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Facebook: Is the online social networking service fading? - Economic Times

Facebook: Is the online social networking service fading? - Economic Times | social media | Scoop.it
Economic Times
Facebook: Is the online social networking service fading?
Economic Times
But S. Shyam Sundar, a director of the Media Effects Research Lab at Pennsylvania State University, said that Facebook had become a utility, like a phone carrier.
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Thomas Cook unveils social media 'listening lab' - Travolution.co.uk

Thomas Cook unveils social media 'listening lab' - Travolution.co.uk | social media | Scoop.it

"Thomas Cook’s move to embrace social media has taken a step forward with the introduction of a dedicated 24/7 social media monitoring facility..."


Via Leona Ungerer
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Tips for Successful Digital Couponing

Tips for Successful Digital Couponing | social media | Scoop.it
Coupons are no longer only flyers found in newspapers.
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‘The Human Brand’ Review: Our Relationships with Companies - Knowledge@Wharton

‘The Human Brand’ Review: Our Relationships with Companies - Knowledge@Wharton | social media | Scoop.it
According to the book 'The Human Brand: How We Relate to People, Products, and Companies,' our perceptions of firms are the result of spontaneous judgments on their warmth and competence -- the same elements that drive our impressions of people.

 

....Prior to the industrial revolution, if a merchant did wrong by you, everyone in town knew about it by the weekend and the merchant would be under pressure to make it right or risk damaging his relationships with other customers.

Today, social networks and digital communication are bringing back that same social accountability, and companies of all kinds will need to change the way they do business, or their customers will spend time actively plotting their escape and revenge.

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Social networks have rebalanced the power in relationships between large companies and their customers.

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Knowledge@Wharton: And what might that revenge be?

 

Malone: It could be as simple as never doing business with that company again, but more likely these days, it’s launching a social media campaign to let the world know how they have been wronged and what the true intentions of that company or brand are in their opinion.

 

We have seen lots of examples of this in the past few years, from Bank of America’s attempt to introduce debit card fees or Verizon’s failed “convenience” fee for credit or debit card payments. Social networks have rebalanced the power in relationships between large companies and their customers.


Via Deb Nystrom, REVELN
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Deb Nystrom, REVELN's curator insight, November 7, 2013 3:39 PM

The impact of one - and followers - is what is powerful in social media today.   The article includes case studies including NetFlix, Tylenol and Big Data.  ~  Deb

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Social Media Lab » Making sense of a networked world

Social Media Lab » Making sense of a networked world | social media | Scoop.it
Social Media Lab » Making sense of a networked world http://t.co/LPjJRzxCv4
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Social media editors: Do you have a robot deputy? | Nieman Lab

Social media editors: Do you have a robot deputy? | Nieman Lab | social media | Scoop.it

...As more people in any given newsroom are publishing to social platforms — andas more people bypass the homepage and instead use Twitter and Facebook as the entry point to any given news site — analytics companies see new opportunities to help media companies leverage real-time social data. 

 

Visual Revenue, a predictive analytics firm that focuses exclusively on media companies, is this morning rolling out a bundle of tools to help editors measure the effectiveness of social publishing in real time.

 

“So, if you push a story right now on Nieman Lab, 40 clicks into it you might see 17 retweets, two favorites, some manual retweets and that’s all great, actually,” Visual Revenue CEO Dennis Mortensen told me. “But how do you really add all of it up?”...


Via Jeff Domansky
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Jeff Domansky's curator insight, February 5, 2013 1:38 PM

Ch-ch-ch-changes. Very thoughtful look at what's ahead for newsrooms and social media...

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News Use across Social Media Platforms

News Use across Social Media Platforms | social media | Scoop.it
How do different social networking websites stack up when it comes to news? How many people engage with news across multiple social sites? And what are their news consumption habits on traditional platforms?
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8 Great Holiday Travel Tips for Procrastinators

8 Great Holiday Travel Tips for Procrastinators | social media | Scoop.it
It may be too late to get the lowest priced holiday airline ticket – but there are still great ways to trim travel costs.

Via Alexandre Guapyassu
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Questioning the network: The year in social media research | Nieman Journalism Lab

Questioning the network: The year in social media research | Nieman Journalism Lab | social media | Scoop.it

From the website

 

"The range of social media research produced in 2012 has been wide and diverse: from what works on Twitter to explorations of meme “virality”; from Facebook’s power to motivate to the hidden dynamics of friend networks; from SMS power in the Arab uprising to the questionable creep of social “Big Data.” We offer this list with the usual disclaimer: Our selection is meant to be useful, not definitive. Missing from this list is a lot of great scholarship, including analysis of bullying in a networked world, as well as much more on how social media is changing the way we participate in politics. "


Via Steven Verjans, Jim Lerman, Lynnette Van Dyke
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Steven Verjans's curator insight, December 20, 2012 3:58 PM

Found this link thanks to Joyce. Always interesting to add the academic and popular angles together. Just a pity that only U.S. research is mentioned. The academic outlook of American researchers still does not get through U.S. border control, apparently.

Jim Lerman's curator insight, December 21, 2012 1:57 AM

If you are looking for recent research on social media, this is a good place for an easy start.

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Phone Security: The Nosy Neighbor in Your Pocket - PBS MediaShift Idea Lab

Phone Security: The Nosy Neighbor in Your Pocket - PBS MediaShift Idea Lab | social media | Scoop.it
Phone Security: The Nosy Neighbor in Your Pocket
PBS MediaShift Idea Lab
GPS: Most smartphones come equipped with GPS functionality, to enhance the efficacy of any applications needing location-based data (maps, social media apps, etc.).
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