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Social Media Personas – Identifying, Understanding and Influencing Social Media Users [Infographic]

Social Media Personas – Identifying, Understanding and Influencing Social Media Users [Infographic] | Social Media | Scoop.it
Infographic courtesy of Aimia.
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Social Media Content Channels: How and When to Focus Your Efforts

Social Media Content Channels: How and When to Focus Your Efforts | Social Media | Scoop.it
Last week, Content Marketing Institute and MarketingProfs released a new study, B2B Content Marketing: 2014 Benchmarks, Budgets, and Trends—North America.
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Can Snapchat Stories be useful for brands? How Taco Bell is leading the way

Can Snapchat Stories be useful for brands? How Taco Bell is leading the way | Social Media | Scoop.it

Taco Bell is providing a road map for brands on Snapchat. The fast food chain was quick to jump on Stories as a platform to tell a very simple tale.

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PHOTO - Optimize Your Facebook Cover Photo for Conversions

PHOTO - Optimize Your Facebook Cover Photo for Conversions | Social Media | Scoop.it
Your Facebook page's cover photo can be more than just a pretty picture. You can use it to convert casual fans into leads and customers with these tips.
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