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Rescooped by Mohamed El Hageen from visualizing social media
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Should I Post This? Your Guide to Social Media [Infographic]

Should I Post This? Your Guide to Social Media [Infographic] | Social Media Marketing | Scoop.it

Social media is often used for personal expression; to show special interests, proud moments, something informative, and personal statements. Social media accounts can be an extension of who were are. We live in a time where we can reach more people than in person. It can be tempting to tell everyone everything...


Via Lauren Moss
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Chris Gower's curator insight, March 5, 2015 11:06 AM

Some valuable e-safety thoughts :) 

Owen Kim's curator insight, March 7, 2015 4:48 AM

Social media is something that almost everyone uses and can give significant impact to people. Some people cannot differentiate what is and what is not appropriate to upload or publish hence it is good that everyone knows what and when to upload. Some people now days leave negative comments because of inappropriate posts which may lead to conflicts between people or hurting one's emotion. I feel that people should be sensitive when uploading a post so that negative impacts of social media will not worsen.

Sze Min's curator insight, March 8, 2015 6:20 AM

Almost everyone has social media accounts nowadays. But it stills narrow down to whether you are using it appropriately or not. Especially when the social medias are linked together, you would have to be careful on how you use it, as once the photos or status are online, everybody in the world would be able to see it.

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How to build a brand of awesomeness [infographic]

How to build a brand of awesomeness [infographic] | Social Media Marketing | Scoop.it
An infographic on How to Build an Online Community by the team at Mack Web Solutions There are lots of benefits to building a community around your company, but here are a few: 1. It will help you weather Google’s algorithms Building an online community is one of the best ways to weather Google’s algorithms. If you’re continually chasing the algorithm, you’re putting all of your power in what Google’s going to do next. If you’re building a community around your business, you’re putting the focus where it belongs: on your business. Building a strong company and brand isn’t something that Google can take away. 2. It will add equity and value to your business When you build online community, you have to do a bunch of stuff to better serve your customers like creating quality content and resources, enhancing your product or services, and improving your systems and processes. Doing these things adds equity and value to your business and attracts the right customers to your community. It will help you have purpose. There’s a lot of effort involved in building a community around your brand, and it’s not just about creating content or being on social media just because everyone else is doing it. When you’re strategic about community building, it forces you to identify goals and put a solid purpose behind your efforts.
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Rescooped by Mohamed El Hageen from Social Media Content Curation
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The Future Of Content Curation Tools - Part I

The Future Of Content Curation Tools - Part I | Social Media Marketing | Scoop.it
Excerpt from article written and curated by Robin Good and first published on MasterNewMedia: "Content curation tools are in their infancy. Nonetheless you see so many of them around, there are more new curation tools coming your way soon, with lots of new features and options. Enormous progress has been made since the early days of the first news curation tools to what is available today, but yet, I feel we have only barely scratched the surface. To illustrate what I expect to see on this front, here is a panoramic tour of the traits, features, patterns and trends that I expect will characterize the future of digital content curation tools, organized into specific feature areas. 1) Display Formats of Curated Content Collections The first area in which I expect to see lots of improvement and innovative ideas is the one of how a curated collection or stream can be displayed to the user. This is one of the most underestimated and underutilized areas of improvement for content curation tools. 2) Slicing and Dicing Some of the present-day content curation tools, including Scoop.it, Spundge and several others, do allow you to tag and filter content but none provides a direct facility to easily create sub-sets that gather together collection items with the same characteristics. 3) Micro - Macro One other badly needed feature, that I hope will see its way in some of the leading content curation tools, is the ability to instantly switch from a bird’s eye view of a topic to the detailed view of a specific information item. 4) Recurate Another area that offers great opportunities for innovation and for the introduction of new useful features is the one covering the ability to assess, managing inventories, organize and curate one’s own existing assets. 5) News Discovery The main problem with news discovery arises from the fact that quality filters and algorithms capable of both fully understanding the topic of interest, not just by way of a keyword or a hashtag but by semantic inference, and capable of identifying the relevant sources among so many noise-making content marketers reposting other people stuff, are not easy to build. The best way to uncover, identify and identify new quality sources and content items may be to employ a balanced mix of automated search filters augmented by human curators that can supervise, edit, refine and improve on what is gathered by the algos. 6) Ownership The main benefit offered by content curation platforms that require you to curate and publish first via their systems (Scoop.it, Pinterest, etc.) is that they provide you with an existing broad audience readily interested in your content. For someone just starting out online, this can be a huge booster. The con side of the equation is that your rights on what you have curated as well as the physical ownership of that content is not under your control anymore. And for those already having good visibility and reputation online, this may not be the most attractive proposition. 7) Credit and Attribution For professional curators the need to properly and systematically credit and attribute the content and sources utilized is not a secondary matter. Discovery of new interesting content is at the heart of the curator job, and facilitating the exchange on meta-data that provides credit and hints as to who has been of help in discovering something will increasingly be a highly valued activity..." Each point is analyzed with more information and external links. Read full, interesting and detailed article here: http://www.masternewmedia.org/content-curation-tools-future-part1/
Via Giuseppe Mauriello
Mohamed El Hageen's insight:
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Rescooped by Mohamed El Hageen from SEO Tips, Advice, Help
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Reduce Bounce Rate: 20 Things to Consider

Reduce Bounce Rate: 20 Things to Consider | Social Media Marketing | Scoop.it
“ Reducing the bounce rate on pages that have the highest volume of traffic from your highest converting sources means more engaged visitors and a greater chance of conversion. Here are 20 considerations for reducing your bounce rate.”
Via Bonnie Burns
Mohamed El Hageen's insight:
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Rescooped by Mohamed El Hageen from visualizing social media
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Global Blogging Cheat Sheet (Infographic)

Global Blogging Cheat Sheet (Infographic) | Social Media Marketing | Scoop.it
This infographic by Demian Farnworth is the perfect blogging cheat sheet. It talks about the 11 must have features of a good blog post.
Via Lauren Moss
Mohamed El Hageen's insight:
Copywriting
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Rescooped by Mohamed El Hageen from Web site & Social Media Marketing
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5 Frightening Facebook Marketing Mistakes | News | eZanga.com

5 Frightening Facebook Marketing Mistakes | News | eZanga.com | Social Media Marketing | Scoop.it
Don't make these 5 small, but important, Facebook marketing mistakes that could make your fans run away, screaming.
Via GrupoNeo
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Rescooped by Mohamed El Hageen from SEO and Social Media Marketing
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The Value Of Aligning Search & Social

The Value Of Aligning Search & Social | Social Media Marketing | Scoop.it

Traditionally, SEO has focused on content, website architecture and linking. These areas of focus are still critical, but as social media gradually becomes more important for SEO, it’s also about identity, relationships and content.

 

Scaling social media best practices across an organization can play an important role within SEO strategy. The larger your social footprint, the more impact social media will have on your SEO efforts.

 

Read More: http://searchengineland.com/seo-social-media-alignment-174775


Via Antonino Militello
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9Dotstrategies's curator insight, October 29, 2013 4:11 AM

The Value Of Aligning Search & Social....

2DiFore Marketing Solutions's curator insight, October 29, 2013 8:43 AM

"Scaling social media best practices across an organization can play an important role within SEO strategy. The larger your social footprint, the more impact social media will have on your SEO efforts." This is a great statement and says a lot about setting your SEO & Marketing strategies for improved placement.

Rescooped by Mohamed El Hageen from Advanced SEO, Website Silo Architecture and Content Curation
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Engagement Rank - Definition

Engagement Rank  - Definition | Social Media Marketing | Scoop.it

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themezoom 's curator insight, October 21, 2013 2:39 AM

Engagement Rank is a neologism first acknowledged by Bruce Clay in 2012 via his purchase of the domain http://www.EngagementRank.com forwarded toBruceClay.com. In 2013, Russell Wright (former student of Bruce Clay) suggested the need for an expanded definition of Engagement Rank as several new "engagement-based" search engine ranking factors were validated in early 2013 by the Network Empire Team

Rescooped by Mohamed El Hageen from Internet Marketing Strategy 2.0
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Why Storytelling Is The Future of Marketing


Via Robin Good
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Susan Velez's curator insight, October 5, 2013 12:50 PM

Awesome video and I know that story telling can be very powerful. I guess it's time to start reading more stories so I can get better at telling stories.

Imc Csu's curator insight, October 5, 2013 11:17 PM

What is your 'story'?

Katherine Anne's curator insight, October 7, 2013 5:48 PM

I think this video is very accurate. Today, we are bombarded by information about what we should buy, what we should do, etc. How much of this information do we actually retain? Barley nothing! For something to be retained, it has to be rememberable; what's rememberable? STORIES! The video explains stories are rememberable because they are meaningful. The Internet can so easily simplify information to market products, which ends up having so much information about so many different products all the time. If we take the time to explain a story behind a product when marketing it, I think it will be more profitable. STORIES are the new successful marketing strategy in this world filled with noise and information. 

Rescooped by Mohamed El Hageen from Cambridge Marketing Review
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Facebook Mobile Users Statistics [INFOGRAPHIC]

Facebook Mobile Users Statistics [INFOGRAPHIC] | Social Media Marketing | Scoop.it

Facebook remains to be one of the frequently visited sites of many people all over the globe with more than half of the users browsing the site through their mobile phones. Qwaya has released an infographic called “Facebook on Mobile” and below are the key takeaways:

 

- 75% of the world’s population now has a mobile phone (almost 50% are smart phones)
- In the next 2 years, there will be more mobile subscription than people
- Facebook has 955 million monthly active users, 57% use their mobile phones
- Facebook is seeing 67% monthly active user growth
- Americans spend 8.04 hours on average on their mobile phones browsing Facebook than in other sites such as Google, Yahoo! or Microsoft

 

 

Source: http://www.qwaya.com/blog/2012-11-15/facebook-on-mobile-infographic/


Via Jonha Richman, Cambridge Marketing College
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Agi Anderson's curator insight, September 24, 2013 6:28 AM

Do you have a mobile strategy in your marketing mix?

Agi Anderson's comment, September 24, 2013 7:35 AM
Excellent information that was a must to reScoop!
Steve Bax's curator insight, September 30, 2013 7:22 AM

Good data for marketing on the move!

Rescooped by Mohamed El Hageen from Cambridge Marketing Review
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Facebook Mobile Users Statistics [INFOGRAPHIC]

Facebook Mobile Users Statistics [INFOGRAPHIC] | Social Media Marketing | Scoop.it

Facebook remains to be one of the frequently visited sites of many people all over the globe with more than half of the users browsing the site through their mobile phones. Qwaya has released an infographic called “Facebook on Mobile” and below are the key takeaways:

 

- 75% of the world’s population now has a mobile phone (almost 50% are smart phones)
- In the next 2 years, there will be more mobile subscription than people
- Facebook has 955 million monthly active users, 57% use their mobile phones
- Facebook is seeing 67% monthly active user growth
- Americans spend 8.04 hours on average on their mobile phones browsing Facebook than in other sites such as Google, Yahoo! or Microsoft

 

 

Source: http://www.qwaya.com/blog/2012-11-15/facebook-on-mobile-infographic/


Via Jonha Richman, Cambridge Marketing College
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Agi Anderson's curator insight, September 24, 2013 6:28 AM

Do you have a mobile strategy in your marketing mix?

Agi Anderson's comment, September 24, 2013 7:35 AM
Excellent information that was a must to reScoop!
Steve Bax's curator insight, September 30, 2013 7:22 AM

Good data for marketing on the move!

Rescooped by Mohamed El Hageen from GooglePlus Expertise
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The Anatomy of a Perfect Google+ Post | Dustn.tv

The Anatomy of a Perfect Google+ Post | Dustn.tv | Social Media Marketing | Scoop.it
“ These seven components that make up the anatomy of a perfect Google+ post are sure to get more engagement and more followers on Google+.”
Via Jaana Nyström
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Rescooped by Mohamed El Hageen from Social Media Marketing
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Global Blogging Cheat Sheet (Infographic)

Global Blogging Cheat Sheet (Infographic) | Social Media Marketing | Scoop.it
This infographic by Demian Farnworth is the perfect blogging cheat sheet. It talks about the 11 must have features of a good blog post.
Via Lauren Moss, Mohamed El Hageen
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The science behind fonts (and how they make you feel)

The science behind fonts (and how they make you feel) | Social Media Marketing | Scoop.it
“Mikael Cho is the co-founder of ooomf, a network that connects short-term software projects with handpicked developers and designers. Mikael writes about psychology, startups, and product ...”
Mohamed El Hageen's insight:
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How to build a brand of awesomeness [infographic]

How to build a brand of awesomeness [infographic] | Social Media Marketing | Scoop.it
An infographic on How to Build an Online Community by the team at Mack Web Solutions There are lots of benefits to building a community around your company, but here are a few: 1. It will help you weather Google’s algorithms Building an online community is one of the best ways to weather Google’s algorithms. If you’re continually chasing the algorithm, you’re putting all of your power in what Google’s going to do next. If you’re building a community around your business, you’re putting the focus where it belongs: on your business. Building a strong company and brand isn’t something that Google can take away. 2. It will add equity and value to your business When you build online community, you have to do a bunch of stuff to better serve your customers like creating quality content and resources, enhancing your product or services, and improving your systems and processes. Doing these things adds equity and value to your business and attracts the right customers to your community. It will help you have purpose. There’s a lot of effort involved in building a community around your brand, and it’s not just about creating content or being on social media just because everyone else is doing it. When you’re strategic about community building, it forces you to identify goals and put a solid purpose behind your efforts.
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Rescooped by Mohamed El Hageen from visualizing social media
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Infographic: The 4 Steps to Social Media Marketing

Infographic: The 4 Steps to Social Media Marketing | Social Media Marketing | Scoop.it
“ One of Stephen Covey’s The 7 Habits of Highly Effective People is to Begin with the End in Mind.”This infographic does just that – recognizing that you need to establish your goals first when looking to your social media marketing strategy. It doesn’t simply speak about conversions – it speaks to the other business uses of social media: Brand Marketing, Thought Leaderhsip, Service and Sales Prospecting. Much of the strength of social media doesn’t come from the immediate push… it’s the echos and volume that are established over time.
Via Lauren Moss, David Simpson
Mohamed El Hageen's insight:
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Rescooped by Mohamed El Hageen from Daily Magazine
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5 Cheat Codes for Facebook Ads

“ Five Cheat Codes for Facebook Ads by John Haydon”
Via THE OFFICIAL ANDREASCY
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Rescooped by Mohamed El Hageen from Cambridge Marketing Review
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Most Popular Coffee Brands On Twitter [INFOGRAPHIC]

Most Popular Coffee Brands On Twitter [INFOGRAPHIC] | Social Media Marketing | Scoop.it
Coffee is a $70 billion global market, and social media is a fertile brewing ground for brand competition.

Via Cambridge Marketing College
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The Reign of Email: A Look at What's Ahead for the Most Popular Online Activity [infographic]

The Reign of Email: A Look at What's Ahead for the Most Popular Online Activity [infographic] | Social Media Marketing | Scoop.it

Not only was email the most popular online activity of 2012, it also generated higher click-through and conversion rates as well as good ROI than all other channels.

This trend is only going to continue as 56% of marketers plan to increase their email marketing budgets during 2013, which makes email the leading source of marketing investments.

 

“What about the whole mobile movement?” you might ask. That only seems to be fueling the popularity of email, now that people can send and receive email whenever and wherever they want...


Via John van den Brink, Lauren Moss
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Guillermo Pérez's curator insight, October 28, 2013 1:50 PM

Su majestad, el correo electrónico

Mariana Alviso's curator insight, October 28, 2013 7:39 PM

Pese al auge de las redes sociales el email es aun la herramienta más utilizada de Internet. Los dispositivos portátiles como las tabletas y smartphones también han colaborado al éxito de de la herramienta.

David Duncan's curator insight, October 30, 2013 8:48 AM

email is still one of the most effective ways of engaging your audience

Rescooped by Mohamed El Hageen from visualizing social media
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The Periodic Table Of SEO Success Factors

The Periodic Table Of SEO Success Factors | Social Media Marketing | Scoop.it

Want a neat visual representation of what matters in SEO these days? You got it! Here's Search Engine Land's recently updated 'periodic table' graphic.


Via Jeff Domansky, Lauren Moss
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Linda Richardson's curator insight, October 21, 2013 10:15 AM

Gotta love success in any form even a periodic table!

Ali Anani's curator insight, November 15, 2013 12:23 AM

An elegant visual that is self-explanatoy. 

Pepe Crespo's curator insight, December 5, 2013 2:29 AM

The Periodic Table of SEO Success Factors

Rescooped by Mohamed El Hageen from Social Media Article Sharing
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Free eBook (SEO, Social Media & Pinterest Marketing)

Free eBook (SEO, Social Media & Pinterest Marketing) | Social Media Marketing | Scoop.it
“ 10 Amazing Examples Of Social Media ROI [INFOGRAPHIC] (RT @NatachaHoltz: 10 Amazing Examples Of Social Media ROI [INFOGRAPHIC] via @pinterest http://t.co/11chsU8jLG)...”
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10 Best Social Media Marketing Agencies in Egypt Revealed by egypt.topseos.com for September 2013 | Virtual-Strategy Magazine

10 Best Social Media Marketing Agencies in Egypt Revealed by egypt.topseos.com for September 2013 | Virtual-Strategy Magazine | Social Media Marketing | Scoop.it
Ten top social media marketing firms in Egypt announced by egypt.topseos.com for the month of September 2013. | Virtual Strategy Magazine is an online publication devoted entirely to virtualization technologies.
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Rescooped by Mohamed El Hageen from marketing leadership and planning
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The Global WorkForce : Research Insights - Online Marketing Trends

The Global WorkForce : Research Insights - Online Marketing Trends | Social Media Marketing | Scoop.it
Change in Human Relations: Insider Perspective

Via Cambridge Marketing College
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Rescooped by Mohamed El Hageen from Cambridge Marketing Review
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Which Email Practices Seem to be Working for Brands?

Which Email Practices Seem to be Working for Brands? | Social Media Marketing | Scoop.it
Email practices - from signup to unsubscribe - have significantly changed over the past 5 years, details Return Path [download page] in a recent study. Brands are asking for

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