Start a Start-Up
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Who needs investors! Why many startups should bootstrap instead

Who needs investors! Why many startups should bootstrap instead | Start a Start-Up | Scoop.it
Many of today’s startups are obsessed with figuring out the best way to score investors. But for many companies bootstrapping it might result in a better product and a healthier business in the long run.
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8 Reasons Startups With Good Ideas Fail - Forbes

8 Reasons Startups With Good Ideas Fail - Forbes | Start a Start-Up | Scoop.it
Most startups fail. Having a good idea isn’t always enough to be successful.

 

You may have a good idea, but it’s not going to go anywhere if you can’t follow it up with a compatible team, a focus on MVP, and a solid marketing plan.

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Fall in Love with the Problem, Not the Solution: Eric Ries

Fall in Love with the Problem, Not the Solution: Eric Ries | Start a Start-Up | Scoop.it

It’s human nature to love our own ideas.

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The Classy Way To Get Media Coverage For Your Startup

The Classy Way To Get Media Coverage For Your Startup | Start a Start-Up | Scoop.it
So here's an idea to try when getting media coverage for your startup - don't start by pitching the product. Start by pitching nothing.

 

Clearly showing that you understand that a journalist doesn't just exist to publicize you is one of the fastest routes to his or her heart. It’s literally the difference between drunkenly hitting on someone in a club and taking him/her on multiple dates to the restaurant you can’t afford. Hell, you'd be unlikely to start a sales pitch without knowing your customer, or begin discussions with an investor without finding out exactly what they were interested in -- so why treat the media differently?

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