Social Media Roundup
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Social Media Roundup
Social Media news, tips and updates
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Creating Social Media Dashboards

Creating Social Media Dashboards | Social Media Roundup | Scoop.it
The act of being alive today creates an immense stream of social data.
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The Most Effective SEO Strategy of All Time | Social Media Today

The Most Effective SEO Strategy of All Time | Social Media Today | Social Media Roundup | Scoop.it
About 3 years ago, a client pointed out to me that my website seriously lacked SEO. He appeared to know a lot more about the subject than me (which at that time definitely wasn’t saying a lot), so I thought it best to listen.
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ThingLink Brings New Interactivity to Facebook Pages

ThingLink Brings New Interactivity to Facebook Pages | Social Media Roundup | Scoop.it
ThingLink allows users to tag spots on an image, which then link to other content like YouTube videos, Soundcloud tracks and products on Amazon. The company says this adds another level of interactivity to static images.
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HP Predicts Popularity of News Before It Hits Twitter

HP Predicts Popularity of News Before It Hits Twitter | Social Media Roundup | Scoop.it
HP Labs has developed a new technique that’s able to predict the popularity of an article on Twitter before it’s published with up to 84% accuracy.
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5 Ways Writers Can Break Out of the Tired Old Social Media Box | Copyblogger

Aubre Andrus approached overused social networks as if she’d never heard of them. You could say she wrote her own chapter on social media marketing. Here's how.
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Google+ ups competition with Facebook by including teens

Google+ ups competition with Facebook by including teens | Social Media Roundup | Scoop.it
Google is widening the potential user base for Google+ by lowering the age requirement from 18 to 13 years old -- a move that could help it grow in Facebook's shadow.
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7 Big Privacy Concerns for New Facebook and the Open Graph

7 Big Privacy Concerns for New Facebook and the Open Graph | Social Media Roundup | Scoop.it
It’s not always clear how Facebook apps interact with the data you share.
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10 Best Social Media Conferences to Attend in 2012 | Social Media Today

10 Best Social Media Conferences to Attend in 2012 | Social Media Today | Social Media Roundup | Scoop.it
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The Beginning of a New Era of Online Activism? | Social Media Today

The Beginning of a New Era of Online Activism? | Social Media Today | Social Media Roundup | Scoop.it
I am sure everyone has heard the news that SOPA has been shelved indefinitely by Congress.
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Rumors About Facebook Mobile... | Social Media Today

Rumors About Facebook Mobile... | Social Media Today | Social Media Roundup | Scoop.it
There are a lot of articles circulating about the benefits of mobile advertising.
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What Is Gamification and How Does It Support Marketing?

What Is Gamification and How Does It Support Marketing? | Social Media Roundup | Scoop.it
The Gamification wiki gives us a pretty good starter definition, “Gamification is the use of game design thinking for non-gaming applications” or for our purposes, using game design thinking for marketing your business.

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How To Implement Personalization And Behavioral Targeting On Your Blog

How To Implement Personalization And Behavioral Targeting On Your Blog | Social Media Roundup | Scoop.it

Giving a unique experience to every visitor ensures maximum engagement that convincingly inflates the conversion rate beyond your expectations. Generally, blog visitors' get the same content irrespective from where they're coming from and what's their intent. This leaves big holes in your lead generation and subscriber acquisition strategies. To overcome this, bloggers employ different methodologies with varying complexity. Two most popular methods to spawn engaging sessions from visitors are personalization and behavioral targeting.

 

In simple words, personalization and behavioral targeting involves serving of custom (relevant) content to the visitors on the basis of geographical and various demographical attributes. This can be done in 3 different ways.

 

Implicit personalization - In this technique, custom content is served automatically on the basis of predefined parameters. Visitor himself doesn't have any idea that his visit has altered the default content of the landing page.

 

Read more: http://www.mintblogger.com/2012/01/how-to-implement-personalization-and.html


Via Martin Gysler
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Everything Your Employees Need to Know About Social Media [INFOGRAPHIC]

Everything Your Employees Need to Know About Social Media [INFOGRAPHIC] | Social Media Roundup | Scoop.it
This infographic explains how to train your employees to best represent your brand in social media.
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20 Strange and Hilarious Google Street View Sightings

20 Strange and Hilarious Google Street View Sightings | Social Media Roundup | Scoop.it
In Google's quest to photograph the entire world, some crazy stuff is bound to come up. Here are some of our favorite street view sightings.
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Are You Using LinkedIn Marketing Tools? | Social Media Today

Like nearly every other social network, LinkedIn offers users the ability to market their products or services. It provides a variety of tools and some of them are free.
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Latitude Leaderboard: Does Google Want to Be the New Foursquare?

Latitude Leaderboard: Does Google Want to Be the New Foursquare? | Social Media Roundup | Scoop.it
Google is expanding its reach across social media — first with Google+, now with a new app similar to Foursquare called Leaderboard.
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How to Recruit with Facebook [INFOGRAPHIC]

How to Recruit with Facebook [INFOGRAPHIC] | Social Media Roundup | Scoop.it
Looking to fill a position? A valuable tool can be hiding right under your nose.
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Want to Print Facebook? Better Get 11.5 Billion Sheets of Paper [INFOGRAPHIC]

Want to Print Facebook? Better Get 11.5 Billion Sheets of Paper [INFOGRAPHIC] | Social Media Roundup | Scoop.it
Printing a year's worth of Facebook statuses would be equivalent to printing more than 500 million Oxford English Dictionaries.

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Stop Making Plans; Start Making Decisions - Harvard Business Review

Stop Making Plans; Start Making Decisions - Harvard Business Review | Social Media Roundup | Scoop.it
To understand the disadvantages inherent in the traditional strategic planning process and discover a more effective alternative--which includes focusing strategic reviews on issues spanning multiple units and analyzing key facts before...
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Why Facebook Wants Your Business to Build an App | Jeffbullas's Blog

Why Facebook Wants Your Business to Build an App | Jeffbullas's Blog | Social Media Roundup | Scoop.it
Many believe that customer actions on Facebook and mobile devices connected to Facebook will become the new standard for searching and finding information.
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StumbleUpon: 10 Tips and Tricks for Power Users

StumbleUpon: 10 Tips and Tricks for Power Users | Social Media Roundup | Scoop.it
StumbleUpon randomly shuffles through websites, curating content and information targeted to you.
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9 Small Business Social Media Success Stories

9 Small Business Social Media Success Stories | Social Media Roundup | Scoop.it
Are you curious what small businesses are doing to achieve success with social media marketing?
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