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How to Get Followers on Instagram

How to Get Followers on Instagram | SOCIALIZE | Scoop.it
Instagram is an app for iPhone, iPod Touch, iPad, and Android that allows users to share and upload photos within the Instagram community or across social networks. To get followers on Instagram, try the following tips and techniques!

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Conner Wyatt's curator insight, October 13, 2013 5:21 PM

Follow people and they will follow you

Danielle Lynn Kelly's curator insight, October 14, 2013 11:37 PM

loy of followers

 

Julia Westergren's curator insight, October 30, 2013 12:31 PM

Please follow Me emeliejulia98

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12 Most Picture Perfect Ways To Ensure You’re Legally Using Online Photos

12 Most Picture Perfect Ways To Ensure You’re Legally Using Online Photos | SOCIALIZE | Scoop.it
Attorney and social media writer, Sara Hawkins, snaps the 12 Most Picture Perfect Ways To Ensure You’re Legally Using Online Photos.

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Using Google Trends to Create Killer and Viral Blog Posts

Using Google Trends to Create Killer and Viral Blog Posts | SOCIALIZE | Scoop.it
If you want to create killer blog posts for your site then you are going to need to be writing about what's hot in the world right now.

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7 Web Design Secrets Every Blogger Should Know

7 Web Design Secrets Every Blogger Should Know | SOCIALIZE | Scoop.it
Blog post at Social Media Marketing : Blogs live and die by attention, and so does their web design. If nobody's reading, you're just writing for your own amusement; while that's[..]

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Promuovere un evento culturale: i primi passi con Google Plus e ...

Promuovere un evento culturale: i primi passi con Google Plus e ... | SOCIALIZE | Scoop.it
Ci siamo, oggi concludiamo il quartetto dei social network più utilizzati per promuovere un evento culturale. Dopo Facebook e Twitter concentriamoci su due social più recenti, uno creato in casa Google, l'altro realizzato tenendo conto di uno ...

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The 9 step cheat sheet for Facebook Graph Optimization

The 9 step cheat sheet for Facebook Graph Optimization | SOCIALIZE | Scoop.it

Source : http://media-cache-ec3.pinimg.com/originals/1c/41/3b/1c413b78f163584d1393ff77f87597cc.jpg


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Train your mind to see the good in everything.

Train your mind to see the good in everything. | SOCIALIZE | Scoop.it
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Abbeygail's curator insight, October 3, 2013 3:06 PM

Faith..be positive towards everything 

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Are Pinterest and Instagram retail musts? - Washington Business Journal (blog)

Are Pinterest and Instagram retail musts? - Washington Business Journal (blog) | SOCIALIZE | Scoop.it

Are Pinterest and Instagram retail musts?


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Google Plus rolls out new button and badges for second birthday - GMA News

Google Plus rolls out new button and badges for second birthday - GMA News | SOCIALIZE | Scoop.it
Tech2
Google Plus rolls out new button and badges for second birthday
GMA News
"Today's changes aren't massive, but we know Google can't pass up an opportunity (like a birthday) to roll out new features.

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Il futuro di Twitter? Acquisti online, sondaggi e prenotazioni - Download blog.it (Blog)

Il futuro di Twitter? Acquisti online, sondaggi e prenotazioni - Download blog.it (Blog) | SOCIALIZE | Scoop.it
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Il futuro di Twitter? Acquisti online, sondaggi e prenotazioni
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Ma cosa dobbiamo aspettarci da Twitter nel prossimo futuro?

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Fund Scientific Research From The Fringe With This New Crowdfunding Site

Fund Scientific Research From The Fringe With This New Crowdfunding Site | SOCIALIZE | Scoop.it
Denny Luan and Cindy Wu started Microryza--a crowd-funding platform for science research--when they couldn’t find money for their own projects.
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The Best and Worst Times to Post to Social Media (Infographic)

The Best and Worst Times to Post to Social Media (Infographic) | SOCIALIZE | Scoop.it
Make sure as many fans as possible see your updates. Follow these general time guidelines.
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How Social Media Turns Leadership Facilitation On Its Head (And 10 Additional ... - Forbes

How Social Media Turns Leadership Facilitation On Its Head (And 10 Additional ... - Forbes | SOCIALIZE | Scoop.it
How Social Media Turns Leadership Facilitation On Its Head (And 10 Additional ...
Forbes
But when we talked about what social media can add to the training and facilitation process for companies, a new world of possibilities emerged.

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What Is Content Curation? | The Content Authority

What Is Content Curation? | The Content Authority | SOCIALIZE | Scoop.it
What is content curation? If you've been wondering this yourself, we have the answers in our blog. Visit us and learn more.

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Alessandro Rea's curator insight, September 26, 2013 4:03 AM
Why Your Business Should Consider This Tactic

Believe it or not, curation offers your brand a number of powerful benefits.

Content curation gives brands an advantage.

Improve efficiency – Most businesses find it impossible to satisfy the ravenous appetites of their online community members. Curation allows you to feed your audience with quality information on a frequent basis without sacrificing time and resources designated to other areas of your business.Establish thought leadership –Adding your own perspective and unique voice not only allows you to add your brand’s stamp to the article, but it also positions you as the go-to authority on a particular subject.Increase brand visibility – Curated content can boost your SEO efforts and improve your rankings. There’s also the viral aspect to consider since people are likely to share cream-of-the-crop information that’s presented to them in a neat little package.Educate your market – Essentially, you’re connecting your brand’s voice with the voices of industry experts. You’re participating in a bigger conversation and helping your prospects and customers gain an in-depth understanding of the topic at hand.Enhance the level of brand trust – When you can show the audience through your commentary that you’ve read the article and raised its value, they’re more likely to trust the content you deliver.Create networking opportunities – Drive traffic to a quality article and you might find the author thanking you with an invitation to connect. They may even share a little link love.

Is curation for everyone? Unfortunately, it’s not.

You’ll need to determine whether there’s dominant competition in your area of focus already, as well as the scope of opportunity to source and organize disparate pieces of information. You may find your focus is too narrow to offer added value on a consistent basis.

 

The Dos and Don’ts of Curation

Although content curation is fairly simple, there are a few guidelines every marketer needs to follow.

#1 – Do stay within the allocated time limit.

If you had a penny for every piece of content published each minute, the chances are you wouldn’t be reading this article. The reality is you are, so apart from warning you about the risk of information overload, it’s a good time to remind you that your research time, as well as the paid resources you intend to use, must form part of your content marketing budget. While it’s easy to get lost in a virtual maze of fresh articles, it’s crucial to remain focused. Limit distractions to ensure you digest content in a meaningful way and put your research time to good use.

#2 – Don’t rely on curation alone.

Content creation can be resource- and time-intensive, which is why a good content marketing strategy should incorporate both created and curated pieces. However, a brand that places it’s future solely on the works of others doesn’t have much of a future at all. Curated content is designed to complement your content creation plan—not replace it.

#3 – Do select content that provides value to your audience.

The most important part of curating content is handpicking pieces that are most relevant to the needs of your audience. That requires in-depth knowledge of your readership, as well as the ability to mine, organize, and present a customized collection of content based on a specific issue or theme.

#4 – Don’t forget to add your brand’s flavor.

Content curation isn’t a simple cut and paste job. If you want people to read your content and come back for more, you need to inject your brand’s personality into your curated blog posts, newsletters, and social media snippets. Provide summaries of key points, add your own opinion or perspective, or offer insightful information that will further help readers make sense of the article you’re sharing.

#5 – Do honor authorship of the originals by citing the writers and your sources.

Common sense should tell you that plagiarism is unethical, so make certain you give credit where it’s due.

#6 – Do use multiple sources.

You need to give your readers a diverse mix of engaging and relevant content, which is why selecting a variety of pieces from different sources is essential. Put on your proverbial editor’s hat and search for informative and intellectually challenging material, as well as light-hearted tidbits of interesting insight that are sure to entertain while educating. Whatever you do, avoid unnecessary confusion by sticking to your theme or topic.

Resources and Tools to Make Content Curation Easy

 

Whether you’re sourcing, organizing, or preparing third-party content for distribution, the following tools and resources can make the process a little less time-consuming.

Google Alerts: Set up search queries that relate to your audience’s needs and then let Google do part of the research work for you. In addition to monitoring the web for interesting new content based on your keyword terms, the search giant will deliver results to your inbox so you can easily sort through the content links in one place.

HootSuite: Recently, HootSuite integrated ContentGems’ content curation app into their already robust service offering. This collaboration means you can now find meaningful content based on your keywords and social signals, and then push those links, along with your own customized snippets, to the social media channels you prefer.

Google News: Source the latest stories from thousands of popular news outlets.

Curata: This smart tool rummages through the Internet to identify relevant content, lets you catalog its findings in a way that makes sense, and then publishes content to the channels of your choice. As a bonus, it’ll measure your results so you can maximize your reach.

Social Media Sites: Most social platforms have their own search functionality, allowing you to dig for relevant posts. Beware though; social media sites are noisy so you’ll need to stay focused.

Alltop: This feed aggregator allows you to gain quick access to the hottest topics and stories from the best sites and blogs on the web. Create customized collections of curated feeds and then use them as your go-to source when you need something new and profound to share with your online communities.

Storify: Bring a narrative element to your curated content by collecting, publishing, and sharing content through this information network.

Addict-o-matic: Create a customized page of the latest headlines from top sources. Move or delete sites, and then bookmark your custom view for future reference.

Other great sources include RSS feeds and newsletters you subscribe to, social bookmarking sites, Google Blog Search, industry-related forums, and archived databases. There are thousands of content aggregators and curators to choose from, so you’ll never be hard-pressed to find juicy morsels you can share with your fans.

Are you curating content to spice up your content marketing strategy? If you’re holding back, tell us why in the comment section below. If you have additional tips, share them!

About Sadie Baxter

Sadie Baxter has written 48 post in this blog.

Sadie is a distinguished writer for The Content Authority. She specializes in personal branding, professional copy and online marketing.

View all posts by Sadie Baxter →Blog
OrienTapas Curation's curator insight, September 27, 2013 11:03 AM

Entrada de Sadie Baxter. Muy completo para entender qué es la curación de contenidos.

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Infographic: Marketing Success with Google+

Infographic: Marketing Success with Google+ | SOCIALIZE | Scoop.it

Google+, the world’s second biggest social network, is changing the online landscape.The Google+ Guide from Vocus provides everything you need to know in a step-by-step format, from setting up your page to engaging better and measuring success.


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The Fish Firm's curator insight, September 12, 2013 6:59 PM
G+ is rocking right now !
Tyler Richendollar's curator insight, September 13, 2013 9:17 AM

Google+ is making participation far more worthwhile (read: SEO and marketing) than other social media sites.

Fabiana Martins Gutierrez's curator insight, September 13, 2013 9:19 AM

more info about #google+ #socialmedia

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Google Plus si aggiorna: rimosso Messenger, supporto a Drive e altro - Tutto Android

Google Plus si aggiorna: rimosso Messenger, supporto a Drive e altro - Tutto Android | SOCIALIZE | Scoop.it
Google Plus si aggiorna: rimosso Messenger, supporto a Drive e altro
Tutto Android
Google Plus 4.1.0 Gli screenshot che vedete sopra appartengono alla nuova versione di Google Plus rilasciata da Google.

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In Tracking Users, Pinterest Lays Groundwork for Ad Business

In Tracking Users, Pinterest Lays Groundwork for Ad Business | SOCIALIZE | Scoop.it
pinterest hasn't launched ads yet, but its data collection based on sites its users visit with the "pin it" button will help when it does.

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Amazon Bestseller: Top Ten Tips For Hitting #1 On The Amazon Store

Amazon Bestseller: Top Ten Tips For Hitting #1 On The Amazon Store | SOCIALIZE | Scoop.it
Today I'm excited to introduce Rachel Abbott, independent author of Only The Innocent which has topped the Amazon.co.uk overall charts for t

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How Social Media Influences Business, Generates Leads And Drives Sales [INFOGRAPHIC] - AllTwitter

How Social Media Influences Business, Generates Leads And Drives Sales [INFOGRAPHIC] - AllTwitter | SOCIALIZE | Scoop.it

Did you know that 27 percent of the total time spent online is now dedicated to social networking?

What if I told you that 84 percent of online shoppers use social media sites, that social media produces almost double the leads of trade shows, telemarketing, direct mail and cost per click (CPC) marketing, or that social media lead conversion rates are 13 percent higher than the average?


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Twitter perde pezzi - Il Sole 24 Ore

Twitter perde pezzi - Il Sole 24 Ore | SOCIALIZE | Scoop.it

Twitter perde pezzi Il Sole 24 Ore Non solo i giornalisti - da noi lo ha fatto con tanto di dibattiti a mezzo stampa Enrico Mentana - scappano da Twitter.


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3 Wondertacular Rules for Going Viral From The Most Viral Site on the Web

3 Wondertacular Rules for Going Viral From The Most Viral Site on the Web | SOCIALIZE | Scoop.it
Upworthy.com dedicated to sharing Stuff that Matters drives 20 of interactions around media online. You read that right. Here's how.
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The Best Ways to Apologize When You Screw Up At Work or At Home

The Best Ways to Apologize When You Screw Up At Work or At Home | SOCIALIZE | Scoop.it
After promising your boss you would complete an important assignment on time, you realize you're behind and it's going to be late.

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Mashable Taps New York Times VP as Its First Chief Revenue Officer

Mashable Taps New York Times VP as Its First Chief Revenue Officer | SOCIALIZE | Scoop.it

Mashable, the news site about all things digital and social, has named New York Times veteran Seth Rogin to oversee ad sales, branded content and events as the company's first chief revenue officer. His hiring is effective immediately.

Mr. Rogin, a VP-advertising at The Times whose various responsibilities during his tenure included events as well as mobile and tablet sales, will now lead a staff of 18 ad sales, events and marketing people at Mashable. Some of his new duties had been handled by Ken Detlet, senior VP-sales and marketing, until Mr. Detlet left for the Associated Press in March. But the company said Mr. Rogin is taking a bigger role.


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A Visual Guide To Staying Safe On Social Media [Infographic]

A Visual Guide To Staying Safe On Social Media [Infographic] | SOCIALIZE | Scoop.it
Staying safe on social media isn't easy. Social networks want a LOT of your information. Here's a visual guide to what you can (and can't) post.

Via Gust MEES, Alessandro Rea
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Ivon Prefontaine, PhD's curator insight, June 14, 2013 8:57 AM

This is important for students who are just out there and, for that matter adults.

Dr. Debra Harper, Ed.D.'s curator insight, June 16, 2013 10:09 PM

Extremely important to educate all about dangers to individual lives when posting personal information--especially vulnerable children. 

Ness Crouch's curator insight, July 3, 2013 5:24 PM

Infographics like this can make educaiton so much easier!

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5 Reasons You Should Use Power Editor to Create Facebook Ads

5 Reasons You Should Use Power Editor to Create Facebook Ads | SOCIALIZE | Scoop.it
If you aren't using Power Editor, you are missing out on the true power of Facebook ads. Here are the five main reasons why...

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Renee Baribeau's curator insight, June 12, 2013 6:03 PM

Power Editor is a great way to manage your advertising dollars on FB..While it is a little tricky still to use, it is well worth the time spent to learn.