Social Media Strategy development
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Social Media Strategy development
inspirations for social media strategy development
Curated by Corinne Hae
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Swiss Social Media Study: DOWNLOAD FREE REPORT: Swiss Luxury Watches In Social Media

Swiss Social Media Study: DOWNLOAD FREE REPORT: Swiss Luxury Watches In Social Media | Social Media Strategy development | Scoop.it

Don't underestimate students! very intresting report of a swiss social media study looking at luxury watch brands.

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Paddy Ashdown: The global power shift | Video on TED.com

TED Talks Paddy Ashdown claims that we are living in a moment in history where power is changing in ways it never has before. In a spellbinding talk at TEDxBrussels he outlines the three major global shifts that he sees coming.

 

"everything is connected to everything. (...) we are interdependent as nations and as human beings as never before (...). You in business know that the paradigm structure of our time is the network
(...) Ashdown's third law: In the modern age where everything is connected to everything the most important thing you can do is what you can do with others.
(...) The most important bit of your structure weather you're a government weather you're a business is your docking point, your interconnectors"

 

I guess social networks are totally underestimated and this is just the beginning.

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Social Media Strategies for Nonprofits

Social Media Strategies for Nonprofits | Social Media Strategy development | Scoop.it
CW Bulletin, IABC's monthly e-newsletter, brings you timely articles on major concerns in the field of communication, addressing professional skills, industry news and career development.
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The Top QR Code Fails of 2011

The Top QR Code Fails of 2011 | Social Media Strategy development | Scoop.it

Think well on how you want to exploit your Web2.0 tools. 

"A QR code expert looks at the top fails by marketers in 2011."

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Social Media: 4 Simple Principles To Convert the Harshest Critics

Social Media:  4 Simple Principles To Convert the Harshest Critics | Social Media Strategy development | Scoop.it
This is part 2 of a series of posts from Chris Lorence, the CMO of the Independent Community Bankers of America.
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persoenlich.com - "Gute Geschichten sind immer Überraschungen"

persoenlich.com - "Gute Geschichten sind immer Überraschungen" | Social Media Strategy development | Scoop.it

Facebook Kampagne mal anders - online/offline Gap geschlossen ;-)

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Volkswagen's iPhone App Delivers Sales | ClickZ

Volkswagen's iPhone App Delivers Sales | ClickZ | Social Media Strategy development | Scoop.it
Last year VW used an iPhone app to launch its GTI Mark VI, resulting in $4 million in revenue directly traceable to the experience.
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ING-Diba: Social Media ist kein Raum frei von sozialen Regeln!

ING-Diba: Social Media ist kein Raum frei von sozialen Regeln! | Social Media Strategy development | Scoop.it

Do's and don'ts in Social Media

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Facebook: US Wahlkampf 2012 – die Facebookakvitäten der Kandidaten im Vergleich

Facebook: US Wahlkampf 2012 – die Facebookakvitäten der Kandidaten im Vergleich | Social Media Strategy development | Scoop.it

US Wahlkampf auf Facebook, was Schweizer Politiker lernen können

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Integrating Social Media into Business Process a Challenge - eMarketer

Integrating Social Media into Business Process a Challenge - eMarketer | Social Media Strategy development | Scoop.it
Internal changes can better integrate social media into companies’ marketing mix. Integrating social media into overall business processes is a challenge for many companies.
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Is Social Media More Than Just a Megaphone for Unhappy Customers?

Is Social Media More Than Just a Megaphone for Unhappy Customers? | Social Media Strategy development | Scoop.it
This is part 3 of a series of posts from Chris Lorence, the CMO of the Independent Community Bankers of America.
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Corinne Hae's comment, December 30, 2011 3:11 AM
The difficulty of being active in Social Media with restricted possibilities to give answers due to privacy policies. Very delicate situation. But i agree, just because it's delicate it doesn't mean it's a bad thing with only negative outcomes...! Engage in the way you can! The communication role of a bank is to hold back some information. Be true means to stay true to your role.
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Social Media: You Can’t Pretend It’s Not Happening

Social Media: You Can’t Pretend It’s Not Happening | Social Media Strategy development | Scoop.it
In a series of posts beginning today, we are excited to have Chris Lorence, the CMO of the Independent Community Bankers of America, an asso...
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Markenkommunikation - Social Media als Ausdruck eines kommunikativen Lebensstils

Markenkommunikation - Social Media als Ausdruck eines kommunikativen Lebensstils | Social Media Strategy development | Scoop.it
800 Millionen Facebook-Nutzer, 200 Millionen Tweets täglich, drei Milliarden Videoaufrufe auf Youtube pro Tag: Angesichts solcher - stetig steigenden - Zahlen fragen sich viele deutsche Unternehmen, ob sie auf den Social-Media-Zug aufspringen sollen.
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Coca Cola Content 2020 Part One

The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel our marketi...
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