Social Media Effectiveness
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52 Totally Free Resources For Better Blogging

52 Totally Free Resources For Better Blogging | Social Media Effectiveness | Scoop.it
Free stuff is the best. Right? Of course you'd love to be able to buy lots of exciting books and training courses and whatnot, but you haven't got a ton of cash to spare. That's why you're here, learning to make money from your blogging services.

Via Martin (Marty) Smith
Chuck Bartok's insight:
Worth the read...
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Thomas Wooldridge's comment, April 19, 2013 11:03 AM
Great Share!
Robert Kempster's curator insight, April 28, 2013 1:15 PM

Cool resources for any blogger.

Nedko Aldev's curator insight, May 12, 2013 9:22 AM

add your insight...

 
Social Media Effectiveness
Tips and tricks for effectively using Social Media for Growing YOUR Business
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Why do I need a blog content refresh, Sara?

Why do I need a blog content refresh, Sara? | Social Media Effectiveness | Scoop.it
Content gets old, links break, new research and stats come out - updating your old posts can revive the traffic, shares, subscribers, and even income.

Via Lisa Sicard
Chuck Bartok's insight:
Too many of us forget to do this.....
 
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Lisa Sicard's curator insight, October 2, 6:35 AM
Great tips to refresh old content on your blog!
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How Wonderful Blogging Has Changed And Actually Improved

How Wonderful Blogging Has Changed And Actually Improved | Social Media Effectiveness | Scoop.it
Blogging Has Changed! I have been through some blogging wars Having been a blogger for the past 8 years I can honestly say that although some aspects of bl

Via Lisa Sicard
Chuck Bartok's insight:
Blogging has been the HUB of all of our On-line activity, with the rungs of social media continually feeding eager readers and prospects.
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Lisa Sicard's curator insight, May 1, 12:58 PM
Blogging has really changed over the years!
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5 Reasons Why Your Social Media Marketing is Failing to Attract Customers

5 Reasons Why Your Social Media Marketing is Failing to Attract Customers | Social Media Effectiveness | Scoop.it
Is Your Social Media Marketing Failing You? There is no denying the fact that social media has a very significant presence in everyone’s lives these days.

Via Lisa Sicard
Chuck Bartok's insight:
Social Media should never be a failing endeavor if Common Sense applied, and perserverence
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The Transition from Blogger To Business Owner

The Transition from Blogger To Business Owner | Social Media Effectiveness | Scoop.it
When I started out blogging back in 2013, I never thought I would call myself a business owner. This is my journey from blogger to business owner

Via janlgordon
Chuck Bartok's insight:
Blogging is and has been a rewarding effort .

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janlgordon's curator insight, March 22, 5:15 PM

I selected this article from Curatti written by Ashley Faulkes because it explains the process of running a blog and then turning it into a business.

 

The story of how one blogger became a businessman.

 

Going From Blogger to Business Owner

 

Starting a blog can involve a lot of learning curves along the way. I agree that content marketers need to fully understand digital marketing in order to be successful in business.

 

Faulkes provides his own perspective on what it takes to run a successful blogging business.

 

Here's what caught my attention:

 

  • Start by learning as much as you can from leading blogging experts. Then brush up on your digital marketing skills in areas like social media, SEO, and email marketing.

 

  • It is not enough to just have a blog. Your business needs to be running your content, not the other way around. If you lack skills you just need to learn more.

 

  • When attending a conference hang out with a few like-minded individuals who will push you to grow. Read as much as you can about the topic of blogging for business.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/9vT530aam4V

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Kris Habl's curator insight, March 25, 10:14 AM
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How to Better Understand Your Customers

How to Better Understand Your Customers | Social Media Effectiveness | Scoop.it
This piece by Tony Zambito is very thought-provoking. It looks at how digital transformation is causing us to find new ways of understanding our customers. Don’t feel much like reading, but want to watch something instead? You can scroll down to the amazing video by Gerd Leonhard or click here.  This is another installment in…

Via janlgordon
Chuck Bartok's insight:
The Digital Age has allowed savvy business persons to really know their Customer Persona
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janlgordon's curator insight, February 24, 11:16 PM

I selected this article from Curatti written by Tony Zambito because it explains how to digital transformation has changed the way businesses understand their customers.

 

The new digital-centric world and customer reach.

 

New Customer Approaches Emerge in the Digital Age

 

If your business has been online for any amount of time you already know how emerging trends have changed the customer journey. I agree that in order to reach them you need to approach them on their level.

 

Zambito explains different methods of reaching your audience in the midst of a digital age.

 

Here's what caught my attention:

 

  • Just sixteen years ago the business landscape was very different. Today digital technology has shifted buyer persona development and insight gathering.

 

  • In order to reach customers today there needs to be new thinking and new approaches in place. This needs to go beyond analytics tools and outdated sales practices.

 

  • The what, how and why of your audience must now be measured through observation. Words are far less effective in measurement -- it's action that counts.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123RF.

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Read full article here: http://ow.ly/wIcL309lnAo

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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17 Top Blogs about Blogging for Your Daily Reading Regime

17 Top Blogs about Blogging for Your Daily Reading Regime | Social Media Effectiveness | Scoop.it
"Ideas are commodities. Execution is not.” Want to be relevant in 2017? Then allow yourself to be led by these top blogs about blogging:

Via Ileane Smith
Chuck Bartok's insight:
Always beneficial to read the blogs of others, especially in your niche
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The Missing Link: Merging Social Media With SEO

The Missing Link:  Merging Social Media With SEO | Social Media Effectiveness | Scoop.it
Has your SEO strategy flatlined? Are you interested in leveraging social media to improve your SEO? Well, I will let you in on a little secret.

Via Scott McElreath
Chuck Bartok's insight:
Interesting ideas...
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d roy's curator insight, August 21, 2015 12:00 AM
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Audio Opinion Editorials, Geneva Shore Report

Audio Opinion Editorials, Geneva Shore Report | Social Media Effectiveness | Scoop.it
Each week our senior editor, James Strauss, publishes a…

Via James Strauss
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Podcasting a newspaper..That is a clever idea

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James Strauss's curator insight, June 26, 2015 12:16 PM

We are now Podcasting our editorials and weekly newspaper. So now in Print, Digital and Podcasted. Hope we are covering all bases?

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The Experience of Twitter Marketing

The Experience of Twitter Marketing | Social Media Effectiveness | Scoop.it
Marketing has moved to an advanced level involving use of online platforms to build up customers and generate sales. Guest post by Rebecca Burton: This is evident through the device of online payme...

Via Mike Barnes
Chuck Bartok's insight:

Are you using Twitter effectively.  Just started back 

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You are missing real opportunities - linking Social Media to the real world

You are missing real opportunities - linking Social Media to the real world | Social Media Effectiveness | Scoop.it
Your marketing efforts are somehow wasted if you invest lots of time and money in Social Media strategies that aren't linked to the real world. How to be successful with Social Media Strategies? Case study with a few brands.
Chuck Bartok's insight:

Social Media has a real impact for those who apply effective tactics

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What Marketing Heads Are Missing

What Marketing Heads Are Missing | Social Media Effectiveness | Scoop.it
Marketing has expanded over the last decade with the rise of digital technology and social media. As a result there are more and more "marketers" either entering the field or moving into digital marketing. With a new marketing expert popping up every minute in the web, the advice and services in this area are overflowing.
Chuck Bartok's insight:

Unfortunately it seems very few have enjoyed HANDS-ON Business experience and fail to listen to the market easily

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Outpour – Go Find the Beauty in People, and Tell Them

Outpour – Go Find the Beauty in People, and Tell Them | Social Media Effectiveness | Scoop.it
Outpour is a social mobile app that lets you write anonymous appreciative messages for people you ca...
Chuck Bartok's insight:

This is an APP I could go for!

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New Facebook Terms: What Marketers Need to Know

New Facebook Terms: What Marketers Need to Know | Social Media Effectiveness | Scoop.it
Did you know new changes are coming to Facebook as of January 1, 2015?Want to know what it all means to marketers?If you're like most people, you won't want to sit down and compare line-by-line to find out the exact changes. That's why we've done it for you.In this ar
Chuck Bartok's insight:

Great article to digest.

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Stop Teaching Students What to Think. Teach Them How to Think

The challenge is not information storage but information processing. It's not about information itself but how to use information. The teaching of creativity, curiosity, critical thinking, analytical thinking, problem-solving, and a love of learning itself will be critical to transitioning from the industrial age to the automated age.

 

Learning how to collaborate and empathize with others will be key. To be human is not to be a lone robot performing a singular task in a vacuum but to be a member of the whole of humanity contributing in countless interdependent ways, including even entirely unpaid ways. This will require nothing less than a redefinition of work itself.


Most people when they talk about the future of work are talking about the future of paid work. But the future of work must recognize all work. Take, for example, someone editing Wikipedia, or contributing code to the open-source code-sharing platform GitHub, or even simply taking care of a family member in the same way any paid care worker would. All of that is important work but would be done for purpose, not pay.

 

Most people when they talk about the future of work are talking about the future of paid work. But the future of work must recognize all work. Take, for example, someone editing Wikipedia, or contributing code to the open-source code-sharing platform GitHub, or even simply taking care of a family member in the same way any paid care worker would. All of that is important work but would be done for purpose, not pay.

 

Learn more / En savoir plus / Mehr erfahren:

 

http://www.scoop.it/t/21st-century-learning-and-teaching

 


Via Gust MEES
Chuck Bartok's insight:
Social media has a positive side and negative. It increases the Headline and Sound Byte syndrome and may not encourage the ability to THINK.
Your thoughts?
 
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Gust MEES's curator insight, October 1, 3:32 PM
The challenge is not information storage but information processing. It's not about information itself but how to use information. The teaching of creativity, curiosity, critical thinking, analytical thinking, problem-solving, and a love of learning itself will be critical to transitioning from the industrial age to the automated age.

 

Learning how to collaborate and empathize with others will be key. To be human is not to be a lone robot performing a singular task in a vacuum but to be a member of the whole of humanity contributing in countless interdependent ways, including even entirely unpaid ways. This will require nothing less than a redefinition of work itself.


Most people when they talk about the future of work are talking about the future of paid work. But the future of work must recognize all work. Take, for example, someone editing Wikipedia, or contributing code to the open-source code-sharing platform GitHub, or even simply taking care of a family member in the same way any paid care worker would. All of that is important work but would be done for purpose, not pay.

 

Most people when they talk about the future of work are talking about the future of paid work. But the future of work must recognize all work. Take, for example, someone editing Wikipedia, or contributing code to the open-source code-sharing platform GitHub, or even simply taking care of a family member in the same way any paid care worker would. All of that is important work but would be done for purpose, not pay.

 

Learn more / En savoir plus / Mehr erfahren:

 

http://www.scoop.it/t/21st-century-learning-and-teaching

 

Ivon Prefontaine, PhD's curator insight, October 1, 6:20 PM
How we think is part of what differentiates each person.
Sharon Berman's curator insight, October 2, 5:27 PM
Interesting perspective on the changing world of work and how education can assist in the change.
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Beat the Competition with an SEO Audit

Beat the Competition with an SEO Audit | Social Media Effectiveness | Scoop.it
An SEO audit is an essential part of any SEO strategy. Only by identifying where you are now, can you truly determine the best path forward

Via janlgordon
Chuck Bartok's insight:
Goor suggestions
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janlgordon's curator insight, May 1, 7:45 PM

I selected this article from Curatti written by Joan Selby because it shows you how to boost your website traffic through an SEO audit.

 

You can rank higher than the competition with the right website optimization.

 

Improve Your Website with an SEO Audit

 

You can take your SEO strategy to a new level with the right audit techniques. I agree that by paying attention to this data you can fix errors in your website and be more successful with your visibility online.

 

Selby provides unique strategies you can use to improve your reach.

 

Here's what caught my attention:

 

  • Become a master of Google Analytics. Pay attention to the number of daily visitors, where the traffic is coming from, which pages get the most traffic, and time spent on pages.

 

  • Include Bing Webmaster Tools in your analytics. Bing offers SEO reports, keyword research, and a link explorer to discover where the competition is getting their backlinks.

 

  • Make sure your website is secure with an SSL Certificate. This will improve both your reputation and ranking in search.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/P2fF30bldZo

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

donhornsby's curator insight, May 2, 11:32 AM
Excellent suggestions 
 
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The Step-by-Step Guide to Creating a Facebook Sales Funnel

The Step-by-Step Guide to Creating a Facebook Sales Funnel | Social Media Effectiveness | Scoop.it
Facebook may no longer be the coolest or sexiest social network on the block. It may no longer be the place where teens and tweens go to vent their angst. In fact, 71.1 percent of all Facebook users are 25 years or older. But you know what? It’s bigger than ever. Recent data from Statista …

Via Peg Corwin
Chuck Bartok's insight:
Facebook has been the traffic (organically) for 70% of our 4,000 page views daily
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Peg Corwin's curator insight, March 25, 10:31 AM

To create a Facebook sales funnel, create segmented content for target audiences, promote it to your warm audience, create lookalike audiences , promote your best content to lookalike audiences, use remarketing again and again, promote testimonials, then use the hard sell.  Automate the process.

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How To Spot Leadership Potential In Millennials

How To Spot Leadership Potential In Millennials | Social Media Effectiveness | Scoop.it
I’ve said it dozens of times: millennials are some of the sharpest, hardest-working employees out there, and I’m proud that they comprise over half of my team at Vanderbloemen. Here are several key attributes to look for when interviewing a millennial in order to discern their leadership potential.

Via donhornsby
Chuck Bartok's insight:
The premise is correct, but one maybe spends too much  time sifting through candidates to find the ones who own a Value System to succeed and not be expected to begin at the top.
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donhornsby's curator insight, February 28, 8:26 AM
Don’t miss out on the leadership potential of this bright generation. They have so much to offer.
 
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How Memes and Infographics Can Aid Your Visual Marketing

How Memes and Infographics Can Aid Your Visual Marketing | Social Media Effectiveness | Scoop.it
Neither memes nor infographics are new concepts. However in recent years, they have been adopted with great success into social media marketing

Via janlgordon
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janlgordon's curator insight, February 1, 5:33 PM

I selected this article from Curatti written by Susan Gilbert because it provides the latest information to help you improve your visual marketing with memes and infographics.

 

Why adding fun and informative visuals can help improve your brand visibility online.

 

Using Memes and Infographics in Your Marketing Mix

 

In an online world where images take center stage your business can attract a larger audiences with memes and infographics. I agree that both forms of content can be beneficial to building trust.

 

Gilbert goes over the history of each and how to apply them to your marketing strategy.

 

Here's what caught my attention:

 

  • When it comes to online marketing memes are very popular in attracting an audience. They can come in the form of fun images with text or as video GIFs.

 

  • A great way to present a visual representation of your content is through infographics. These are not a new concept and we see them being used as early as 1857 by Florence Nightingale.

 

  • One of the most important benefits of using graphic images is branding. By adding your website you can create more traffic and awareness.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Featured image: Origin unknown

 

Read full article here: http://ow.ly/TW1v308ACln

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Carl david ceder's curator insight, February 23, 7:09 AM
Frank SanPietro ~ How Memes and Infographics Can Aid Your Visual Marketing
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THE SECOND DAY, 30 Days Has September

THE SECOND DAY, 30 Days Has September | Social Media Effectiveness | Scoop.it
24 hours before I’d been asleep on an Air Force base in California, now dumped from a helicopter in Vietnam. Just out of Fort Sill, 2nd Lt. James Strauss

Via Jack Humphrey
Chuck Bartok's insight:
This is such a riveting journal of a young Lieutenant's 30 days in Vietnam. He is doing something few authors do. Allowing book to be read on Website and still offering Kindle and Paperback.
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Jack Humphrey's curator insight, January 7, 2:40 PM
im, Riveting… Shit you went through the wringer. Glad you made it back to the world. You ever read Dispatches by Michael Herr? I just re-read it after some 30 years. Mike just died a month or so ago. I read it in his honor. I remembered that it made me nervous and jerky the first time I read it. Well,it did it again when I re- read it… Your writing style reminds me of Mike.. Thanks…
Rescooped by Chuck Bartok from Latest Social Media News
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How to Master Social Marketing Quickly and Effectively

How to Master Social Marketing Quickly and Effectively | Social Media Effectiveness | Scoop.it

The Internet is making meaningful and paradigm-shifting inroads into the way we live our lives. 

Did you know that in the last three years, one in six marriages were the culmination of relationships started online?

“Four out of every five corporations in America are now leveraging social media to help expand their client base and build relationships with customers,” writes Sujan Patel, author of 100 Days of Growth.

As a small business owner, what do you need to know to make social media work for your business? What do you need to do? Here’s a crash course in social media marketing.


Via Kamal Bennani, Gerrit Bes
Chuck Bartok's insight:

Good article. Worth the time

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Marco Favero's curator insight, July 11, 2015 11:17 AM

aggiungi la tua intuizione ...

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Arch Patton, Down in the Valley, Chapter 13

Arch Patton, Down in the Valley, Chapter 13 | Social Media Effectiveness | Scoop.it
Arch took a seat next to Virginia who acted like he wasn't there, staring at her upraised menu, as if it offered something other than common island fare. Ahi and Matisse sat across with General DeWare ......

Via James Strauss
Chuck Bartok's insight:

I have reading this series from the beginning. Riveting and I enjoy the Hawaiian Travelogue woven through the adventure

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James Strauss's curator insight, July 12, 2015 2:01 PM

Chapter 14 to be posted very Soon

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Find Your Actionable Social Media Strategy

Find Your Actionable Social Media Strategy | Social Media Effectiveness | Scoop.it

Being great on social media isn’t always intuitive. Sometimes the best way to learn is to get inspired by the what others are doing.


Via Kamal Bennani, Gerrit Bes
Chuck Bartok's insight:

Article makes good sense. Trending is imprtant for some aspects of Social Media

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Top 10 Ways to Improve Your Social Media Marketing |

Top 10 Ways to Improve Your Social Media Marketing | | Social Media Effectiveness | Scoop.it
Five years ago Social Media Examiner launched to help business owners learn how to best use social media. Here are some of our most popular posts.
Chuck Bartok's insight:

Always good info from Social media Examiner

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Keep Your Customers as Close as Family

Keep Your Customers as Close as Family | Social Media Effectiveness | Scoop.it
At your business, aim for the type of intimacy offered at a neighborhood coffee shop or bar where everyone knows your name.
Chuck Bartok's insight:

A lot of wisdom shared in this article

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You Can Build It, Your Business

You Can Build It, Your Business | Social Media Effectiveness | Scoop.it

7 Years of informative Podcast-Talk Show focusing on Building YOUR businessPreview and download the podcast You Can Build It, Your Business on iTunes. Read episode descriptions and customer reviews.

Chuck Bartok's insight:

7 Year Talk Show focusing on Building YOUR business with effective Social Media and traditional business systems

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