Social Objects
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Social Objects
Social Objects are the future of media marketing...?
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Pervasive sociality through social objects

An introduction to pervasive sociality, social objects and object centered social networks. Concepts for the next social web.
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The World of Social Objects

Insights into what social objects are and how they impact / are impacted by humans, communities and design.
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Social Object Theory for Social Network Design

There’s a lot of buzz in the blogosphere at the moment about designing social networking sites around social objects....

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“Social Objects are the future of marketing.”

“Social Objects are the future of marketing.” | Social Objects | Scoop.it

“Social Objects are the future of marketing.”
The Social Object, in a nutshell, is the rea­son two peo­ple are tal­king to each other, as oppo­sed to tal­king to some­body else. Human beings are social ani­mals. We like to socia­lize. But if you think about it, there needs to be a rea­son for it to hap­pen in the first place. That rea­son, that “node” in the social net­work, is what we call the Social Object.

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