Social Media Influence
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Guy Kawasaki: 10 Tips for a Huge Social Media Following

Guy Kawasaki: 10 Tips for a Huge Social Media Following | Social Media Influence | Scoop.it
The best time to start promoting your product on social media? Yesterday. Author Guy Kawasaki breaks down how to succeed on social media.
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Social Media Influence on Businesses | Visual.ly

Social Media Influence on Businesses | Visual.ly | Social Media Influence | Scoop.it
This infographic is made to show how social media is influencing businesses, also pointed out how much time people spent time on social media and onli (#Infografía Social Media Influence on Businesses http://t.co/3pnc15xHuz...
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Which Media Will Have Maximum Impact This Holiday Season? [INFOGRAPHIC]

Which Media Will Have Maximum Impact This Holiday Season? [INFOGRAPHIC] | Social Media Influence | Scoop.it
It’s that time of the year again, when shoppers are active. Advertising spend is correspondingly crazy, meaning efficiency is paramount.

Via Brian Yanish - MarketingHits.com
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How Social Media Influences SEO

How Social Media Influences SEO | Social Media Influence | Scoop.it

SEO came to the forefront in the past decade as websites continued to experiment with new methods of boosting traffic and sales. On the other hand, social media is all about creating a relationship with your followers, including existing and potential clients. 


Read more at: http://www.searchenginejournal.com/approved-need-high-value-links-blend-social-media-and-seo-activities/72689/


Via Antonino Militello, TechinBiz
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ELISA TANGKEARUNG's curator insight, November 8, 2013 12:09 PM
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Neil Ferree's curator insight, November 12, 2013 12:37 PM
AMARJEET KUMAR SINGH's curator insight, March 8, 2014 2:44 AM

In present time social media is one of the popular way to advertise that the reason you read this article and solve your Social media related query......... 

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Social Media News: Influence, YouTube Comments, Instagram Adoption

Social Media News: Influence, YouTube Comments, Instagram Adoption | Social Media Influence | Scoop.it
While you’ve been busy updating your company’s Facebook page, keeping your customers up to date through Twitter and posting the latest corporate video on YouTube, we’ve been reporting on the latest in social media news for businesses large and small.

Via Thomas Faltin
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Why are so many women 'seen but not heard' on social media? - Telegraph.co.uk

Why are so many women 'seen but not heard' on social media? - Telegraph.co.uk | Social Media Influence | Scoop.it
Telegraph.co.uk
Why are so many women 'seen but not heard' on social media?
Telegraph.co.uk
Meanwhile, there's valid criticism that perhaps what Peer Index and its competitors are trying to measure is far too subjective.
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The Future of Social Media and Online Influence...

The Future of Social Media and Online Influence... | Social Media Influence | Scoop.it
The future of social media is an active topic of discussion in schools and businesses around the world. Will the future of social media will be segmented?

Via Ron Sela, Thomas Faltin
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Ron Sela's curator insight, October 10, 2013 9:39 PM

The Future of Social Media and Online Influence...

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Klout Score Infographic | Klout Score: Social Media Influence Revealed - | #TheMarketingAutomationAlert

Klout Score Infographic | Klout Score: Social Media Influence Revealed -  | #TheMarketingAutomationAlert | Social Media Influence | Scoop.it

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Via CYDigital
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CYDigital's curator insight, September 25, 2013 9:01 PM

Frankly, I have not been paying much attention to Klout, as it is more of a B2C than B2B social app, but perhaps there's value.

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Nearly half of Canadians turn to social media for product reviews - Globalnews.ca

Nearly half of Canadians turn to social media for product reviews - Globalnews.ca | Social Media Influence | Scoop.it
Nearly half of Canadians turn to social media for product reviews Globalnews.ca “Nearly one in five Canadians say that social media has made them more influential, which means the power of word of mouth is turning to 'world' of mouth,” said Erik...
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Social Media Sites Increase their Influence in the Search World - Internet Search Engine Database

Social Media Sites Increase their Influence in the Search World - Internet Search Engine Database | Social Media Influence | Scoop.it
Social Media Sites Increase their Influence in the Search World
Internet Search Engine Database
If your marketing strategy still doesn't include a social media angle, the time to start looking to incorporate one is now.
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How Social Media Can Influence The Upcoming 2014 General Elections

How Social Media Can Influence The Upcoming 2014 General Elections | Social Media Influence | Scoop.it
With elections around the corner, there is a lot of chatter and speculation about the impact of social networks on the outcome, specifically with the way it has fuelled some recent movements.

Via Thomas Faltin
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Who Are The Top 10 Women Social Media Influencers?

Who Are The Top 10 Women Social Media Influencers? | Social Media Influence | Scoop.it
Image via Wikipedia A couple of weeks back I asked who are the top ten social media influencers and shared a list that I drew up using PeekYou's analytics tools.

Via Thomas Faltin
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4 Tips to Writing Attention-Grabbing Social Media Posts | Search Influence

4 Tips to Writing Attention-Grabbing Social Media Posts | Search Influence | Social Media Influence | Scoop.it
Interested in creating some great content for social media? Get some tips from the Search Influence blog!

Via Charles Tiayon
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Charles Tiayon's curator insight, November 7, 2013 8:38 AM

Whew—it’s exhausting just thinking about it! And I guarantee there is more than what I listed! Most of it probably goes in one ear and out the other, so, as marketers, we only have a split second to catch the attention of someone who is already being bombarded by information. Here’s a list of 4 types of social media posts that are guaranteed to catch the eye of your clients’ audience.

 

- See more at: http://www.searchinfluence.com/2013/11/4-tips-to-writing-attention-grabbing-social-media-posts/#sthash.g1PSF1sL.dpuf

kayne bell's curator insight, September 24, 2014 7:05 PM

This article talks about ways of grabbing attention on social media posts. Now posts are only simple comments or pictures uploaded on social media platforms like Facebook for example. These posts can be seen by a lot of people and this can create a lot of social interaction. This articles describes the 4 ways to increase attention is by driving interaction, being eye appealing, linking to current events and to stir emotion connections. These can create a small social attention because people see and like the post or comment back if they feel they have something to say. This creates social influence because one person starting a good post can lead to more people liking and having their opinion about the issue leading to a viral post. 

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5 Social Media Metrics that your Business Should Track - The Next Web

5 Social Media Metrics that your Business Should Track - The Next Web | Social Media Influence | Scoop.it
5 Social Media Metrics that your Business Should Track
The Next Web
Direct click-conversion metrics might not show the value of your efforts to build trust and influence on social media, but Assisted Social Conversions certainly can.
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A New Approach to B2B Social Media Influence

A New Approach to B2B Social Media Influence | Social Media Influence | Scoop.it

How do you measure your Business Social Media Influence ? Twitter followers, engagement levels or retweets? Recently the ABC USA reported on updates to the popular tool, Klout Perhaps you, like some US employers use Klout to measure an individuals Social Media influence? However, unless you are selling toothpaste or halter tops, Britney Spears Klout score (as a no 1 influencer) will be completely irrelevant to your business.

 

Some great platforms have emerged to measure your social media influence in terms of reach, engagement and effectiveness. However tools like Klout do not measure social media Influence across a specific target market segment. And unless you have deliberately created your social media network to include influencers in your "business segment", your ability to create influence in this segment will not be measureable by the current tools available.

 

Other tools like Radian6 Reports get closer but do not go all the way to measuring real influence in "your target market". Radian6 do identify brand conversations, consumer sentiment and purport to: " identify whom in your industry is most likely to have influence on your brand".

 

Lets look at the definition of "business influence" - business Influence is not equivalent to social media reach, numbers of followers and not even engagement. Business Influence across social media must be specific to the business target market segment(s) and suspects, prospects and customers. It is something far more pervasive than transactional and quantitative measures across now a "mass spectre".

 

In a business sense influence is about issues such as influencing customers and prospects in your "target market" to consider using, reusing, trialling your products and services. More than 70 firms globally have developed their own proprietary methodologies for targetting and influencing business influencers. But for most businesses there is a big gap between their social media activity and their social media influence in a targetted business community.

 

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