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Scooped by
Shirley Williams (appearoo.com/ShirleyWilliams)
onto Social Media Pearls |
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How to use Linkedin Endorsements, Skills and Expertise to increase your networking ability. Stop the whining. Leverage the network
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There are currently 80 million Millennials in the U.S. – nearly one-fourth of the total population. And, with an annual buying power of $200 billion, they are the most lucrative market. Plain and simple: Nearly every marketer today is making Generation Y a priority – or at least working to understand what drives and delights this instrumental group.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
Great tips on targeting Millennials. Forget traditional marketing. Customize your content for inclusion. A good read.
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Do you ask yourself each day how you can gain more followers on Instagram? Here are some powerful tips on how to become a guru on Instagram marketing.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
Nice inforgraph to get you started on your instagram marketing strategy.
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What will 2015 hold for social media? We spoke with industry thought leaders about what's emerging, continuing, and fading out for next year.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
Interesting insights. The trends listed here include: 1. Smarter, more personalized, optimized social 2. More metrics 3. More money will flow into social media 4. Social media companies will become more than just networks 5. Continued converged media 6. More mistakes 7. Mobile first 8. Visual brand language 9. Breakouts- new platforms around imagery, messaging and video
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Your gestures can sometimes say more than your words. When I first immigrated to Canada back in the 80s, I was totally perplexed why people got so upset with the gesture of “the finger” when they f...
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
This is my post. I touch on who the same gesture can have a totally different meaning in different cultures. It is important that you understand the true meaning before using a gesture. Let me know what you think.
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LinkedIn can be used to connect with people around the world. What are 25 LinkedIn facts and statistics that shows its power on a mobile social web?
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
Good current stats about Linkedin.
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The "free ride" has come to an end. If you want people to see your content, you're going to have to pay to promote it.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
More social media sites are commercializing their platforms. This post provides a list of the giants who have started their journey along this road.
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With only 140 characters to play with, are you using your Twitter real estate effectively to send perfect tweets? Driving engagement and conversations are key objectives for many on Twitter and yet...
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
This is my post on how to build a tweet. Although many have written on this subject, the platform seems to be forever changing. This post gives 5 quick tips on how to get the best out of your tweet! Let me know what you think.
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Is your business using Instagram?
Do you need better tools?
Many marketers haven’t adopted Instagram because it doesn’t offer the right tools to help them use it effectively.
Here are five Instagram tools to help you become more efficient with Instagram.... Via Jeff Domansky
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
I am a big fan of Instagram and as a Instagram fan I quickly realized I needed tools to better understand how I and my community are doing. What is the performance? 5 tools are described here that helps with that, namely:
1.Statigr.am which is now Iconosquare 2. Repost 3.Postso 4.Justunfollow 5, Twtrland 
Jeff Domansky's curator insight,
April 22, 2014 2:56 PM
Good look at Instagram tools Statigr.am, Postso, Repost, Justunfollow and Twtrland. 
Angelina's curator insight,
July 22, 2014 8:24 AM
Ian Cleary has noticed the growing trend of Instagram users and proposed 5 Instagram tools that help users to better manage their marketing. (1) Statigr.am allows Instagram users to manage their account more effectively through providing several functions: view your own or friends' feeds (interact with multiple images in a short amount of time), view statistics of one's account, snapshots of popular photos, manage and promote account to new users and to join contests to gain more recognition (2) Repost is a mobile app that allow users to browse through content from your feeds and repost the content to attract attention in the community. This app works best if your account intends to do a collaboration with other users (people will know who is the original creator of the content as attribution of the user is displayed by default) (3) Postso allows users to share multiple images instantly on social media, which saves time for users to post images one by one. Users can schedule their images to be posted at a specific timing. (4) Justunfollow allows users to manage their followers on Instagram, which helps them to build their communities and unfollow anyone that are spamming them (5) Twtrland allows users to analyze their own and competitors' accounts on social media. This helps users to build their communities and know the methods of gaining more attention on Instagram through viewing competitors' networks, interests and photos posted.
With these tools, Instagram will continue to grow in the future and people will have multiple ways to gain recognition and popularity online.
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Confused by Instagram slang like #TBT, #Regram & #POTD? Have no fear! This Instagram lingo guide explains the difference between #WCW & #MCM & the rest.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
A good list of Instragram slang... language. A good resource to add to the toolkit.
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Hospital website redesigns aren’t easy.First of all, there’s the internal politics. They seem to put the needs of individuals and department agendas over the needs of the entire organization. This complication seems to affect hospital website redesigns more than any other industry. Via Marie Ennis-O'Connor
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
Good overview for any hospital rethinking their site
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It seems a lot bloggers have a difficult time finding ideas for posts. Perhaps part of the reason for this is because they are unaware of all of the various types of blog posts they can write.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
A nice list highting different posts you could consider. So if you are having a dry spell , this list might stimulate some thoughts and ideas. 
Woong-il Choi's curator insight,
November 12, 2013 12:22 AM
It includes various type of layout. I think it is useful for social curation application if these various type of layout is applied based on contents type.
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A 6-step process to planning your quarterly editorial calendar for your blog, and WHY you might want to plan your blog content that far in advance.
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Here is the A to Z on corporate blogging tips. An easy format to help you remember for the biggest impact. |
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A to Z Blogging Topics To Stimulate Your Writing
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
This is my new post to help you through a dry spell. Hoping that it will stimulate your writing creativity.
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The Best WordPress Plugins for Business 2014 by Douglas Karr on Marketing Technology Blog
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
best of wordpress plugins in 2014
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Know what's working on social media with the insights from our collection of free social media analytics tools.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
Nice list of free social media analytics for your toolkit.
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Meet the latest platform to take on the world's biggest social network.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
New social network: SocialX.
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Are you using a service that tracks your social media metrics? If so, do you feel like you're getting your money's worth? What if we told you you could track everything for FREE? This article evaluates different social media services that are not only free, but extremely helpful and efficient.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
This post describes analytical social media platforms that are free!
They include:
Hootesuite Social Mention Addictomatic HowSociable Datahero
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Content marketing can do wonders for your brand, but a whole lot can go wrong if you’re not prepared.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
A good list to keep in mind when designing your content marketing campaign
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Fail Instagram in 10 easy ways? That's right. If you have a public account but don't want engagement and want a pretty quiet account then just follow all 10 easy tips. By following these tips, I a...
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
I have seen or experienced all 10 "tips". If you want to do the opposite and increase the engage do the opposite to that listed. 
Shirley Williams (appearoo.com/ShirleyWilliams)'s curator insight,
November 17, 2014 11:20 AM
10 tips to fail or 10 tips to win on Instagram
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With over 20% of Internet users with Instagram accounts, it could pay to take a closer look at Instagram,. Marketing topic(s):Instagram marketing. Advice by Expert commentator. Via Jeff Domansky
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
The author shares 57 quick tips to improve your Instragram gameplan. A good resource to add to your social media toolkit.
Jeff Domansky's curator insight,
November 16, 2014 2:21 AM
A 40 point checklist for marketing with Instagram. 
Mr Tozzo's curator insight,
November 17, 2014 5:36 AM
Instagram Marketing Strategies | Smart Insights
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Find the visual content you need with our complete list of free image sources, offering high-quality images for your blog posts and social media updates. Via Dr. Susan Bainbridge
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
Good resource 
Olivier Milo's curator insight,
May 26, 2014 1:01 PM
Great Buffer post to find free images for your next campaign !
Paul-Alain Stieglitz's curator insight,
May 27, 2014 3:53 AM
une source d'images très utile (s)...quoiqu'en soit l'usage !
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Wonder why you should use Instagram? Here are my 10 reasons for loving Instagram and why you should consider using it as a mobile social platform.
Shirley Williams (appearoo.com/ShirleyWilliams)'s insight:
10 reasons why you should also consider Instagram if you have not already.
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If you are pitching to the C-suite leaders, the chances are you are selling to Generation J. Generation J are the C-level leaders in organizations today.
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A post on how to make or save a copy of your Linkedin profile. If you value your content in your profile that you have collected over time, it is a must do. |
LinkedIn has become a powerful tool to use if used correctly.