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Mobile now accounts for all online retail growth

Mobile now accounts for all online retail growth | SpreadApp | Scoop.it
The inevitable tipping point has been reached, as mobile now accounts for all online sales, reports IMRG and Capgemini.
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mBlox survey finds mobile users receptive to SMS and push marketing

mBlox survey finds mobile users receptive to SMS and push marketing | SpreadApp | Scoop.it
Mobile engagement company mBlox, in association with Millward Brown Digital, has released the findings of a July 2013 survey of over 1,500 mobile users, discovering that users now welcome location-based engagement with companies on their mobile...
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52 per cent of consumers say mobile sites disappoint

52 per cent of consumers say mobile sites disappoint | SpreadApp | Scoop.it
Women generally happier with their mobile brand experience
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55 per cent of Europeans prefer Android phones to iPhones

55 per cent of Europeans prefer Android phones to iPhones | SpreadApp | Scoop.it
Larger mobile spend is seen on a tablet than on a smartphone.
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Mobile to account for 44.4 per cent of UK digital ad spend by 2017

Mobile to account for 44.4 per cent of UK digital ad spend by 2017 | SpreadApp | Scoop.it
eMarketer recently said the US digital ad spend would hit $42.26 billion this year and now reveals the UK spend will hit £6.1 billion ($9.63bn), rising to £8.36 billion (nearly $13.3bn) by 2017.
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Tablets Drive About 20% More Average Spending Than Smartphones

Tablets Drive About 20% More Average Spending Than Smartphones | SpreadApp | Scoop.it
During the first half of 2013, smartphone dollars accounted for $6.7 billion, or 63% of the $10.6 billion in mobile commerce spending.
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45 per cent of US mobile owners want mobile ads and offers

45 per cent of US mobile owners want mobile ads and offers | SpreadApp | Scoop.it
78 per cent find location based alerts useful.
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The Who, What, and When of iPhone and iPad Usage

The Who, What, and When of iPhone and iPad Usage | SpreadApp | Scoop.it
iPhone and iPad app usage by psychographic segment, app category, and day part.
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App spend to hit $75 billion as in-app purchases prevail

App spend to hit $75 billion as in-app purchases prevail | SpreadApp | Scoop.it
Microsoft and Amazon app stores advance to compete against Apple and Google Play.
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INFOGRAPHIC: The best mobile apps in the world

INFOGRAPHIC: The best mobile apps in the world | SpreadApp | Scoop.it
If we could eat apps, we'd be very fat, if we could swim in apps we would most likely drown, and if we could build with apps we would probably reach the moon and some - but what is the most popular apps out there?
Stefano Grigoletti's insight:

...big names, nothing new...but useful to keep in mind!

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Half of UK Smartphones Run on Android

Half of UK Smartphones Run on Android | SpreadApp | Scoop.it
In the UK, Android has increased its OS market share by 19 percent from 42 percent share of the market in May 2012 to 50 percent in the three month average endi
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CHART OF THE DAY: Mobile App Engagement Continues To Dominate The Mobile Web

CHART OF THE DAY: Mobile App Engagement Continues To Dominate The Mobile Web | SpreadApp | Scoop.it
Consumers spend 4 times as many minutes in apps per month.
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INFOGRAPHIC: 56 per cent prefer Amazon when comparing prices on mobile

INFOGRAPHIC: 56 per cent prefer Amazon when comparing prices on mobile | SpreadApp | Scoop.it
58 per cent of adult smartphone users and 1/3 of all US adult shoppers now regularly 'showroom', reported a study conducted by Parago.
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Annual mobile app downloads will hit 102 billion this year

Annual mobile app downloads will hit 102 billion this year | SpreadApp | Scoop.it
Mobile app stores will see an increase in downloads from 64 billion in 2012, to 102 billion by the end of this year, reports Gartner.
91 per cent (92,876) of total downloads this year will be free apps where as paid apps will only account for 9,186.
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INFOGRAPHIC: Making sense of mobile

INFOGRAPHIC: Making sense of mobile | SpreadApp | Scoop.it
By 2014 there will be more phones than people, however only one in three advertisers have a mobile site.
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iOS gains on Android on Millennial Media's ad platform

iOS gains on Android on Millennial Media's ad platform | SpreadApp | Scoop.it
Mobile advertising and data platform Millennial Media has today released its Q2 2013 Mobile Mix Report, analyzing usage patterns and growth across major tablets and smartphone devices.
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Apps Drive Smartphone Engagement, Browsing Wins on Tablets

Apps Drive Smartphone Engagement, Browsing Wins on Tablets | SpreadApp | Scoop.it
Digital consumers rely on both apps and mobile browsing when engaging with retailers online, but this engagement varies greatly depending on device.
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Facebook Sees Big Gains in Global Mobile Ad Market Share

Facebook Sees Big Gains in Global Mobile Ad Market Share | SpreadApp | Scoop.it
Facebook will take a 15.8% share of the worldwide mobile ad market, more than a 10-percentage-point rise from last year, according to eMarketer estimates. Google will retain more than half of the $16.65 billion global mobile ad market.
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Android smartphone app revenues to hit $6.8bn this year

Android smartphone app revenues to hit $6.8bn this year | SpreadApp | Scoop.it
Android can be found powering smartphones from Samsung, HTC, Sony, Huawei, ZTE and beyond, and such widespread reach will push Google OS smartphone app revenues to reach $6.8 billion in 2013.
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Juniper Research: Consumer spending on applications to reach $75 billion by 2017 - Inside Mobile Apps

Juniper Research: Consumer spending on applications to reach $75 billion by 2017 - Inside Mobile Apps | SpreadApp | Scoop.it
Image via Juniper Research The latest report from Juniper Research takes a look at consumer spending within mobile applications.
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The Weather Channel is unlocking mobile as a branding mechanism

The Weather Channel is unlocking mobile as a branding mechanism | SpreadApp | Scoop.it
...weather and ads: an effective way for brands' mobile strategy? -SG
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Usage of Retail Movies Sites Has Almost Tripled in the Nordics

Usage of Retail Movies Sites Has Almost Tripled in the Nordics | SpreadApp | Scoop.it
European Nordic countries have seen huge growth in the number of internet users accessing retail-movies sites. Mobile or not, videos are playing a strategic role in brands' marketing!
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Accessing Travel Sites via Mobile is Growing 6 Times Faster than PC in Italy

Accessing Travel Sites via Mobile is Growing 6 Times Faster than PC in Italy | SpreadApp | Scoop.it
Mobile content consumption is on the rise and the travel category has gained popularity in Italy during the summer months. Almost 4.5 million users accessed a s
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App Engagement: The Matrix Reloaded

App Engagement: The Matrix Reloaded | SpreadApp | Scoop.it
Thriving in the new mobile app economy depends on engagement and retention. Flurry analyzes 30 app categories by usage and retention.
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'Showrooming' challenges businesses to keep up with an increasingly mobile shopping world - Inside Mobile Apps

'Showrooming' challenges businesses to keep up with an increasingly mobile shopping world - Inside Mobile Apps | SpreadApp | Scoop.it
Image courtesy Parago With the widespread adoption of smartphones, brick and mortar retailers have been forced to accept an increasingly large amount of “showrooming,” a shopping behavior that sees customers entering retail locations to look at items...
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