Social media companion
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Social media companion
Understanding social media and how they develop and work
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Social Media is Still Media: Why Marketing Alone Shouldn't Drive Social | Social Media Today

Social Media is Still Media: Why Marketing Alone Shouldn't Drive Social | Social Media Today | Social media companion | Scoop.it
Social Media Marketing Whenever I am speaking with a potential client, or new client, one of my first questions is, "How will you define success in social media?
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Track Social: Social Media Analytics for Smart Marketing

Track Social: Social Media Analytics for Smart Marketing | Social media companion | Scoop.it
Track Social - Social Media Analytics for Smart Marketing: Monitoring, analysis, ranking, scoring and benchmarking of businesses on social media.
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The Social Media Marketing Blog: Some Perspectives on Pinterest

The Social Media Marketing Blog: Some Perspectives on Pinterest | Social media companion | Scoop.it

You've probably heard that Pinterest is here and in a big way. If you're not already familiar with it, take a look and see if you can understand what the fuss is all about. The site has been around for a couple of years but only recently took off.....

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5 Social Media Tips for Finding and Engaging Your Target Audience: New Research | Social Media Examiner

5 Social Media Tips for Finding and Engaging Your Target Audience: New Research | Social Media Examiner | Social media companion | Scoop.it
Social media research: Discover where your target audience spends their time online and where to spend your marketing dollars for the best investment.
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InMaps - I visualized my LinkedIn network

InMaps - I visualized my LinkedIn network | Social media companion | Scoop.it
I visualized my LinkedIn network http://t.co/SzMvDgek...
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How People Spend Their Time Online [infographic] | Social Media Today

How People Spend Their Time Online [infographic] | Social Media Today | Social media companion | Scoop.it
Continuing our run of graphic treats this week, here’s another great infographic that explores how people around the world split their time across different online activities.Social networking activities win a clear lion’s share of people’s attention,...
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Ford’s Scott Monty Sees Social Media as Opportunity to “Humanize the Company” |  Social Media Breakfast Madison

Ford’s Scott Monty Sees Social Media as Opportunity to “Humanize the Company” |  Social Media Breakfast Madison | Social media companion | Scoop.it

He says, “Trust in corporations is declining. It’s sliding every year. Trust in government is down. Trust of businesses is down. Whom do people trust? Experts, analysts, people who are independent, in some instances the media, but also someone who is like them—family, friends, coworkers, someone who is part of your network. Ford believes that nothing is more important than trust, and businesses that lose it will themselves lose.”

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The role of social media in financial services marketing

Today, LinkedIn launched its inaugural Financial Services Summit in New York which focused on the role social media is playing in the financial services industry.
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Study 42 of Americans use social media to shop

Study 42 of Americans use social media to shop | Social media companion | Scoop.it
A new study from Leo Burnett found that 42 of Americans ages 18 to 49 used social media sites like Facebook and YouTube as part of their shopping experience within the past year.
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