Social Media Strategy
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Building Brands in Social Media | Social Media Today

Building Brands in Social Media | Social Media Today | Social Media Strategy | Scoop.it
All about the power of asking "Why?," a question that leads to success in both business and social media.
John Taylor's insight:

Why 'why' is still the most important question...

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Social Strategy: How to Build a Sustainable Social Media Marketing Plan

Social Strategy: How to Build a Sustainable Social Media Marketing Plan | Social Media Strategy | Scoop.it
Do you have a social media plan? Are you wondering how to build a social media strategy for your business? To learn about the importance of a social media strategy, I interview Neal Schaffer for this episode of the Social Media Marketing podcast.

Via Thomas Faltin
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Tips on how to build a social media marketing strategy - by John Louie Ramos - Helium

Tips on how to build a social media marketing strategy - by John Louie Ramos - Helium | Social Media Strategy | Scoop.it
The emergence of the Internet has far greater and wider implications for both large multinational companies and small businesses than one can imag..., John Louie Ramos (RT @BusMan_Paul: Tips on how to build a successful social media marketing strategy...

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10 Questions to Ask When Creating a Social-Media Marketing Plan

10 Questions to Ask When Creating a Social-Media Marketing Plan | Social Media Strategy | Scoop.it

Ever heard the saying "Failing to plan is planning to fail?" That old but wise adage often rings true when it comes to social-media marketing. Creating a detailed, goal-oriented social-media strategy is just as important as having a rock solid business plan.

 

"If your social-media plan is to just wing it, your fans and potential customers are going to know," says Amy Porterfield, social media strategist and co-author of Facebook Marketing All-In-One for Dummies (Wiley, 2013).

 

Worse, it could turn them off of your brand and on to your competitors.To attract and engage social-media fans and followers -- and ideally convert them into customers -- you'll need to carefully map out a clear, effective social-media strategy. Here are some questions you should ask when building your company's social-marketing plan....


Via Jeff Domansky
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Suzanne Axt, CMM, CTSM's curator insight, September 17, 2013 9:47 AM

You probably know some of these already, but here they are in a bunch and tied with a bow for you!

Jeff Domansky's curator insight, September 17, 2013 1:28 PM

What you need to know when crafting an effective social strategy for your startup.

Cindy Navarro's curator insight, September 17, 2013 6:49 PM

Got a social media strategy plan?  Good planning is vital; you can always be a bit flexible as needed.

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3 Ways to Measure the Success of A Social Media Strategy

3 Ways to Measure the Success of A Social Media Strategy | Social Media Strategy | Scoop.it

Last week’s post, You’re Invited to a Social Media Party, compared creating a social media strategy to hosting a party. As a follow-up this week, we’ll talk about how to measure the success of your...

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Social Media Demographics: The Surprising Identity Of Each Major Social... - Business Insider

Social Media Demographics: The Surprising Identity Of Each Major Social... - Business Insider | Social Media Strategy | Scoop.it
Washington Post (blog)
Social Media Demographics: The Surprising Identity Of Each Major Social...
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