Social Media Strategies
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Social Media Strategies
Social Media - Social is not enough; you have to be strategic.     http://appearoo.com/IvoNew
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How to Boost Your Engagement With Visual Content

How to Boost Your Engagement With Visual Content | Social Media Strategies | Scoop.it

Do you want more engagement on your social channels? Have you considered using visual content?


There are easy-to-use tools and tactics you can use to create visual content that attracts viewers and engages them.

 

In this article, you’ll discover how to use visual content to boost engagement.


by Ann Smarty


Via John van den Brink, Stan Smith
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Stan Smith's curator insight, September 19, 2015 1:39 AM

I've noticed a huge difference in interaction between posts with pictures and posts without pictures. Posts without pictures are nearly ignored. It is worth the tiny bit of extra effort in include one.

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How to Save at Least 2 Hours Per Week on Social-Media Marketing

How to Save at Least 2 Hours Per Week on Social-Media Marketing | Social Media Strategies | Scoop.it
Social-media marketing can be overwhelming for anyone, but these tips will help you shave off a few hours of work each week.

Via Scott McElreath
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judyhaar's curator insight, September 12, 2015 1:09 PM

Try to organize time for Social Media, this article is great.

judyhaar's curator insight, September 12, 2015 1:10 PM

Great article for the all important social media

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How to Use Twitter as a Marketing Tool

How to Use Twitter as a Marketing Tool | Social Media Strategies | Scoop.it
Here are 4 ways that Twitter can be used as a marketing tool to help your small business grow.
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10 Content Promotion Opportunities You Might Be Missing

10 Content Promotion Opportunities You Might Be Missing | Social Media Strategies | Scoop.it

Are you emails truly maximizing engagement? Here's how an email signature campaign can spark even more audience interaction.


Via Kamal Bennani, massimo facchinetti
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Mike Allen's curator insight, September 1, 2015 6:12 AM

Good list of how to be personal depending on your respondent. Build the relationship or lose it!

2DiFore Marketing Solutions's curator insight, September 1, 2015 7:57 AM

Emailing marketing is not dead! What is dead is sending pushy, lack luster content and weird sales tactics. If you take the time to determine what the message is, what you would ideally like your reader to do with it then the campaign will be successful!

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How To Do Twitter Marketing in 10 Minutes a Day

How To Do Twitter Marketing in 10 Minutes a Day | Social Media Strategies | Scoop.it

As a digital marketer, your time is being stretched thinner and thinner – after all, in any given day you have to search out and test new tools, update ad campaigns, manage creatives and build community.


So anything that can shave minutes or hours off your daily tasks is sure to help.

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Why Social Media Promotion May Not Work for You...

Why Social Media Promotion May Not Work for You... | Social Media Strategies | Scoop.it
Years ago, Renee Pawlish gave me much food with her excellent post on the challenges of online book promotion. In it, she mentions two resources that highlight word-of-mouth and reviews as the only ways to sell books.
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Don’t Write Your Next Blog Post Without Checking These 3 Twitter Search Tools

Don’t Write Your Next Blog Post Without Checking These 3 Twitter Search Tools | Social Media Strategies | Scoop.it
Blogging can be tough, so why not make things a little easier for yourself by leveraging Twitter?

Via massimo facchinetti, Os Ishmael, malek
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2DiFore Marketing Solutions's curator insight, August 24, 2015 7:47 AM

Hey bloggers here's a solution for "writers block" that you can institute instantly! We all have that moment when we are faced with a deadline and just can't come up with something to write about, so make your week successful by reading this first!

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3 Signs You Don't Have a Social Media Strategy

Everyone is on the same page: strategies are no fun. They’re time-consuming, they’re demanding and they’re a whole lot of hard work. But they’re also necessary.

Particularly when it comes to the whirlpool that is social media, having a clear strategy in place is essential. Without one, you’ll flounder. And even worse, due to social media’s unrestricted nature, everyone will be able to see you floundering.


You can’t hide a lack of social strategy. If you’re winging it, here’s the top 3 signs that give you away.

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21 Ways to Improve Your Facebook Ads With Ad Targeting

21 Ways to Improve Your Facebook Ads With Ad Targeting | Social Media Strategies | Scoop.it
Do you use Facebook ads? Want better ad targeting? In this article you'll find 21 ways to target specific audiences with Facebook advertising.
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Go Big or Go Home With These 10 Epic Content Ideas

Go Big or Go Home With These 10 Epic Content Ideas | Social Media Strategies | Scoop.it
It's not enough to just publish a blog post every now and again. You need to publish remarkable content that adds to the conversation.
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5 Apps That Will Change The Way You Think About Photos

5 Apps That Will Change The Way You Think About Photos | Social Media Strategies | Scoop.it
Your smartphone has a great camera, these apps will make the photos you take even smarter.
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7 Best Tools To Track Your Hashtags On Social Media — Smart Website Marketing

7 Best Tools To Track Your Hashtags On Social Media - Smart Website Marketing - Medium

In order to track the performance of your social media efforts, conducting regular social media analysis is a must. One way brands track their campaigns is by using memorable, unique, and relevant hashtags.


Hashtags are used to find and follow discussions about brands, promotions, or events. If managed correctly, hashtags will help you track how many people are participating in your campaign and what they are saying about your brand. To help you manage hashtags effectively, here are some tracking tools that you can use....


Via Jeff Domansky
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Jeff Domansky's curator insight, August 12, 2015 1:42 AM

Smart social monitoring toolsand tips to help you manage your hashtags better. Recommended reading. 9/10

Marco Favero's curator insight, August 12, 2015 5:53 AM

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Jon Turino's curator insight, September 2, 2015 1:50 PM

Good list.

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How to Boost Link Building With Influencer Marketing

How to Boost Link Building With Influencer Marketing | Social Media Strategies | Scoop.it

So how do you go about finding such people or influencers? How do you build relationships with such people?


In this article, we will learn the following from 58 experts in the industry: The tools they use. Their tips for building relationships with influencers....


Via Jeff Domansky
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Mike Allen's curator insight, August 2, 2015 5:53 PM

Discover what influencers say about the best way to boost link building with influencer marketing strategies. 58 influencers provide their insights.

aitouaddaC's curator insight, August 3, 2015 8:20 AM

Discover what influencers say about the best way to boost link building with influencer marketing strategies. 58 influencers provide their insights.

EarnedLinks's curator insight, August 9, 2015 10:30 AM

Discover what influencers say about the best way to boost link building with influencer marketing strategies. 58 influencers provide their insights.

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Where Does Blogging Fit Into Your Content Marketing Strategy?

Where Does Blogging Fit Into Your Content Marketing Strategy? | Social Media Strategies | Scoop.it
If you’re in marketing, you know two of the largest buzzwords in recent years are “content marketing” and “blogging.” But how do you develop a content marketing strategy and where does blogging fit into that plan? Read on to find out.
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22 growth hackers to follow on Twitter

22 growth hackers to follow on Twitter | Social Media Strategies | Scoop.it

With a skyrocketing buzz around ‘growth hacker’ on the Web, comes a pile of myths, misconceptions, and self-proclaimed gurus.


Fortunately, there are still plenty of smart people providing insane amounts of value on a regular basis.

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6 Secret Techniques To Improve Your Facebook Marketing | Social Media Revolver

6 Secret Techniques To Improve Your Facebook Marketing | Social Media Revolver | Social Media Strategies | Scoop.it
Using these 6 secret strategies and Facebook marketing tips can shed you some bright light to your Facebook marketing success.
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How to Get Twitter Followers Who Matter | Sprout Social

How to Get Twitter Followers Who Matter | Sprout Social | Social Media Strategies | Scoop.it

As the saying goes, it’s quality not quantity that matters. But on the noisiest network there is, how can you expect anyone, let alone a quality audience, to find your great content?


Luckily, Twitter is a perfect place to experiment, network, analyze, learn and repeat. And there is more than one way to attract a quality audience.

Here are 10 tips and tricks that will help you increase your follower count in a thoughtful way.

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4 Mistakes Marketers Make With Their Personal Brand on Twitter…and How to Correct Them

4 Mistakes Marketers Make With Their Personal Brand on Twitter…and How to Correct Them | Social Media Strategies | Scoop.it

Cultivating a strong presence on Twitter has many benefits: you support your organization’s marketing efforts, you can use it to sell socially, you can build your personal brand, or any combination of these things.


With all these benefits, I have wondered, why do some of my fellow marketing and sales professionals still struggle to gain traction on such a promising channel?


Based on my first-hand observations, marketers and sales-people don’t treat their personal brand enough like a real brand. Here are four common mistakes they make when using Twitter and how to correct them.


Via Jeff Domansky
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Jeff Domansky's curator insight, August 26, 2015 11:47 PM

Marketo tells how to make your Twitter efforts count. Practical tips.

Brian Chaulk's curator insight, August 27, 2015 7:55 AM

We need more local companies on Twitter! Here are some helpful tips. 

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Social Media Definitions: The Ultimate Glossary of Terms You Should Know | Social Media Strategies | Scoop.it
Keep up with social media's evolving landscape by reviewing this comprehensive glossary of social media marketing terms.
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3 Steps To Building a Winning Twitter Marketing Strategy

3 Steps To Building a Winning Twitter Marketing Strategy | Social Media Strategies | Scoop.it

When it comes to learning about Twitter marketing strategies, there’s so much information online that it can be overwhelming. You don’t know what will work for your business or your clients, and you’re confused about who to trust.


Via malek
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David Hosford's curator insight, August 20, 2015 12:10 PM

If you are a Twitter user I thought that you might want see if this articular can help you in your gaining twitter follows

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6 Google+ Features to Promote Your Business

6 Google+ Features to Promote Your Business | Social Media Strategies | Scoop.it

Do you use Google+ for your business?

Wondering which features to invest your time and effort in?

While there have been recent changes to Google+, the platform has a number of features many marketers love and will continue to use.

In this article you’ll discover six Google+ features you can use to promote your business.

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utilizedscorn's comment, August 20, 2015 12:59 AM
nice
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17 Negative Emotions With Quotes On How To Deal With Them

17 Negative Emotions With Quotes On How To Deal With Them | Social Media Strategies | Scoop.it
How to deal with negative emotions? Let these inspiring quotes enlighten you and help you move on with life.
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12 Awesome Content Marketing Ideas That Aren’t Blog Posts

12 Awesome Content Marketing Ideas That Aren’t Blog Posts | Social Media Strategies | Scoop.it

With so much content out there it can be hard to ensure that your brand’s message does not get lost in the noise of the Internet. Particularly if that message is being presented in the standard blog format – SEO optimised for sure, but is it engaging and different from any other content?


So to help your content stand out from the numerous dry standard formatted blogs out there why not take a different approach and frame your content as a quiz, or a comic strip?


Perhaps move onto Twitter and host a Q&A session? Or why not post your content into a shared space and generate discussion around it?


Via Brian Yanish - MarketingHits.com, Jennifer G. Hanford
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donhornsby's curator insight, July 27, 2015 9:40 AM

That’s just 12 – to find more, think about what draws your eye when you consume content. Is it sidebars, captions, colour? All will give you clues for your next content marketing project that won’t rely on a blog!

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11 Awesome Video Marketing Tools | Search Engine Journal

11 Awesome Video Marketing Tools | Search Engine Journal | Social Media Strategies | Scoop.it
According to Cisco, consumer internet video traffic will account for 80 percent of all consumer Internet traffic globally in 2019. That is a whopping 64% increase from 2014.


For marketers, if you’re not already taking advantage of the impact that videos have in your content marketing strategy, then you absolutely have to jump on the bandwagon.

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9 Ways To Convert Social Media Fans/Followers To Real Leads

9 Ways To Convert Social Media Fans/Followers To Real Leads | Social Media Strategies | Scoop.it

Are you using social media for business but struggling to convert leads to customers? Here’s a few ways I’ve been successful with driving more leads on social media for myself and my clients.


Via Kamal Bennani
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Marco Favero's curator insight, August 7, 2015 9:49 AM

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