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Rescooped by Hugo Araújo Lázare from visualizing social media!

The Life of the Connected Commuter - Infographic

The Life of the Connected Commuter - Infographic | SPACE |

Social’s on the move. Welcome to the city hall that never sleeps—where people are more likely to tweet about a pothole or support bike lanes on Facebook than go to a city council meeting.

City governments that want to keep a finger on the pulse of their transit arteries don’t need an invitation. They just need to know how to listen, which will help them figure out the life of the connected commuter, as depicted in our graphic with IBM.

Via Lauren Moss
Hugo Araújo Lázare's insight:


Help Traduzioni 's curator insight, May 29, 2013 1:02 PM

Social's on the move. Welcome to the city hall that never sleeps...

Rescooped by Hugo Araújo Lázare from Public Relations & Social Marketing Insight!

What Is Digital Marketing?

What Is Digital Marketing? | SPACE |

It’s a pretty expansive question, but let’s try and sum it up in a single sentence: digital marketing is the promotion of brands using all forms of digital advertising, which includes, but is not limited to, websites, search engine optimisation, search engine marketing, cost per click advertising and social media. Without digital marketing, it’s almost impossible for any brand to make any kind of impact on the web. And while these tools aren’t difficult to learn per se, they do require time and effort to make them work well and efficiently.


Moreover, it’s likely that they will never be mastered, as they’re shifting and evolving all of the time. All you can really do is borrow as much knowledge as you possibly can for this moment… and then keep on learning. The infographic below takes a closer look at digital marketing....

Via Jeff Domansky
Hugo Araújo Lázare's insight:


Caroline Christalleyes's curator insight, June 1, 2013 11:07 PM

the use of new media to market a brand/product/organization and so on.

Chandan Gupta's curator insight, June 2, 2013 10:34 AM

It is found that one gets maximum coverage within the limited budget once we switch to the digital marketing. Most of us think that it is useless, But once the switching is done in web there is drastic change. Moreover S/He has to choose the good social media.