Sports Management 101: Chandler, A
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Rescooped by Andrew Chandler from Sport Facility Management
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The most expensive tickets in the four major pro sports leagues ...

The most expensive tickets in the four major pro sports leagues ... | Sports Management 101: Chandler, A | Scoop.it
The cost of tickets to watch professional sports varies considerably. In some cities, the amount can be the same as the price of dinner and a movie. For some teams, however, tickets can cost so much that most families struggle ...

Via Richard Tucker
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Rescooped by Andrew Chandler from Sport Management and Marketing
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Sport Appeal – What Is It About Brands and Sponsorship | Branding Magazine

Sport Appeal – What Is It About Brands and Sponsorship | Branding Magazine | Sports Management 101: Chandler, A | Scoop.it
With the London 2012 Olympics around the corner and the 2012 Formula One season about to get underway in Australia it is time to look at the sports market and consider its appeal to big name brands.

Via Jim Kordoba, Adam Karg
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50 companies shaping sport in 2014 - Notes & Insights - SportsPro Media sports blog - SportsPro Media

50 companies shaping sport in 2014 - Notes & Insights - SportsPro Media sports blog - SportsPro Media | Sports Management 101: Chandler, A | Scoop.it
50 companies shaping sport in 2014, Notes & Insights from SportsPro Media sports blog

Via John Beech
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Five Marketing Lessons from Fantasy Football - Forbes

Five Marketing Lessons from Fantasy Football - Forbes | Sports Management 101: Chandler, A | Scoop.it
ForbesFive Marketing Lessons from Fantasy FootballForbesIt's a real challenge, a game worth mastering, a game that's never the same twice, not a throwaway gimmick created in five minutes by an overworked marketing manager late for a meeting.

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Ryan Walsh's curator insight, October 14, 2014 8:05 PM

What i learned was that fantasy football started much earlier than I had thought, dating back to 1962. It didn't start becoming as big until it went online and really blew up and now there are presently 30 million participants in fantasy football. It was also one of the first "social medias" in  a way because it brought together a large group of people with the same interest. Fantasy football is the biggest marketing tool that the NFL has. Statistically, fantasy football players are more likely to purchase tickets to games and apparel and gear than anyone else. 

I selected this article because fantasy football is a growing market for both fans and NFL players. The NFL and their players gain more awareness through fantasy sports and are able to generate more money. This will help with my career in the sport management industry because I plan on doing marketing during my career and there is no better marketing tool than fantasy football since it gets a lot of fan participation and will make marketers who are involved in fantasy a lot of money. 

Chris Melendey's curator insight, October 14, 2014 10:58 PM

This article caught my eye because its about Fantasy Football. Fantasy football is the single most important marketing tool used by the NFL. Fantasy players watch more games and buy more tickets than anyone else. The NFL has got huge returns by supporting this user-generated content. This form of marketing is different to me and thats why its so good to know. I found this very interesting and new. 

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NCAA: Louisville Cardinals Interview Bobby Petrino - Sport Balla

NCAA: Louisville Cardinals Interview Bobby Petrino - Sport Balla | Sports Management 101: Chandler, A | Scoop.it

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Blake Smith's curator insight, January 8, 2014 5:54 PM

The Louisville Cardinals interviewed one of its former coaches, current Western Kentucky Hilltoppers mentor Bobby Petrino, for their vacant football coaching job.

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Report: Manziel selects Maverick Carter to handle marketing deals - NBCSports.com

Report: Manziel selects Maverick Carter to handle marketing deals - NBCSports.com | Sports Management 101: Chandler, A | Scoop.it
Washington Post
Report: Manziel selects Maverick Carter to handle marketing deals
NBCSports.com
When it comes to his marketing opportunities at the NFL level, Manziel definitely won't be opting for a conventional route.
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