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Telling Your Story: 5 Ways To Add Compelling Visuals to Your Content

Telling Your Story: 5 Ways To Add Compelling Visuals to Your Content | Social Media Useful Info | Scoop.it
Do you remember when great content marketing meant your copy was properly optimized for search engines so your customers could find you when searching? Tod

Via Dr. Karen Dietz, John van den Brink
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Dr. Karen Dietz's curator insight, January 12, 2016 5:09 PM

In this post you will find 5 solid ideas and tips for adding visuals to your storytelling and content. Written by Ashley Zeckman, a Director at TopRank Online Marketing, the article includes great examples for each idea/tip. 


We know visual storytelling is becoming even more critical than ever. Visuals increase traffic and shares. And engagement. So if you are looking for new ideas for how to tell your story with more visuals, you will enjoy this post.


Some of these ideas/tips you might not have thought of, which is why I like them. I know you will find at least one -- if not more -- to use in  your business.


Story on!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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7 Reasons Why You Must CURATE CONTENT

7 Reasons Why You Must CURATE CONTENT | Social Media Useful Info | Scoop.it

Why You Must Curate Content
We shocked a SEO Meetup suggesting 90% curation to 10% content creation. This deck explains why you MUST curate content. Content curation is a CSF (Critical Success Factor) for online marketing.

Among the 7 Reasons we share content are these three:

 

* Proof of "Digital Listening"

* Reach
* Costs

Discover 4 more reasons you must curate content at Haiku Deck: https://shar.es/1vwHY8 ;


Via Martin (Marty) Smith, Stan Smith
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Mery Elvis Mt's curator insight, October 7, 2015 7:48 PM

#ContentCuration is the core of Content Marketing

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Here’s What “Quality Content” Actually Means

Here’s What “Quality Content” Actually Means | Social Media Useful Info | Scoop.it
Learn what "quality content" actually means when it comes to blogging and content marketing. Get tips on how to write better blogs.

Via Pantelis Chiotellis
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SENAME Interactive's curator insight, June 24, 2015 2:03 AM

Many focus on quantity instead of quality. However, quality wins quantity. This post should help. 

2DiFore Marketing Solutions's curator insight, June 25, 2015 8:25 AM

Clear, concise, short, sweet and to the point....have you heard these suggestions before? Sure you have when telling a story well same is true with the content you create for your blog or social media content. Engage them quickly and they will keep coming back!

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4 Ways To Measure The Value Of Your Inbound Marketing - Inbound Rocket

4 Ways To Measure The Value Of Your Inbound Marketing - Inbound Rocket | Social Media Useful Info | Scoop.it
So, you’re running your inbound marketing, great. But how do you know what’s working?


Use these 4 Key Metrics to measure and learn what works, what content gets the best results, the most valuable links, the most new user signups - and start showing your boss the impact you’re making!


Via Pantelis Chiotellis
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Baptiste Poirat's curator insight, June 8, 2015 5:03 AM

Quelles métriques évaluer dans sa stratégie de prospection digitale ?

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4 Best Tools for Curating Content

4 Best Tools for Curating Content | Social Media Useful Info | Scoop.it

There are a lot of reasons to curate content. You might want to create a resource for other people. You might be gathering information for a presentation or project. You might just have an interest in a topic and enjoy pulling together the most interesting stuff you can find.


There are so many ways you can curate content on the internet. Here are the best four options.


Via Pantelis Chiotellis
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Savannah Angus's curator insight, May 15, 2015 1:10 PM

These are some great tools to try out.

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LinkedIn Marketing Tip: This Lead Generation Strategy Works

LinkedIn Marketing Tip: This Lead Generation Strategy Works | Social Media Useful Info | Scoop.it
This LinkedIn marketing tip can help you capture more leads for your business. Discover how to implement it today to grow your business.

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7 Essential Tools for Online Advertisers

7 Essential Tools for Online Advertisers | Social Media Useful Info | Scoop.it
With so many advertising management apps available, it can be difficult to know where to invest time and energy. Check out some of the best tools for ad creation and collaboration.

Via TechinBiz, THE OFFICIAL ANDREASCY
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SageRave of Get Custom Content's curator insight, April 17, 2015 11:32 AM

Just double checking my own list of handy tools.

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Best Visual Marketing Apps to Create Social Media Graphics

Best Visual Marketing Apps to Create Social Media Graphics | Social Media Useful Info | Scoop.it

Are you using graphics in your social media posts?


Would you like to connect consumers to your business through visual marketing?


Not only can the right graphic tell your company story, but they also optimize the consumer experience.


Via Pantelis Chiotellis, Stan Smith
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Marco Favero's curator insight, March 27, 2015 6:44 AM

aggiungi la tua intuizione ...

Farah Jouffroy's curator insight, March 28, 2015 7:17 AM
Utilisez-vous des images, graphiques, visuels dans vos messages de médias sociaux ? Si oui, voici 7 applications de marketing visuels qui vous permettront de créer des messages qui claquent et donne du Peps ;-)
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Everything You Need to Know About Google+ for Your Local Business | BuildFire

Everything You Need to Know About Google+ for Your Local Business | BuildFire | Social Media Useful Info | Scoop.it

Based on media reports and coverage, it would be fairly easy to dismiss Google+ as a failure, with certain large media outlets often referring to the service as a "ghost town".


However, these same media outlets also make the mistake of looking at Google+ as a social network rather than a social platform. Google+ might have started out as its parent company's attempt at a social network, but over the past 3-years it has (somewhat awkwardly) transformed into a social platform...


Via Pantelis Chiotellis
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Nedko Aldev's curator insight, February 14, 2015 1:10 PM

add your insight...

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3 SEO Tricks to Build Your Online Business Brand for Success

3 SEO Tricks to Build Your Online Business Brand for Success | Social Media Useful Info | Scoop.it
Optimizing your content and link building for brand SEO can be tricky in small business. Find out how to increase success and become an authority leader.

Via Shannon K. Steffen, donhornsby, Jakarta Web Developer, malek, Ivana Dupalova
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Shannon K. Steffen's curator insight, December 23, 2014 9:05 AM

Did you know though that there are basic search engine optimization (SEO) tricks that are still highly effective – that help increase your page results regardless of the search engine changes? Well, I’m here to give you 3 of those SEO tactics that you can count on to better optimize your business website or blog for the search engines.

donhornsby's curator insight, December 23, 2014 9:08 AM

(From the article) If you want a brand advocate, then your business needs to create content and make it easy to share. When you turn people into champions, they help build the brand for you. Give them a method to share and watch the search engines happily index all your brand has to offer.

Jakarta Web Developer's curator insight, December 23, 2014 9:39 AM

be Social:  
https://www.facebook.com/JakartaWebDeveloper

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14 Recent Changes Social Media Marketers Need to Know

14 Recent Changes Social Media Marketers Need to Know | Social Media Useful Info | Scoop.it
Here are 14 of the most recent changes to Facebook, Twitter, Pinterest, LinkedIn, Google+ and Instagram that social media marketers can benefit from.

Via Pantelis Chiotellis
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Five Content Marketing Tips for Every Holiday

Five Content Marketing Tips for Every Holiday | Social Media Useful Info | Scoop.it

This holiday season provides the perfect time to ramp up your marketing. After all, the season brings in more sales than the rest of the year.


But how do you engage customers during every holiday season throughout the year?


Here are some tried and tested tips that will make your holiday content marketing a success.


1. Create content that your customers will find useful and interesting

2. Make your content share-worthy
3. Encourage action from your customers
4. Run a holiday giveaway
5. Prepare as early as possible
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Marco Favero's curator insight, December 1, 2014 4:28 PM

aggiungi la tua intuizione ...

CESSON's curator insight, December 15, 2014 7:42 PM

It's never too late to beef up the holiday content, and I mean all of the holidays. 

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4 Content Curation Tools to Boost Your Content Marketing

4 Content Curation Tools to Boost Your Content Marketing | Social Media Useful Info | Scoop.it
Time is of the essence when it comes to life, the web and even content marketing. Content should be in the right place at the right time.
Ivo Nový's insight:
Content curation is an important part of a content marketing strategy. It’s one solution to creating meaningful content that resonates with your target audience on a regular basis.
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Transmedia Marketing Is the Future of Brand Storytelling

Transmedia Marketing Is the Future of Brand Storytelling | Social Media Useful Info | Scoop.it
Brand storytelling has evolved and it's capitalizing on the prosumerism movement. Here's what you need to know about Transmedia Marketing and why it's the future of brand storytelling.

Via Pantelis Chiotellis
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Marco Favero's curator insight, January 13, 2016 5:07 AM

aggiungere la vostra comprensione ...

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5 Reasons companies are bringing their marketing in house

5 Reasons companies are bringing their marketing in house | Social Media Useful Info | Scoop.it

Here’s a significant trend described in a very fine digital marketing research report from SoDA — in the past year there has been a dramatic spike in the number of companies who no longer work with outside marketing agencies — 27 percent, up from 13 percent in the previous year.


This shift to marketing in house is even more remarkable considering the report also shows overall spending on digital marketing is going UP.The shift in North America is a little higher — 28 percent.


The association describes this trend as “alarming” (if you work for an agency) but stops short of fully explaining why. They say that more agency work is focusing on innovation and specialized tasks but don’t really say why more companies are bringing work in-house.


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Jeff Domansky's curator insight, July 21, 2015 2:52 AM

In-house marketing makes more and more sense every day. Here's why.

Maria Rekrut's curator insight, July 22, 2015 8:18 AM

Successful #VacationRental Owners have always been marketing from Inhouse, we were just to little.

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Can You Run a Marketing Program with Zero Goals?

Can You Run a Marketing Program with Zero Goals? | Social Media Useful Info | Scoop.it
How we measure helping others - a look into the idea of having zero marketing goals and focusing on being as helpful as can be.

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Mastering Social Media for Big Brands | Search Engine Journal

Mastering Social Media for Big Brands | Search Engine Journal | Social Media Useful Info | Scoop.it
According to Social Media Examiner, 92% of marketers say that social media is important for their business. So how are brands making the most of it?


by Debbie Miller


Via Scott McElreath
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Richard D. Hawley's curator insight, May 25, 2015 7:04 PM

This is not "the future"..  "This is NOW!"

Saif's curator insight, May 29, 2015 1:17 PM

In todays times advertising and establishing good publicity through social media is vital for business to succeed.

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11 Terrific Twitter Profile Designs for Inspiration

11 Terrific Twitter Profile Designs for Inspiration | Social Media Useful Info | Scoop.it
So you want to be seen in the Twitter torrent? Want to stand out. Here are some Twitter profile designs that are worth checking for a dose of inspiration.

Via Pantelis Chiotellis, Rami Kantari
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Social Media Simplified: 8 Types and How Each Can Benefit Your Business

Social Media Simplified: 8 Types and How Each Can Benefit Your Business | Social Media Useful Info | Scoop.it

If you’ve ever struggled to properly explain social media to non-users, or even the C-suite of companies, you’re bound to enjoy our featured article this week from our friends at HootSuite.

The definition of social media is in a state of constant flux. Popular social relationship platform with 10 million users, HootSuite, says ...


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33 Content Marketing Influencers You Need to Follow right now! | BusinessUpdates

33 Content Marketing Influencers You Need to Follow right now! | BusinessUpdates | Social Media Useful Info | Scoop.it

Unless you’ve been living under a rock for the past couple of years, it’s no big surprise that Twitter is one of the hottest platforms for sharing and absorbing information, specifically when it comes to content marketing and all of its related fields.


However, finding the right people to follow in this roiling sea of tweets isn’t always the easiest of prospects, especially if you’re new to this portion of the “Twitterverse.”



Via Jeff Domansky, Marco Favero
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Marco Favero's curator insight, April 16, 2015 12:57 PM

aggiungi la tua intuizione ...

Pecsi Ferenc | Soreo.biz's curator insight, April 17, 2015 4:33 AM

Ezt a listás (vagy egy hasonlót?) láttam már korábban is. Nagyjából a harmadukat ismerem/követem is. A többieket majd tesztelem. 

DrAlfonso Orozco C.'s curator insight, April 17, 2015 1:44 PM

Marketing for today.

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What does a Digital Marketer Do? | Marketing Technology

What does a Digital Marketer Do? | Marketing Technology | Social Media Useful Info | Scoop.it
What does a Digital Marketer Do? by Douglas Karr on Marketing Technology


Pantelis Chiotellis's insight:

Digital marketers are responsible, at the end of the day, for building awareness, providing research to prospects, and driving qualified prospects to conversions. 


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Pantelis Chiotellis's curator insight, March 20, 2015 11:04 AM

Digital marketers are responsible, at the end of the day, for building awareness, providing research to prospects, and driving qualified prospects to conversions. 

Lori Wilk's curator insight, March 20, 2015 2:16 PM

This article takes a look at the job of a #DigitalMarketer and goes beyond what you'd imagine at the surface. It takes time and tools to effectively monitor , analyze, and guide brands about how to create the #brand awareness necessary to drive sales. 

Online Marketing Man's curator insight, March 21, 2015 2:53 PM

One aspect missing is discussing with one's partner that 'online marketing' is not a scam.

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20 of the Best Newsletters Full of Good Links to Share

20 of the Best Newsletters Full of Good Links to Share | Social Media Useful Info | Scoop.it
A look at the rise of curated newsletters and which of the best newsletters to subscribe to for finding awesome content to share.

Via Pantelis Chiotellis, Brian Yanish - MarketingHits.com
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4 Tips for Great Content Marketing

4 Tips for Great Content Marketing | Social Media Useful Info | Scoop.it

Content marketing is a vital component of any B2B marketing strategy.


Savvy marketers devote time and money to developing various types of content, including white papers, webinars, tweets and blogs, which appeal to and engage their audiences. But are marketers getting the most out of their content?


Here are some pointers on how marketers can get the most out of their content.


Via Nicolas COZZOLINO
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5 Ways Influencers Can Help Build Your Online Authority

5 Ways Influencers Can Help Build Your Online Authority | Social Media Useful Info | Scoop.it

Influencer-based marketing has become popular as an online marketing strategy, mostly because its beneficial effects are so multifaceted.


Working with influencers can improve your brand's reputation, increase the visibility of your content, generate more inbound links, and increase both the web traffic and conversion rates for your entire enterprise.


That's a lot of power you can tap into with a relatively small amount of work.


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3 Tactics To Level Up Your Word-of-Mouth Marketing

3 Tactics To Level Up Your Word-of-Mouth Marketing | Social Media Useful Info | Scoop.it

Implementing your word-of-mouth strategy involves the same, fundamental process of getting enthusiastic users to talk about your brand – just with higher returns, and less resource expenditure.


Check out these word-of-mouth tips for the scaling business.


  1. Engage influencers and shoot for the moon
  2. Partner with content teams and multiply your readership
  3. Automate your word-of-mouth and maximize referrals


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Eloquens's curator insight, December 2, 2014 9:13 AM

Don't miss out on these great insights on the perhaps the most tricky yet effective type of marketing --word of mouth.