Social Media Strategist
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SOCIAL MEDIA (Research & Insight ) + (Tools &Tactics) =STRATEGY
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The 8 Success Criteria For Facebook Page Marketing

The 8 Success Criteria For Facebook Page Marketing | Social Media Strategist | Scoop.it

Another essential report from Altimeter that shows brands lack maturity by not levaring socila fatures on facebook to thier real potentila  

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Official Google Blog: Doing more with the +1 button, more than 4 billion times a day

Official Google Blog: Doing more with the +1 button, more than 4 billion times a day | Social Media Strategist | Scoop.it

With the launch of Google Plus Suddenly the significance of the +1 button has taken on a new level of sharing capabilty -see this interesting post from gooole on the ways to maximise this 

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The Future of The Internet is Converged Services

The Future of The Internet is Converged Services | Social Media Strategist | Scoop.it

A recent report about the "future Internet" by the UK's national innovation agency, Technology Strategy Board, suggests that converged services and a brokerage model, amongst other things, will define the future Web.

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How To Post Your Google+ Feed To Facebook And Twitter

How To Post Your Google+ Feed To Facebook And Twitter | Social Media Strategist | Scoop.it
One of the questions that we see a great deal of on our Search Engine Land Facebook Page and LinkedIn Group is “How can we get our Google+ feed to post in Facebook and Twitter?
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Smart Business, Social Business: A Playbook for Social Media in You...

Great downloadable  slideshare deck from Michale Brito's great book" Smart Business, Social Business": A Playbook for Social Media in Your Organization -Highly recommended 

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64 Awesome Facebook Marketing Techniques

64 Awesome Facebook Marketing Techniques | Social Media Strategist | Scoop.it

i know i know another facebooktechniques article but hey its got a great coloured visual and actually has some great content to boot -Enjoy !

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Understanding the Full Reach of Your Social Strategy | Business 2 Community

Understanding the Full Reach of Your Social Strategy | Business 2 Community | Social Media Strategist | Scoop.it

Interesting article discussing a recent whitepaper released by comScore that provides insights into the extensive reach that a brand can have using social media. 

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10 Awesome Google+ Presentations to View Today

10 Awesome Google+ Presentations to View Today | Social Media Strategist | Scoop.it
The social media and marketing world is abuzz with the launch and initial success of Google's new social network, Google+.
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The PEDIGREE Adoption Drive Australia Case Study

The PEDIGREE Adoption Drive Australia Case Study | Social Media Strategist | Scoop.it

Love this campaign love the app -"The PEDIGREE Adoption Drive Australia - Awareness is the key to addressing Australia's homeless dog issue. To help spread the word, PEDIGREE will donate a bowl of dog food to feed a homeless dog for each person that likes this page.

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Social media fatigue -whats your strategy ?

Social media fatigue -whats your strategy ? | Social Media Strategist | Scoop.it

Another great post from one of my favourite digital thinkers right now-Long may it contine Edward when's the book out ? 

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The history and future of NASA’s social media strategy

The history and future of NASA’s social media strategy | Social Media Strategist | Scoop.it

Nothing like a great study .I am always intrigued when NASA do any thing and this is a fascinating read-enjoy & thanks to TNW for publising this one. 

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How to integrate paid,owned & earned media on Facebook-A 6 Step process

How to integrate paid,owned & earned media on Facebook-A 6 Step process | Social Media Strategist | Scoop.it

Great article from Ad Age that covers one on the strategists biggest dilemmas i.e How to most effectively to deploy your advertising on facebook

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Facebook releases new marketing advice for businesses

Facebook releases new marketing advice for businesses | Social Media Strategist | Scoop.it

Great article from Smart insights Dave Chaffey summarising the most useful guides available to help your Facebook Marketing all in one place 

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Putting Social Business to Work

Putting Social Business to Work | Social Media Strategist | Scoop.it

Great post from Dion Hinchcliffe on how to avoid your social business efforts becoing disconnnected 

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5 cool social media infographics

5 cool social media infographics | Social Media Strategist | Scoop.it
Infographics have almost become a media in their own right and the creative mix of design and data are on display for all to see.
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Why is it that companies don’t trust their employees? | Social Media Blog by Michael Brito

Why is it that companies don’t trust their employees? | Social Media Blog by Michael Brito | Social Media Strategist | Scoop.it

Great infographic the asking the question 'why is it companies dont trust thier employees to use socila media in the workplace"? 

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10 ways to find relevant Google+ users to circle

10 ways to find relevant Google+ users to circle | Social Media Strategist | Scoop.it
With an amazingly active community on Google+, there's still a significant number of ghost-town profiles, where countless people have received the coveted invite, taken one confused ...
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F-Commerce Best Practice Recommendations

F-Commerce Best Practice Recommendations | Social Media Strategist | Scoop.it

Paul Marsden's blog 'SocialCommerce Today' is always a great read and this article is no exception .If you want to know the latest and greates of f-commerce best practices then look no further 

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» How will Google+ affect your social strategy? Big Red Rooster

» How will Google+ affect your social strategy? Big Red Rooster | Social Media Strategist | Scoop.it

On August 16, Senior Strategist Michael Stephenson and our Strategy & Insights EVP Marcie Merriman teamed up with other bright Columbus marketing and strategy minds at the Social Media Club Columbus luncheon and discussed Google+’s business implications-here are the insights from that conversation 

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14 Best Practices for Brands to Grow their Audiences in Social Media Brian Solis

14 Best Practices for Brands to Grow their Audiences in Social Media Brian Solis | Social Media Strategist | Scoop.it

Brian Solis excels in churning out top quality posts like this on a regualr basis and this is no exception 

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Define Your Social Brand - Digital Influence Mapping Project

Define Your Social Brand - Digital Influence Mapping Project | Social Media Strategist | Scoop.it
Having worked in advertising, marketing and communications for more than 20 years, I have learned a thing or two about carefully crafting images, messages and 'brand personalities.' My first career was producing television commercials back in...
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The Social Analytics Framework from Altimeter's Susan Etlinger

The Social Analytics Framework from Altimeter's Susan Etlinger | Social Media Strategist | Scoop.it

This is probabaly some of the most important research I have read for a long time. The 'social meadia measurment compass' will definitely be included in a few of my presentations in the near future -what's your take of measurment ?

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A Comprehensive Guide To Digital & Social Media Strategy

A Comprehensive Guide To Digital & Social Media Strategy | Social Media Strategist | Scoop.it

Great & in depth post about how digital channels, specifically social media, can be used to achieve business objectives. There's a lot to ingest here BUT it is well worth investing the time as there are some useful figures, sound methodolgy and great insights that you might like to add/compare against your own strategy framework. 

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The Biggest Mistake Brands Make When It Comes To Social Media

The Biggest Mistake Brands Make When It Comes To Social Media | Social Media Strategist | Scoop.it

it's not really a "mistake" that brands are making when it comes to Social Media. It's actually a mistake that brands are making at a culture level (the DNA of the modern organization). The good news is that it's not terminal. hence the term social business and the need to transform the organisation make it more human and speak to customers in plain english and treat them with respect -kind of a no brainer really ...

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Is Your Social Media Strategy Sailing In Circles?

Is Your Social Media Strategy Sailing In Circles? | Social Media Strategist | Scoop.it

Are you confused about what your social media mission, goals, objectives, strategies and tactics are? then this great article will help you some clarity and address some of the common challenges putting a strategy together. A good relatively in depth article. 

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