Social Media News Clippings
22 views | +0 today
Follow
Social Media News Clippings
Interesting Social Media News
Curated by Ian Korman
Your new post is loading...
Your new post is loading...
Scooped by Ian Korman
Scoop.it!

What Really Is Your Social Media ROI?

What Really Is Your Social Media ROI? | Social Media News Clippings | Scoop.it
“Is social media actually helping your bottom line?”

That’s the question asked by Frank V. Cespedes in the Harvard Business Review. And he answers it quite boldly: #Nope.

This is the great f
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

The Dos And Don'ts Of Using Social Media For Business [INFOGRAPHIC]

The Dos And Don'ts Of Using Social Media For Business [INFOGRAPHIC] | Social Media News Clippings | Scoop.it
So you've heard all about the importance of leveraging social media to grow your small enterprise.

You realize that it can help you find new clients and engage existing customers. But actuall
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

How to Make Sense of Social Marketing Reports to Rock Social Media in Thailand - ViMi - Web / App Design / Development | Bangkok, Thailand

How to Make Sense of Social Marketing Reports to Rock Social Media in Thailand - ViMi - Web / App Design / Development | Bangkok, Thailand | Social Media News Clippings | Scoop.it
Everyone uses social media in Thailand. Well, okay—that’s an exaggeration. But there sure are tens of millions of Internet users engaged in social media here. Thailand’s Social Media Explosion: Power and Potential According to this report by We Are Social, 85 percent of Internet users in Thailand visit social media at least once a week,Read More »
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Social Web Statistics | Social Media Today

Social Web Statistics | Social Media Today | Social Media News Clippings | Scoop.it
There are over 7 billion people in the world, many of whom regularly use the social web in meaningful ways. Think you understand the scope of the online world? Think again. Here is an infographic from our pals at Uberflip visualizing what everyone is up to.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Social Media and Content Amounts | Social Media Today

Social Media and Content Amounts | Social Media Today | Social Media News Clippings | Scoop.it
'The 80/20 Rule' should always be a big part of your social media strategy.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

The Evolution of Social Media | Social Media Today

The Evolution of Social Media | Social Media Today | Social Media News Clippings | Scoop.it
Social media is never static. It is an an ever-changing array of tools and platforms built for any number of purposes. Over the last 5 years social media has changed the world in innumerable ways.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Social Media Marketing Trends for 2014 | Social Media Today

Social Media Marketing Trends for 2014 | Social Media Today | Social Media News Clippings | Scoop.it
Here's my take on 5 social media marketing trends for 2014.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Marketing Ideas and Blogging | Social Media Today

Marketing Ideas and Blogging | Social Media Today | Social Media News Clippings | Scoop.it
Content marketing consists of producing and publishing information that builds trust and authority among your ideal customers, a way of creating relationships and community so people feel loyal, and it helps you become recognized as a thought...
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Four Ways Social Data Can Generate Business Value | MIT Sloan Management Review

Four Ways Social Data Can Generate Business Value | MIT Sloan Management Review | Social Media News Clippings | Scoop.it
How companies are making the most out of our newest resource.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

The Rise of Social Media as a Career (Infographic)

The Rise of Social Media as a Career (Infographic) | Social Media News Clippings | Scoop.it
Jobs involving social media have exploded over the last three years. Here's a look at where the growth is.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Google Plus Basics for Business | Social Media Today

Google Plus Basics for Business | Social Media Today | Social Media News Clippings | Scoop.it
To use or not to use Google+? That is the question. Many people are still on the fence about whether or not to incorporate Google+ into their social media marketing strategy. Are you a little overwhelmed with where to start and how it works?
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Social Media Marketing: Why Your Business Needs a Blog - Business 2 Community

Social Media Marketing: Why Your Business Needs a Blog - Business 2 Community | Social Media News Clippings | Scoop.it
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Choose the Most Effective Social Media Platform for Your Brand | Social Media Today

Choose the Most Effective Social Media Platform for Your Brand | Social Media Today | Social Media News Clippings | Scoop.it
To help you understand what to post on these various social media sites, this infographic explains which types of media are most suitable for each social media platform.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

How Often Should You Post to Twitter, Facebook, LinkedIn, Instagram? [INFOGRAPHIC]

How Often Should You Post to Twitter, Facebook, LinkedIn, Instagram? [INFOGRAPHIC] | Social Media News Clippings | Scoop.it
 

Your social media efforts can really take you places if you know when to put your foot on the gas. The folks at Buffer and Sumall have complied a list of the average ideal frequ
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

2015 Social Media Map: Updated Guide with Live Links

2015 Social Media Map: Updated Guide with Live Links | Social Media News Clippings | Scoop.it
The world of social media can be a vast and overwhelming place. To help you find your way, Overdrive Interactive has updated their popular Social Media Map which provides a comprehensive index to all
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

How Do You Identify a Social Media Expert?

How Do You Identify a Social Media Expert? | Social Media News Clippings | Scoop.it
As social media has become more present in our daily communications process, so too have come the many experts in the field. But with no academic qualifications to support this claim, it can be hard to know the real experts from those who simply say it. Here's a few notes on how to identify genuine social expertise.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Dealing With Complaints on Social Media - Business 2 Community

Dealing With Complaints on Social Media - Business 2 Community | Social Media News Clippings | Scoop.it
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

6 Social Networks to Watch in 2014 | Social Media Today

6 Social Networks to Watch in 2014 | Social Media Today | Social Media News Clippings | Scoop.it
Here are six social networks I'm keeping an eye on in 2014.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Organizing for change through social technologies: McKinsey Global Survey results | McKinsey & Company

Organizing for change through social technologies: McKinsey Global Survey results | McKinsey & Company | Social Media News Clippings | Scoop.it
Corporate use of social technologies is mainstream, though the pace of adoption has slowed. But companies can still take advantage of the untapped potential these tools have to transform their organizations and create significant value.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

LinkedIn Profile Tips | Halloween | Social Media Today

LinkedIn Profile Tips | Halloween | Social Media Today | Social Media News Clippings | Scoop.it
Count Dracula came to me needing some social selling help, so together we put together a great LinkedIn profile and I’d like to share a few highlights with you.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Marketing Ideas and Blogging | Social Media Today

Marketing Ideas and Blogging | Social Media Today | Social Media News Clippings | Scoop.it
Content marketing consists of producing and publishing information that builds trust and authority among your ideal customers, a way of creating relationships and community so people feel loyal, and it helps you become recognized as a thought...
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Social Media and Return on Investment | Social Media Today

Social Media and Return on Investment | Social Media Today | Social Media News Clippings | Scoop.it
Best practices for measuring social media marketing are still evolving, and even though brands are committing an increasing percentage of their budgets to social channels, many are still skeptical about its value and return on investment (ROI).
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Weighting the Clusters of Ranking Factors in Google's Algorithm - Whiteboard Friday

Weighting the Clusters of Ranking Factors in Google's Algorithm - Whiteboard Friday | Social Media News Clippings | Scoop.it
We asked 128 SEO experts about their thoughts on the relative importance of several clusters of ranking factors. In today's Whiteboard Friday, Rand shows you what you need to know about the results.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Valuing Influentials Means More than Just Counting Connections | MIT Sloan Management Review

Valuing Influentials Means More than Just Counting Connections | MIT Sloan Management Review | Social Media News Clippings | Scoop.it
Influentials who provide sole influence over consumers are the most valuable to companies.
more...
No comment yet.
Scooped by Ian Korman
Scoop.it!

Creating Good Posts on Social Media | Social Media Today

Creating Good Posts on Social Media | Social Media Today | Social Media News Clippings | Scoop.it
Is there any such thing as a perfect social media post? Each social network has a specific set of expectations, limitations — and pros and cons. And each one is constantly evolving in terms of potential.
more...
No comment yet.