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Top 5 Social Marketing Trends for Brands to Watch in 2015

Top 5 Social Marketing Trends for Brands to Watch in 2015 | Social Media Marketing | Scoop.it
As we near the end of 2014, here's a look at what social media marketing trends brands need to be on the lookout for in the coming year.
Diane Tularam's insight:

This article has some interesting trends which you can integrate into your social media marketing so it can become more effective, this includes adding more content based information as well as videos and be informed on who your audience is and the appropriate way to target them.

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Top 5 Social Marketing Trends for Brands to Watch in 2015

Top 5 Social Marketing Trends for Brands to Watch in 2015 | Social Media Marketing | Scoop.it
As we near the end of 2014, here's a look at what social media marketing trends brands need to be on the lookout for in the coming year.
Diane Tularam's insight:

This article has some interesting trends which you can integrate into your social media marketing so it can become more effective, this includes adding more content based information as well as videos and be informed on who your audience is and the appropriate way to target them.

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5 Trends That Will Change How You Use Social Media in 2015

5 Trends That Will Change How You Use Social Media in 2015 | Social Media Marketing | Scoop.it
Here’s a look into the crystal ball at five ways social media will (likely) evolve in 2015.
Diane Tularam's insight:

One of the new trends that can be helpful, as mentioned in this article is the option to buy items through Facebook and also transfer money through Facebook messenger. Some companies may want to start tailoring their websites and products to pay through signing in on Facebook and maybe offering promotions through Facebook to increase online sales.

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Importance of Social Media Marketing | Social Media Marketing Services

Importance of Social Media Marketing | Social Media Marketing Services | Social Media Marketing | Scoop.it
RT @Social_Fishing: Importance of Social Media Marketing - #InternetMarketing #Seo http://t.co/ZDQrXLYQdf
Diane Tularam's insight:

Discusses how different social media can help your brand, also includes Google Adwords which can improve your search optimization and enhance your promotion for your company. Google Adwords don't usually come to mind when you think of social media sites, but for companies it can be used to help improve the search and create more traffic to your website.

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REVEALED: The Demographic Trends For Every Social Network

REVEALED: The Demographic Trends For Every Social Network | Social Media Marketing | Scoop.it
Older social networks are reaching maturity but there are still distinct demographic skews, as newer messaging apps pick up users.
Diane Tularam's insight:

It is always important to know the demographics of the social media site that you are targeting, for example LinkedIn is more popular among those aged between 30 and 49, where as Snapchat users are in the range of 18-24 years old. It is important to recognize these age differences when picking the appropriate social media sites to market different products.

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Small Business Can Grow with Social Media Sites

Small Business Can Grow with Social Media Sites | Social Media Marketing | Scoop.it
Social media sites are the best thing to market your small business. As they are free, they are also immensely popular, giving you a chance greater of success for your Internet marketing.
Diane Tularam's insight:

By using social media businesses can reach millions of users at one time, for example Facebook has over 355 million users and LinkedIn has over 35 million users. By using LinkedIn it helps businesses connect with others in their own marketing niche which can help expand their consumer base to those who need their products in a particular industry. LinkedIn is also very helpful in increasing traffic for your business can be done through posting and sharing articles about your company etc.

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The Strategies that Perform Best Across Facebook, Twitter, Pinterest and LinkedIn | Marketing Technology Blog

The Strategies that Perform Best Across Facebook, Twitter, Pinterest and LinkedIn | Marketing Technology Blog | Social Media Marketing | Scoop.it
The Strategies that Perform Best Across Facebook, Twitter, Pinterest and LinkedIn by Douglas Karr on Marketing Technology Blog

Via Jessica Kelly
Diane Tularam's insight:

Interesting strategy insights, good tips focused on different social media sites and how it can help your company. For example on Facebook contests and posting visual content can be more effective versus posting engaging content on LinkedIn about your company. It all depends on where your consumers are and which ways are the best to reach them.

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Jessica Kelly's curator insight, December 2, 2014 2:51 PM

Douglas Karr shares good tips on optimizing content for key social channels.

Noah Rothstein's curator insight, December 10, 2014 12:54 PM

Great tips on how to utilize social best on Facebook, Twitter, Pinterest, and LInkedIn.

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A Cheat Sheet to Social Media Platforms for Your Business - Dex Media

A Cheat Sheet to Social Media Platforms for Your Business - Dex Media | Social Media Marketing | Scoop.it
If the idea of maintaining multiple social profiles in addition to running a business makes you think: As if, then you'll appreciate the advice we offer.
Diane Tularam's insight:

This cheat sheet helps you figure out which social media platform would be ideal for your company. It lists the pros and cons of each and states the possible problems, for example posting videos on YouTube may be too time consuming so instead you might want to opt for a quick Instagram video and add hashtags to increase your visibility quickly versus sharing a YouTube link.

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5 Tips To Build Your Personal Brand With Social Media - Jeffbullas's Blog

5 Tips To Build Your Personal Brand With Social Media - Jeffbullas's Blog | Social Media Marketing | Scoop.it
I am contemplating obtaining and securing domain names for my teenage children. Are they starting a business?….No. Have they a great idea and they want to encapsulate that intellectual property with an online  name?
Diane Tularam's insight:

Social Media marketing not only applies to businesses, but can help improve your personal brand as well. These tips help you grow and show your personality through multiple social media sites.

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12 Common Mistakes that are Ruining Your Social Media Marketing Strategy

12 Common Mistakes that are Ruining Your Social Media Marketing Strategy | Social Media Marketing | Scoop.it
When used correctly social media sites can be a great place to interact with other small businesses, generate new sales leads and to keep your customers up to date with your latest news and offers....
Diane Tularam's insight:

Helpful article about the proper planning of social media sites, it is important to provide relevant high quality content, rather than spamming with multiple posts. It is also crucial to constantly update so users will revisit the site and contribute their input.

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Why You Should Invest More In Social Marketing This Holiday Season (Infographic)

Cashing in on the 2014 holiday season is all about socializing commerce. Here's what your marketing team needs to know.
Diane Tularam's insight:

92% of marketers are spending their budget on Facebook this holiday season, and they should also focus on Instagram which has become more popular than Facebook to reach consumers and broaden their brand reach. Social media is becoming a large factor in marketing sales, not only for consumers but B2B as well.

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