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DO’S AND DON’TS OF SPA SOCIAL MEDIA

Almost half of the world’s population has internet access, which amounts to approximately 2 billion people and there is over two billion active social media users globally. These figures indicate that 2/3 of the people online use social media (Jenny F., Sysomos, HOW MANY PEOPLE USE SOCIAL MEDIA? 2016). This makes it clear how pervasive social media has become for your business. While you are considering using social media for spa marketing, there a few dos and don’ts that you need to keep in mind. This is because social media is not only about sending out posts frequently to attract clients, but it requires your time, efforts, and a systematic approach, just like the other aspects of your business. Read the following points to learn more.

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HOW A SPA RECRUITMENT AGENCY CAN BE THE KEY TO YOUR SUCCESS

The main purpose of visiting a spa is to escape the hustle and bustle of our hectic lives and feel at ease. A spa can have the best of interiors, design, latest machines and equipment, but if it is not able to offer a relaxing experience to customers; all of the above-mentioned factors would not be of much use. Hence, in order to stay successful in your spa business, you need to have maximum focus on your potential target audience. After all, they are the ones who will be availing your spa services, help you create brand awareness through word of mouth, and establish a successful position in the market.

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Top 7 Trends in Spa and Wellness Consulting Firms -

The recent boom in the spa and wellness industry has lead to increased competition and constantly evolving trends. With a rising number of people jumping onto the fitness bandwagon, health and overall wellness have taken a front seat. More and more millennials, as well as middle-aged people are turnin
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HOW TO USE DIGITAL MARKETING CHANNELS FOR TO ESTABLISH A SPA BRAND

today’s tech-savvy world, digital marketing is becoming the most popular method of marketing. With its global reach and excellent ROI, many businesses are making use of digital marketing and spa businesses are no exception to this. In order to achieve success in today’s world it is imperative for spa businesses to make use of digital marketing channels to establish a successful spa brand.

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FACTORS TO CONSIDER IN ORDER TO MAKE YOUR SPA BRAND SUCCESSFUL

Due to the current lifestyle and need of healthy living, the popularity of spas has grown considerably. Due to this, many business owners and entrepreneurs have invested in starting a spa. However, due to the vast competition, it can be difficult to create a spa brand that can make a spa stand out from the rest. Studies show that while there are several spa options, the successful ones are determined based on their market position (Lisa Starr, THE IMPORTANCE OF BRANDING YOUR SPA, n.d). With a strong brand name, your spa can lead to loyal customers as well as build your reputation in the market, thus attracting new customers as well. Hence, it is important for spa owners to strengthen their brand name. Mentioned below are certain factors that can help them achieve the same:

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QUICK TIPS FOR HIRING A SPA CONSULTANT

Over the last few years, the spa and wellness industry has grown tremendously due to rapidly increasing customer demand. As demand is increasing, it has become necessary for owners to hire spa consultants that can help businesses stand out in the evolving market. Consultants can provide advice how to adopt effect spa operations, maximize profits, and plan a new spa development. But, how do you know if your spa business needs to take help from a professional? Read the following to understand the common situations which suggest hiring an expert: Does your business lack specific skill-sets and knowledge to make well-informed decisions? Did the strategies and processes used previously result in the desire outcome? Is your business still facing the same problems? Does your business lack sufficient time and staff to dedicate to a particular project?
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Why You Should Opt For Wellness Consulting Services

Why You Should Opt For Wellness Consulting Services | Spa Consulting Services | Scoop.it
Over the years, the spa and wellness industry has grown
tremendously. Today, a spa is not just limited to having a place with beautiful
interiors that guarantee a relaxing experience for customer
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Why You Should Opt For Wellness Consulting Services

Over the years, the spa and wellness industry has grown tremendously. Today, a spa is not just limited to having a place with beautiful interiors that guarantee a relaxing experience for customers…
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DO’S AND DON’TS OF SPA SOCIAL MEDIA

Almost half of the world’s population has internet access, which amounts to approximately 2 billion people and there is over two billion active social media users globally. These figures indicate that 2/3 of the people online use social media (Jenny F., Sysomos, HOW MANY PEOPLE USE SOCIAL MEDIA? 2016). This makes it clear how pervasive social media has become for your business. While you are considering using social media for spa marketing, there a few dos and don’ts that you need to keep in mind. This is because social media is not only about sending out posts frequently to attract clients, but it requires your time, efforts, and a systematic approach, just like the other aspects of your business. Read the following points to learn more.

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How to Grow Your Spa Business

How to Grow Your Spa Business | Spa Consulting Services | Scoop.it

Like every other business, the spa business too has two sides to its coin. On one hand you have an environment which provides its clients a relaxing and serene atmosphere. The other hand you have a gruelling business which requires you to stay on top if you wanted to grow. However, there is no denying that nowadays, with a hectic lifestyle, more and more people are relying on spa health and wellness centres for improving their health. Hence, staying on top of your game and taking advantage of this opportunity requires you to implement successful marketing and understand the spa dynamics. In order to implement successful strategies, the first thing you need to do is the personal qualification evaluation. After evaluating yourself as someone who is ready, willing and committed to expanding your spa business you need to begin analysing and qualifying your goals. Money motivation can only take you so far, you need to have a passion for the business side and understand the market requirements. Read the following ways to implement strategies which can help you grow your spa business.

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SECURE GREAT AND UNIQUE PRESENCE THROUGH WELLNESS CONSULTING SERVICES

The spa industry has grown to a significant size around the world, and has branched out into several directions. While one business may handle day spas, others might chose to focus more on long-term wellness treatments and another spa industry branch may identify its business as providing wellness consulting services. Apart from being an independently operating company, a spa consultancy can also work alongside its clients, by providing them with valuable advice and consulting services. These services can be used by the clients and then incorporated into their business plans. The need for spa and wellness consultations For start-up spa businesses, not hiring a spa consultant could result in negative business results, and might even cost the business a lot of money later on, while they try to figure out a solution. The following points explain a need for spa business to hire professional spa consultants. This can not only help increase profitability and decrease the occurrence of potential problems, but also help the company to gain valuable knowledge about handling the business (Blu Spas, 5 REASONS YOUR NEXT SPA PROJECT NEEDS TO START WITH A SPA CONSULTANT, 2015).
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Leading the Path to Success with a Spa Recruitment Agency

Are you thinking of starting your own luxury spa? Doing this is not as easy as it looks like, and you need to follow a certain set of tips to make it work from the beginning. You may want to design a luxury spa to earn a lot of money. But, you need to prepare yourself to efficiently handle any kind of challenges that may arise from several perspectives. To achieve all of this, designing your spa properly is highly recommended. For a good luxury spa design, you need be clear on your plan of your brand creation, the audience you want to target, the service would want to bank on, etc. Read the following tips on how to build your spa in a state-of-the-art manner right from scratch!

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An Overview of Spa Cruise Services

An Overview of Spa Cruise Services | Spa Consulting Services | Scoop.it

You might be one of those rich people who spend their holidays on a cruise, basking in the sun and marvelling the beauty of the ocean. But, apart from these moments, you also have the option to visit spa on cruise ship. Cruise ships have dramatically changed since the earlier times, when only body massages were offered as spa services. In today’s times, there are a plethora of spa services provided on cruise ships, in order to pamper till you attain desired relaxation. If you are a person opting for spa services on a cruise ship, you need to have substantial knowledge about some facts associated with this subject. The following points explain these aspects in more detail.

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Spa and wellness trends for 2018

A few trends for spa and wellness industry are architectural wellness, infrared saunas, mindful movement, etc. The following video tells you more about each of these trends

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THE PERKS OF WORKING IN A CRUISE SHIP SPA

While working in a spa on a cruise ship might sound like one of the most luxurious and opulent jobs in the world, it is highly demanding and vastly different to working in a land-based spa. However, the choice to work on a cruise ship has many perks and privileges and people often choose this career for a while to take advantage of what it can offer.

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HOW SPA DESIGN CAN ENSURE THE RIGHT FIRST IMPRESSION

Spa guests expect a spa to promote a general sense of well-being. When entering a spa they want to immediately feel at ease. Their spa escape can only be gratifying when they feel safe (lizmckeon.com, HOW TO INCREASE SALON CLIENT LOYALTY BY MAKING A GREAT FIRST IMPRESSION, n.d). There are a lot of things to consider when designing a spa such as the colours, entrance experience, decor and lightning but also the flow from the busy reception area, to the peace of a treatment room. The key to the guest’s satisfaction lies in a spa design solution that takes into account form, flow and function of the spa environment.

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5 MISTAKES THAT CAN AFFECT YOUR SPA BRAND

Spa business has become difficult due to the growing competition. While the demand for health and wellness industries has increased, there is no denying that the competition has increased tremendously. While everyone is constantly trying to up their game to make the most of this opportunity, it is important to establish a spa brand that will continue to thrive and attract customers.

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HOW TO ESTABLISH A SUCCESSFUL SPA BRAND FOR DIFFERENT TYPES OF SPAS AROUND THE WORLD

Spas have existed since a span of over thousands of years. Spas can be dated back to the Babylonians and ancient Greek culture. Apparently what we think is “new” and “recent” is actually ancient and has existed since a long time (The Spa Association, HISTORY OF SPA TRADITIONS AND RITUALS, 2014). However, there is no denying that spas have evolved a lot over time. Spas which were once considered as luxury have now become a necessity because of immense changes in lifestyle. Spas have even evolved to a point where different cultures can be seen reflecting in the various spa institutes across the world.

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 Quick Tips for Effective Spa Management 

 Quick Tips for Effective Spa Management  | Spa Consulting Services | Scoop.it

To manage your spa effectively, you should consider training your staff, letting people know about your spa through various marketing channels, and focus on improving customer experience.

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Why You Should Opt For Wellness Consulting Services

Why You Should Opt For Wellness Consulting Services | Spa Consulting Services | Scoop.it
Over the years, the spa and wellness industry has grown tremendously. Today, a spa is not just limited to having a place with beautiful interiors that guarantee a relaxing experience for customers along with unique treatments. As the industry is growing, its services have branched in several directions. Hence, you can find spas that offer completely different services. For example, one spa might focus on providing the latest treatments, other might consider creating spas especially for cruises,
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SPA STRATEGIC HCM

SPA STRATEGIC HCM | Spa Consulting Services | Scoop.it

Management is largely by example. If you cannot manage yourself for effectiveness, you cannot expect to manage others. Effectiveness can be learned - and it has to be learned - it is not something that comes naturally. There is no such thing as an "effective personality". Intelligence, knowledge, and hard work are not enough. Effectiveness requires learning certain practices until they become habits. Increasing effectiveness may be the only area where we can hope to significantly raise performance.
There is no such thing as an ideal leader. Effective executives differ widely in their temperaments and abilities: Some are extroverts - others are introverts, some are eccentric - others are conformists, some are drinkers - others abstainers, some have charm - others do not, some are educated - others are not, some rely on logic - others rely on intuition, some are generous - others are selfish etc. The only thing great leaders have in common is the ability to get the right things done.

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How Is Social Media Important For Spa Business?

With the help of social media, you can effectively market your spa business, improve your market reach and increase your online followers.

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Social Media Marketing Guide for Your Spa

Social Media Marketing Guide for Your Spa | Spa Consulting Services | Scoop.it

According to a statistic, the power of social media is such that, the number of worldwide users is expected to reach 2.95 billion by 2020, which is almost one-third of the total population worldwide (Statista, SOCIAL MEDIA STATISTICS & FACTS, n.d.). With the ever-increasing number of users, social media marketing becomes important for any kind of a business. As far a customer-oriented business like a spa is concerned, social networking can help build a large base of potential clients, and enhance sales. In the following mini-guide for spa social media, you can learn how to increase traffic, sales, brand awareness and much more.

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Spa and wellness trends for the next year

Spa and wellness trends for the next year | Spa Consulting Services | Scoop.it

The wellness industry in 2018 is expected to see trends such as architectural wellness, infrared saunas, mindful movement, etc. Read the following info-graphic to know more about such trends.

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Luxury Spa Design Tips for a Quality Spa

Luxury Spa Design Tips for a Quality Spa | Spa Consulting Services | Scoop.it

Are you thinking of starting your own luxury spa? Doing this is not as easy as it looks like, and you need to follow a certain set of tips to make it work from the beginning. You may want to design a luxury spa to earn a lot of money. But, you need to prepare yourself to efficiently handle any kind of challenges that may arise from several perspectives. To achieve all of this, designing your spa properly is highly recommended. For a good luxury spa design, you need be clear on your plan of your brand creation, the audience you want to target, the service would want to bank on, etc. Read the following tips on how to build your spa in a state-of-the-art manner right from scratch!

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Spa and wellness trends for 2018

Spa and wellness trends for 2018 | Spa Consulting Services | Scoop.it

Some of the spa and wellness trends for 2018 are architectural wellness, infrared saunas, mindful movement and others. Read the following slideshow to know more about these trends.

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