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Rescooped by Nafsika Panagiotatou from Content Marketing & Content Strategy
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23 of the Best Social Media Articles and Marketing Resources Every Marketer Should Read

23 of the Best Social Media Articles and Marketing Resources Every Marketer Should Read | social media | Scoop.it
Imagine you were compiling a course curriculum for a class on online marketing. What would be your go-to resources? In digging through my bookmarks and starred articles, I noticed a growing list of a…

Via Stefano Principato
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Benjamin Labarthe-Piol's curator insight, September 17, 2014 10:16 AM

A very very very good digest

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Facebook Ad Scheduling: What Marketers Need to Know

Facebook Ad Scheduling: What Marketers Need to Know | social media | Scoop.it
Do you use Facebook advertising? This explores what Facebook ad scheduling is, where to find it and how to use it.
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Rescooped by Nafsika Panagiotatou from Public Relations & Social Marketing Insight
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18 Tips For Running a Successful Social Media Contest

18 Tips For Running a Successful Social Media Contest | social media | Scoop.it

With the holidays quickly approaching, businesses are beginning to think about their holiday marketing campaigns. In fact, last year it was reported that 50 percent of marketers created and launched a holiday campaign before Halloween. Many of those campaigns will include promotions and giveaways. If you're ready to build a promotion, for the holidays or just in general, ShortStack has 18 tips that can help make your next contest a success.

 

The tips include everything from setting goals and choosing a campaign builder to creating hashtags for your event and the best ways to promote it to your entire social media audience. Promotions continue to be a strong driver of audience engagement and an easy way to gain leads and sales from a business's online followers....


Via Jeff Domansky
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Jeff Domansky's curator insight, September 15, 2014 3:08 AM

Here's an infographic with 18 tips that can help make your next contest a success.

Rescooped by Nafsika Panagiotatou from SocialMoMojo Comms & Content
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Facebook Hints That It's Eyeing Content Recommendation | Digiday

Facebook Hints That It's Eyeing Content Recommendation | Digiday | social media | Scoop.it
What Facebook's news recommendations feature could mean for publishers, advertisers.

Via Jessica Kelly
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Jessica Kelly's curator insight, September 9, 2014 6:57 PM

You've probably noticed the related-articles suggestion in your feed. This post ponders the likelihood of FB feeding us "promoted" recommendations, which some of us would prefer to call "unwanted ads." ;)