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Local SEO with SEMrush [Guide]

Local SEO with SEMrush [Guide] | Social Media Marketing | Scoop.it
Learn the four steps of local SEO strategy, and find out how the SEMrush toolkit can help you along the way.
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25 AMAZING Free SEO Tools [2018 Reviews]

25 AMAZING Free SEO Tools [2018 Reviews] | Social Media Marketing | Scoop.it
This is a list of the 25 best free SEO tools on the planet. In fact, these tools have helped my site get 200k+ visits per month. (Most of which came from SEO) The best part? All of these tools work GREAT in 2018.
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A five-step planning process for content marketers (with eight useful tools)

A five-step planning process for content marketers (with eight useful tools) | Social Media Marketing | Scoop.it
If we’ve got the ability to get publishing to a company blog or other content stream, then the temptation is to start publishing, just get the thing moving and see what sticks.

Amazing content planning process steps.

Via Brian Yanish - MarketingHits.com, massimo facchinetti, Stefano Principato
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How to Create Facebook Videos That Foster Meaningful Engagement : Social Media Examiner

How to Create Facebook Videos That Foster Meaningful Engagement : Social Media Examiner | Social Media Marketing | Scoop.it
Discover how to create Facebook videos that generate the mindful interactions your posts need to stay visible in the news feed.
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2018 Digital Marketing Trends to Watch

2018 Digital Marketing Trends to Watch | Social Media Marketing | Scoop.it

Digital marketing trends @ http://www.yorkecommunications.com/social-media-management/


The new year is now upon us. Marketers near and wide are looking to the horizon and adjusting their digital marketing strategies for a successful 2018. Every time a new year becomes a reality, the…

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Twitter Engagement: How to Connect With People on Twitter : Social Media Examiner

Twitter Engagement: How to Connect With People on Twitter : Social Media Examiner | Social Media Marketing | Scoop.it

Twitter has become the most important platform for every techy person,it's crucial to market in their way now.

Social Media Marketing Podcast 290. In this episode Andrew and Pete explore the Twitter algorithm and how to create engaging content on Twitter.

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Facebook Has a New Way to Rank Videos in the News Feed - Search Engine Journal

Facebook Has a New Way to Rank Videos in the News Feed - Search Engine Journal | Social Media Marketing | Scoop.it
Attention, marketers: if you want your brand's videos to appear in the News Feed of Facebook users, then you better have high video completion rates.
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How to Back Up Your Social Media Content : Social Media Examiner

How to Back Up Your Social Media Content : Social Media Examiner | Social Media Marketing | Scoop.it

Do you have valuable social media posts you don’t want to lose?

Want to learn how to back up your social media profiles?

Downloading your social media profiles, content, and contacts will ensure you always have what you need to keep your business running, no matter what platform or features come and go.

In this article, you’ll discover how to download copies of your social media content and profiles....


Via Jeff Domansky
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Jeff Domansky's curator insight, January 5, 2017 11:56 PM

Great reminder to back up your social media material and useful tips on how to do it right from Kristi Hines.

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10 FREE SOCIAL MEDIA MARKETING TOOLS

10 FREE SOCIAL MEDIA MARKETING TOOLS Buzzsumo Used by many brands, Buzzsumo hits the nail while generating the right content on social media! It's simple
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What marketers can learn from governments on social

What marketers can learn from governments on social | Social Media Marketing | Scoop.it
Columnist Chris Kerns takes a look at top government agency social accounts on Facebook, Twitter, and Instagram to uncover the innovative ways they're using these channels.
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Google Allo Reviews Coming in Ahead of Official Release - Search Engine Journal

Google Allo Reviews Coming in Ahead of Official Release - Search Engine Journal | Social Media Marketing | Scoop.it
Google’s forthcoming messaging app, Allo, already has a nearly-perfect rating and it hasn’t officially been released yet.
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How Instagram can be Useful for B2B Marketers | Yorke Communications

How Instagram can be Useful for B2B Marketers | Yorke Communications | Social Media Marketing | Scoop.it

Use Instagram for “humanizing” your brand. Give your audience a “sneak peak” of what goes on in your offices. Show off your work culture. Tell them how much your employees enjoy themselves while working. Give them “behind-the-scenes” insight into a product launch or an event. Take Macy’s, for example. It combines merchandise pictures with great behind-the-scenes shots of their events.

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5 Tips for Successful Event Marketing | Yorke Communications

5 Tips for Successful Event Marketing | Yorke Communications | Social Media Marketing | Scoop.it
Execution and marketing go hand-in-hand in molding the overall success of your event. Ensure, you do thorough homework before kick-start event marketing campaign.
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Secret Traffic Source: 4 Million Visitors Per Month PLUS Backlinks

Today is Traffic Tuesday, the best day of the week because I get to share another awesome traffic secret with you. I'm going to show you how to get traffi
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Search and Social: A Powerful New Vizia Integration

Search and Social: A Powerful New Vizia Integration | Social Media Marketing | Scoop.it
Our latest Vizia integration integrates social intelligence and search, the number one traffic source, for the first time.
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Five reasons to be enthusiastic about the future of social media marketing - Schaefer Marketing Solutions: We Help Businesses {grow}

Five reasons to be enthusiastic about the future of social media marketing - Schaefer Marketing Solutions: We Help Businesses {grow} | Social Media Marketing | Scoop.it
There is a lot of negative news on the social media scene but examining the big picture reveals an optimistic view of the possibilities of social media marketing.
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How to Remarket to People Who Watch Your YouTube Videos : Social Media Examiner

How to Remarket to People Who Watch Your YouTube Videos : Social Media Examiner | Social Media Marketing | Scoop.it
Discover how to create a YouTube remarketing campaign with Google AdWords.
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YouTube Community Tab: How YouTube Is Changing : Social Media Examiner

YouTube Community Tab: How YouTube Is Changing : Social Media Examiner | Social Media Marketing | Scoop.it

Youtube is always changing,we've keep pace with the second ranked search engine, with the best hope.


Social Media Marketing Podcast 288. In this episode Tim Schmoyer explores where YouTube is heading and dives deep into the Community tab.

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How can B2B Brands Engage with Audience on Social Media? - Yorke Communications

How can B2B Brands Engage with Audience on Social Media? - Yorke Communications | Social Media Marketing | Scoop.it
  This is what they say about B2B social media It is not sexy or mind blowing. It’s difficult to create a buzz around B2B companies and there are not many ardent B2B social followers either. Managing B2B social media platforms is a plain boring task. Unfortunately, not only business leaders, but many digital marketers …
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8 Top Hashtag Mistakes and How to Avoid Them

Are you getting the most out of your hashtags? Here are some tips to help.
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How Social Media Has Changed the Game for Customer Service

How Social Media Has Changed the Game for Customer Service | Social Media Marketing | Scoop.it
Shep Hyken has written four books about amazing customer service and he teaches companies how to leverage what is becoming the ultimate competitive advantage.
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How to Create the Perfect Social Media Marketing Mix

How to Create the Perfect Social Media Marketing Mix | Social Media Marketing | Scoop.it
How do you strike the right social media balance in your business? Build awareness and engagement with a perfect social media marketing mix.
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Images, GIFs or Video – Which Generates the Most Response on Twitter?

Images, GIFs or Video – Which Generates the Most Response on Twitter? | Social Media Marketing | Scoop.it
In a recent post on branded emoji, Twitter released some new stats on video and GIF use on the platform. 
Yorke Communications's insight:
Tweets with video generate 9X more engagement than basic text updates
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Is Facebook Live Coming Soon to Desktop? - Search Engine Journal

Is Facebook Live Coming Soon to Desktop? - Search Engine Journal | Social Media Marketing | Scoop.it
Facebook Live broadcasting has been limited to smartphones, but that could be changing soon. Is the arrival of Facebook Live for the desktop imminent?
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How Instagram can be Useful for B2B Marketers | Yorke Communications

How Instagram can be Useful for B2B Marketers | Yorke Communications | Social Media Marketing | Scoop.it
Use Instagram not as a marketing tool but as a platform to tell your brand’s story. You can use it to build brand awareness.
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