Social Media - Facebook
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Display Advertising on Facebook versus Google: Who Wins?

Display Advertising on Facebook versus Google: Who Wins? | Social Media - Facebook | Scoop.it
With Google AdWords display advertising and text ads, you can achieve a good ROI but what about Facebook?
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Scooped by Lorenzo Alluzzi
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5 New Ways to Improve Your Facebook EdgeRank

5 New Ways to Improve Your Facebook EdgeRank | Social Media - Facebook | Scoop.it

Brands have learned that success with a Facebook page isn’t just about fan numbers, but also about how many fans see their posts. Facebook’s news feed algorithm — called EdgeRank — controls that visibility.

 

Of course, optimizing a news feed so that it bumps up your EdgeRank is a complicated recipe that varies with each brand, the kind of content it posts, and its fans.

 

There have been hundreds of blog posts written about this subject, but here are five completely new ways to get better results.

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Facebook target post: presto potrai decidere chi visualizzerà i tuoi post

Facebook target post: presto potrai decidere chi visualizzerà i tuoi post | Social Media - Facebook | Scoop.it
Facebook sta implementato la possibilità di targettizzare il pubblico che visualizza i post pubblicati dagli amministratori di fanpage. Ecco come funzionerà la novità.
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