la tua intuizione ...

Gonzalo Moreno's curator insight, February 24, 2016 6:42 AM

Un poco más sobre SEO...

 

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Mobile Personalisation Trends Is Your Worst Enemy. How To Defeat It

Mobile Personalisation Trends Is Your Worst Enemy. How To Defeat It | Starting An Online Business | Scoop.it
Mobile commerce has got a lot of attention lately with ecommerce stores coming up with their own mobile websites and applications. The attention is justified as consumers are shifting their focus...

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malek's curator insight, February 21, 2016 7:14 PM

if your company is not relying on geo-targeting, you might want to perk your ears up for this tasty treat.

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What will Facebook Messenger ads mean for marketers?

What will Facebook Messenger ads mean for marketers? | Starting An Online Business | Scoop.it
Every tech and media publisher has written about a reported leaked document showing Facebook's plans to introduce ads to Messenger.

'Advert' seems a strong word, given they will be more like email; messages sent to customers who have opted in.

Whatever we call them, what might Facebook Messenger ads mean for marketers?

Via Brian Yanish - MarketingHits.com, John van den Brink
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Andrea J Ross's curator insight, February 22, 2016 6:45 PM

Many people are recently opting to use messaging apps rather than email even in professional settings because of its speed and lack of clutter. They are quick and easy to use and make communicating very simple. Facebook recently leaked a report that they may be adding a new feature where businesses can send out adds through their messaging app similar to WeChat. Users will be able to select which brands can send them messages and will be able to unsubscribe easily. It seems like it would be similar to promotional emails sent to fans of certain brands. The fact that Facebook is putting many regulations in place, such limiting posts per day, preventing irrelevant messages, and giving the option to opt out easily, this may be an excellent way for businesses to advertise their brands and for fans to learn new information quickly and easily. This also opens the door to even further utilities brands can employ in the Facebook messaging app such as purchasing in the app or tracking deliveries. As social media platforms evolve and become more user friendly, they offer many more opportunities for businesses and their marketing strategies as well. Facebook and the brands trusted by Facebook are clearly thinking ahead of the curve and are keeping up with the evolving market very well. I think this idea seems great because I just imagine getting messages instantly such as learning about new sales, which can be useful if you lead a busy life. 

Rescooped by Sharon Johnson from Content Marketing & Content Strategy
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6 Ways To Create Amazing Facebook Content [Guide]

6 Ways To Create Amazing Facebook Content [Guide] | Starting An Online Business | Scoop.it
When it comes to Facebook content, one thing we always hear from clients is, “I have no idea what to post to Facebook.” Or, “I have nothing to post to Facebook.” While you may not know what t…

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Rescooped by Sharon Johnson from Mastering Facebook, Google+, Twitter
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Study: Constantly Texting and Checking Social Media Makes You 'Morally Shallow'

Study: Constantly Texting and Checking Social Media Makes You 'Morally Shallow' | Starting An Online Business | Scoop.it
The small sampling of participants, who frequently texted or incessantly checked their social-media accounts, were more concerned about superficial things.
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The Ridiculously Easy Guide to DIY Digital Marketing for Small Business and Start-ups

The Ridiculously Easy Guide to DIY Digital Marketing for Small Business and Start-ups | Starting An Online Business | Scoop.it
There was a great question recently posted on reddit, about how to get into digital marketing. Here is the very simplified guide on how to get started: Today’s marketing world is about digital…
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Rescooped by Sharon Johnson from Social media and the Internet
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People with fake online profiles may face criminal charges in England and Wales

People with fake online profiles may face criminal charges in England and Wales | Starting An Online Business | Scoop.it
The new guidelines tackle revenge porn and other forms of harassment.

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How to Write an Interview Winning CV Infographic

How to Write an Interview Winning CV Infographic | Starting An Online Business | Scoop.it
How to Write an Interview Winning CV Infographic If you’re looking to impress recruiters and land job interviews with the best employers on the market, then you need to ensure that you have a strong CV. By following the 7 simple steps presented in the How to Write an Interview Winning CV In... http://elearninginfographics.com/write-interview-winning-cv-infographic/
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Rescooped by Sharon Johnson from Public Relations & Social Marketing Insight
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Anatomy of an Optimized Facebook Ad

Anatomy of an Optimized Facebook Ad | Starting An Online Business | Scoop.it

When it comes to creating a Facebook ad for your business, there are a lot of different things to consider.


How much text should you include? What dimensions should your images and videos be? What's the difference between a desktop News Feed ad, a mobile News Feed ad, a right column ad, and an Instagram ad? How does the auction and billing system work?To be honest, it can get a little confusing. 


That's why WebpageFX created the infographic below. It's a cheat sheet for all things Facebook advertising, from the ideal dimensions of your images and videos to what the most clickable ads look like.Check it out, and read this blog post for a more detailed, step-by-step guide for creating Facebook ads....


Via Jeff Domansky
Sharon Johnson's insight:

Check out this cheat sheet for all things Facebook advertising -- from ideal image and video dimensions, to what the most clickable ads look like....

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Tonya Scholz's curator insight, March 10, 2016 12:34 PM

Check out this cheat sheet for all things Facebook advertising -- from ideal image and video dimensions, to what the most clickable ads look like....

Angela Watkins's curator insight, March 10, 2016 8:14 PM

Check out this cheat sheet for all things Facebook advertising -- from ideal image and video dimensions, to what the most clickable ads look like....

Antonio Ormachea's curator insight, March 11, 2016 7:52 PM

Check out this cheat sheet for all things Facebook advertising -- from ideal image and video dimensions, to what the most clickable ads look like....

Rescooped by Sharon Johnson from Future Technology
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Digital transformation is vital for creating a customer-obsessed business culture

Digital transformation is vital for creating a customer-obsessed business culture | Starting An Online Business | Scoop.it

If there is one thing Mobile World Congress 2016 confirmed - amongst all the talk of wearables, the IoT and virtual reality being the future - it’s the fact that we are living in what is now a truly volatile, uncertain, complex and ambiguous...


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A Weigh in from the Pros: What Platform is the Best for Digital Marketing? [INFOGRAPHIC]

A Weigh in from the Pros: What Platform is the Best for Digital Marketing? [INFOGRAPHIC] | Starting An Online Business | Scoop.it
There is no one-size-fits-all marketing strategy when it comes to building your audience and growing your sales using social media. Use these tips and insights to choose the right network to have conversations and maximize engagement with your audience.

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Why you should interact on social media

Why you should interact on social media | Starting An Online Business | Scoop.it
There are many  reasons why you should interact on social media - here are a few of the most important.

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Laura Godin's curator insight, March 11, 2016 12:40 PM
V
Videos are a powerful social media tool.  Providing their short and have impact right away.
 
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Four ways Facebook Instant Articles will dramatically impact marketing

Four ways Facebook Instant Articles will dramatically impact marketing | Starting An Online Business | Scoop.it
The floodgates are about to open as Facebook Instant Articles integrates with Wordpress blogs. We'll need new strategies.

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Rescooped by Sharon Johnson from Content Creation, Curation, Management
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Alternative Search Engines You Should Know

Alternative Search Engines You Should Know | Starting An Online Business | Scoop.it
Google is the most powerful search engine available, but when it comes to searching for something specific, Google may churn out general results for some. For

Via Tom D'Amico (@TDOttawa) , massimo facchinetti
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Marco Favero's curator insight, February 22, 2016 3:53 PM

aggiungi la tua intuizione ...

Rescooped by Sharon Johnson from AtDotCom Social media
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The New Frontier Of SEO: App Indexing

The New Frontier Of SEO: App Indexing | Starting An Online Business | Scoop.it

Apps are becoming more and more accessible in search, and this represents a truly pivotal moment in search marketing. Users can now discover apps in more ways than ever before — they have the potential to rank well in the OS-specific app stores or directly in Google.

 

Both specific app screens and apps as a whole can rank, depending on the context. With that, SEOs have many growing opportunities to improve app visibility through different kinds of search engines and stores.

 

This article will explain how to rank entire apps in Google search results, called App Packs, as well as in the OS-specific app stores, Google Play and the iTunes App Store.

 

Read More: http://searchengineland.com/app-indexing-new-frontier-seo-app-packs-app-store-search-242319


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Marco Favero's curator insight, February 22, 2016 10:24 AM

aggiungi la tua intuizione ...

Gonzalo Moreno's curator insight, February 24, 2016 6:42 AM

Un poco más sobre SEO...