Social Selling: with a focus on building business relationships online
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What makes a successful sales rep?

What makes a successful sales rep? | Social Selling:  with a focus on building business relationships online | Scoop.it
A successful sales rep is "defined by the ability to do three things: teach, tailor and take control," say Matthew Dixon and Brent Adamson, whose new book on effective selling techniques uses extensive research to confront traditional wisdom...
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This article is based on the Corporate Executive Board's Challenger model...

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Social Selling:  with a focus on building business relationships online
About establishing and cultivating business relationships online. Also covering lead generation, prospecting, business networking, and social CRM (sCRM).
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Customer Marketing: Why You Should Do It

Customer Marketing: Why You Should Do It | Social Selling:  with a focus on building business relationships online | Scoop.it
Customer marketing is your lowest-hanging fruit for growing revenue. Here’s why every B2B marketing department should be focusing on it.
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How Blockchain Can Help The Recruitment And Social Selling Industries

How Blockchain Can Help The Recruitment And Social Selling Industries | Social Selling:  with a focus on building business relationships online | Scoop.it
As a result of this issue of establishing trust and identity online,
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Social Selling Post-Training Momentum Strategies

Social Selling Post-Training Momentum Strategies | Social Selling:  with a focus on building business relationships online | Scoop.it
Your employees may be excited to participate in a social selling training and enablement program, but what happens when the classes are over?
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6 Important Steps for a Successful Social Selling Strategy

6 Important Steps for a Successful Social Selling Strategy | Social Selling:  with a focus on building business relationships online | Scoop.it
In order for your company to have a successful social selling strategy, you'll need to make sure you follow these 6 important steps right from the start.
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How Your Next Job Will Find You On LinkedIn

How Your Next Job Will Find You On LinkedIn | Social Selling:  with a focus on building business relationships online | Scoop.it
Today, being vague is an option-limiting move.
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1 Thing to Know About LinkedIn Groups for 2018

1 Thing to Know About LinkedIn Groups for 2018 | Social Selling:  with a focus on building business relationships online | Scoop.it
Some time ago I published an article about the 10 Largest Groups on LinkedIn. The number of members changes over time (of course). To m
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4 Marketing Metrics That A Social Selling Program Will Influence

4 Marketing Metrics That A Social Selling Program Will Influence | Social Selling:  with a focus on building business relationships online | Scoop.it
A social selling program is & should be an important part of your company’s marketing efforts. Here are the 4 marketing metrics social selling influences.
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4 Ways LinkedIn Sales Navigator's New Features Will Reshape Your Business

4 Ways LinkedIn Sales Navigator's New Features Will Reshape Your Business | Social Selling:  with a focus on building business relationships online | Scoop.it
Here's how LinkedIn Sales Navigator's new feature updates will affect four roles within your sales and marketing departments
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How to get started with social selling

How to get started with social selling | Social Selling:  with a focus on building business relationships online | Scoop.it
Are you tired of cold calling? Hoping that after the 8th message a decision maker will finally call you back wanting to do business—Dream on. There’s
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11 LinkedIn Sales Navigator Tips for Better Prospecting

11 LinkedIn Sales Navigator Tips for Better Prospecting | Social Selling:  with a focus on building business relationships online | Scoop.it
Sales enablement leaders need to be experts in various tools used by sales reps like LinkedIn Sales Navigator. Here are some prospecting tips to teach reps.
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Social Selling Fuels the Forbes Cloud 100 List

Social Selling Fuels the Forbes Cloud 100 List | Social Selling:  with a focus on building business relationships online | Scoop.it
The recently released Forbes Cloud 100 list highlights some of the top tech companies in the world. Here’s how social selling is helping feed their success.
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LinkedIn Helping Microsoft Pull Ahead of Its SaaS Rivals

LinkedIn Helping Microsoft Pull Ahead of Its SaaS Rivals | Social Selling:  with a focus on building business relationships online | Scoop.it
Microsoft is riding high in the SaaS market, helped in part by its multi-billion-dollar LinkedIn acquisition.
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Introducing Active Status on LinkedIn Messaging: See When Your Connections are Available

Introducing Active Status on LinkedIn Messaging: See When Your Connections are Available | Social Selling:  with a focus on building business relationships online | Scoop.it
Finding your way in to new opportunities often starts with a simple conversation. Whether it’s sending a quick note to a friend about a job, or introducing yourself to a new connection, actively talking with the people in your network can make a big difference. In fact, more than one-third of members have surfaced new opportunities through casual conversations they started with a LinkedIn message.
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How SAP Is Innovating in Social Selling ROI Measurement [Podcast]

How SAP Is Innovating in Social Selling ROI Measurement [Podcast] | Social Selling:  with a focus on building business relationships online | Scoop.it
What is the real ROI of social selling in a global company like SAP? With social selling still being relatively new, it’s hard to tell because there are few baseline standards to compare against. B…
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If You Are Not Doing These Things on LinkedIn, You Are Leaving Money On the Table

If You Are Not Doing These Things on LinkedIn, You Are Leaving Money On the Table | Social Selling:  with a focus on building business relationships online | Scoop.it
Networking can be defined as “the exchange of information or services among individuals, groups, or institutions; specifically: the cultivation of productive relationships for employment or busines…
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Super powered social selling with Lead Builder and Team Link - Microsoft Enterprise

Super powered social selling with Lead Builder and Team Link - Microsoft Enterprise | Social Selling:  with a focus on building business relationships online | Scoop.it
As our relationships & contacts continue to revolve around a digital experience, social selling has become more established as a must-have asset.
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How To Win Business By Social Selling Via LinkedIn

How To Win Business By Social Selling Via LinkedIn | Social Selling:  with a focus on building business relationships online | Scoop.it
Successful selling depends on building relationships. Here's how to spot, develop, and sell to prospective consumers in a non-sales manner.
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LinkedIn 301: Intermediate Tips For Boosting Your Career Through LinkedIn

LinkedIn 301:  Intermediate Tips For Boosting Your Career Through LinkedIn | Social Selling:  with a focus on building business relationships online | Scoop.it
LinkedIn can be a powerful tool to help amp up your performance and get noticed inside your company - when you know how to use it. Here are four ways to make the most of LinkedIn.
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How To Win Business By Social Selling Via LinkedIn

How To Win Business By Social Selling Via LinkedIn | Social Selling:  with a focus on building business relationships online | Scoop.it
Successful selling depends on building relationships. Here's how to spot, develop, and sell to prospective consumers in a non-sales manner.
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The Biggest Differences Between Cold Calling And Social Selling

The Biggest Differences Between Cold Calling And Social Selling | Social Selling:  with a focus on building business relationships online | Scoop.it
Compare and contrast cold calling with social selling.
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LinkedIn Believes All Great Salespeople Should Have This One Trait

LinkedIn Believes All Great Salespeople Should Have This One Trait | Social Selling:  with a focus on building business relationships online | Scoop.it
LinkedIn Senior Vice President of Global Sales Solutions, Mike Gamson shares 3 steps that can transform a cutthroat sales job into a compassionate career, and how that can actually help you close more deals too.
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How LinkedIn Sales Navigator Sheds Light on ROI

How LinkedIn Sales Navigator Sheds Light on ROI | Social Selling:  with a focus on building business relationships online | Scoop.it
There’s only one way to prove something exists: seeing it for yourself, plainly and clearly. Sorry, but that blurry image of Bigfoot isn’t going to cut it. And the UFO in that photo could easily be an airplane or a smudge of dirt.
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Introducing Proof Month: It's Time to Take the Mystery Out of Proving ROI

Introducing Proof Month: It's Time to Take the Mystery Out of Proving ROI | Social Selling:  with a focus on building business relationships online | Scoop.it
Once upon a time, connecting revenue to sales activities was profoundly simple: I sold it, they bought it. These days, it’s a more mysterious matter.
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The Future of Social Selling & Why It Matters for Your Business

The Future of Social Selling & Why It Matters for Your Business | Social Selling:  with a focus on building business relationships online | Scoop.it
Learn about the future of social selling, what’s potentially coming down the pike, why it matters, and how it’s going to affect your business. Read more.
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Art Jones's curator insight, September 4, 2017 5:44 PM

The Future of Social Selling is a  well written essay on social selling. the article is penned by the founder of a company selling a social selling platform. The article suggest Artificial intelligence is the added value layer his platform includes while most platforms are not yet AI enabled. 

 

I believe the future of sales support tools includes both Artificial Intelligence and Machine Learning. Now you may ask what's the difference (I know I did)?  I've included an article written by Bernard Marr, Forbes Magazine - December 2016 http://bit.ly/2vZHQCE which provides a easy to understand answer included below: 

 

Artificial Intelligence is the broader concept of machines being able to carry out tasks in a way that we would consider “smart”.

 

&

 

Machine Learning is a current application of AI based around the idea that we should really just be able to give machines access to data and let them learn for themselves.

 

There are several products emerging which include AI and have architected their platforms to enable AI to interrogate mountains of BIG DATA in order to forecast when your ideal prospect is prime to make a purchase and how they might navigate the buyer's journey. 

 

The future of sales is AI + Machine Learning = Predictive Modeling to illuminate the who, what, when, where and why a prospect will make a buying decisions.

 

Welcome to the brave new world of sales!

 

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Starting Your Sales Career? Download These 10 Sales Podcast Episodes First

Starting Your Sales Career? Download These 10 Sales Podcast Episodes First | Social Selling:  with a focus on building business relationships online | Scoop.it
Busy sales pros need to continually hone their skills and up their knowledge. I can’t think of a more convenient way to do that than listening to a podcast while on the road to work, a conference, or a meeting.
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