Social-Media-Storytelling
552 views | +0 today
Social-Media-Storytelling
Everybody loves a good story. So listen to the links.
Your new post is loading...
Your new post is loading...
Scooped by Christian Spließ
Scoop.it!

A Crystal Clear Explanation of How Social Media Influences SEO

A Crystal Clear Explanation of How Social Media Influences SEO | Social-Media-Storytelling | Scoop.it

In the history of search engine optimization the rank of a piece of content in search engine results has typically come down to two key drivers: relevancy and authority. Relevancy is all about using the right keywords in your headlines, sub-headlines and anchor text to match what people are searching for online. Authority has predominantly been defined by the number and type of sites that are linking to your content via inbound links. Pretty standard stuff, right?

 

Well recently, things have changed a bit. More and more, search engines have begun to incorporate social context into their search results. And it's high time we dive into what role social context is playing in SEO, and how marketers can adjust their strategies to match the changing character of search. So without further ado, let's get into the nitty gritty of what's being called "social search" and learn how it affects marketers.

more...
No comment yet.
Scooped by Christian Spließ
Scoop.it!

Getting Started With Social Media: A Resource Guide

Getting Started With Social Media: A Resource Guide | Social-Media-Storytelling | Scoop.it

If you are new to social media or you’re not sure you’re doing the right thing, this page is for you. It contains a number of videos and articles to help bring you up to speed.

 

Be sure to watch the videos and read some of the articles below.

more...
No comment yet.