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Social Media Statistics Australia - August 2013

Social Media Statistics Australia - August 2013 | Social Media | Scoop.it
View our social media report for August 2013 showing the most popular social networks in Australia.
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Platform Wars are like the Cola Wars but life is not all about...

Platform Wars are like the Cola Wars but life is not all about... | Social Media | Scoop.it
As the battle for territory gets more intense, we will see the old players doing anything to lure more users. Either the best platforms will stay or Social Networking will evolve into something totally different.
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Organic Lovers | LinkedIn

Organic Lovers | LinkedIn | Social Media | Scoop.it

Lovers of Social Media, Search Marketing and All Things Organic

OrganicSocial's insight:

New Group on Linkedin Started. Please Join and peak your mind.

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OrganicSocial's curator insight, July 8, 2013 1:35 AM

New Group on Linkedin Started. Please Join and peak your mind.

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Social media influencers and bloggers capture and share Festival of Arts with real-time posts - Ted Nguyen USA | PR, social media and other moving solutions

Social media influencers and bloggers capture and share Festival of Arts with real-time posts - Ted Nguyen USA | PR, social media and other moving solutions | Social Media | Scoop.it
Power of #socialmedia RT ‏@TedNguyen
Social media shares unique Laguna Beach arts event with real-time posts http://t.co/5psPVgxUlJ
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Un-Social Trends? Despite Record Usage, Appeal of Top Social Media Sites Is Declining | Daily Dog

Un-Social Trends? Despite Record Usage, Appeal of Top Social Media Sites Is Declining | Daily Dog | Social Media | Scoop.it

...The survey identified the social media sites with the most consumer awareness, as well as the appeal of those sites. Following are the sites with the highest awareness, the percentage of people who found each appealing as well as the estimated number of users.

 

When asked to rate the trustworthiness of media brands, on average consumers found traditional media brands (broadcast, cable and print) more than twice as trustworthy as social media brand....


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Jeff Domansky's curator insight, July 7, 2013 10:54 PM

Not sure what to make of this study. Traditional media is far more trusted than social media. Hmmm, by whom? Needs closer look but should appeal to PR people.

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Content Marketing Solutions and Best Practices : Interview with Gail Gardner - Search Engine Journal

Content Marketing Solutions and Best Practices : Interview with Gail Gardner - Search Engine Journal | Social Media | Scoop.it
Content Marketing Solutions and Best Practices : Interview with Gail Gardner
Search Engine Journal
Quality versus Quantity. Focus on reaching the right audience not just getting links. Go Local.
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SEO: In ‘Search’ of an Awakening –

SEO: In ‘Search’ of an Awakening – | Social Media | Scoop.it
Search Engine Optimization has too many if's and buts for its own sake. Actually all the required activities for SEO have changed over the time. It has become a vague term that puts together a lot of concepts that need validation.
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Many businesses struggling to execute a content marketing strategy - Castleford Media (blog)

Many businesses struggling to execute a content marketing strategy - Castleford Media (blog) | Social Media | Scoop.it
Castleford Media (blog) Many businesses struggling to execute a content marketing strategy Castleford Media (blog) Almost three-quarters of the interviewees believed content marketing has increased traffic to their website, while 55 per cent...
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Content Marketing Strategies Based on Customer Context: 3 ...

Content Marketing Strategies Based on Customer Context: 3 ... | Social Media | Scoop.it
Content marketers can learn from airports' focus on arrivals and departures. Find out why content marketing strategies should be based more on customer context.
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A Guide to Marketing Genius: Content Marketing

A Guide to Marketing Genius: Content Marketing | Social Media | Scoop.it

Content - Some 91% of B2B marketers use content marketing, and 86% of B2C marketers do. And no wonder: Customers and clients, and potential customers and clients, respond more favorably to content ...According to the following infographic by Demand Metric, the main reasons for using content marking are that content marketing...- Generates approximately three times as many leads as traditional marketing (per dollar spent).- Increases direct sales.- Costs 62% less than traditional marketing.- Keeps reader attention.- Improves brand loyalty....


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Jeff Domansky's curator insight, July 1, 2013 1:29 PM

Important insight for content marketers including some stats you can use to convince the C-suite that social media matters.

Ted Thomas's curator insight, July 2, 2013 6:57 PM

Everybody's doing it...

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8 Content Marketing Principles Most Companies Get Wrong

8 Content Marketing Principles Most Companies Get Wrong | Social Media | Scoop.it
Content marketing is the logical evolution of social media, the practice that puts the theory into action. Many companies, whether B2B, B2C, enterprise or small business, are jumping on the content bandwagon.
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