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Best White Label Marketing Software and Dashboard for Digital Agencies

For digital marketing agencies looking for a company that can supplement gaps in their product stack, help is on the way. The innovative branding agency On The Maps ( OTM ) has announced that it now offers a service that enables other agencies to white label its digital marketing software and number one dashboard in the industry to resell its services under their own brand names. In effect, the company is offering an outsourcing service to its own industry, something that smaller agencies with less breadth of skills have been crying out for for some time. 

The company, which is based in Las Vegas, Nevada, offers a whole host of white labeling reselling options to digital marketing agencies, including the ability to add things like reputation management, content creation, local listings creation, SEO and graphic design/branding to their portfolios. Not only does the company work with English-speaking clients, but Spanish too, something which will no doubt be of interest to agencies operating in the Southern states. The company says that it will be working with French-speaking agencies in the near future. 

Part of the appeal of the company is what it calls its "agency dashboard," a tool which allows agency clients to track the progress of their projects for free. Currently, it is the number one dashboard in the industry, providing users with both SEO and social media tracking tools, all in one location. 

OTM's services, the company claims, are also cost effective. For many agencies, it works out as better value for money for another company carry out work that they are not equipped to do themselves. OTM provides a complete marketing library to accompany all of its products, which individual agencies can pass off as their own and share with their clients. The company guarantees that its service is completely anonymous. They bill their agency clients who then in turn bill their customers for any work carried out without the customer knowing that the work was ever outsourced. 

Ultimately, OTM hopes that its services will allow its agency clients to provide their customers with an unrivaled level of service, boosting their rankings beyond even the best websites in their industry. This, in turn, has the potential to improve the reputation of its partner agencies, helping them to grow market share. 

Besides advertising agencies, the company also sells its products as a kind of adjunct to businesses that already have in-house marketing teams. OTM promises that it can help small- and medium-sized businesses achieve their marketing goals, offering a suite of more than a dozen products, including services such domain setup and staff training on digital marketing tools. If a company needs a more comprehensive service, they can hire OTM as a one-stop shop for all their marketing needs. 

OTM’s offices are open Monday to Friday from 9 am to 5 pm and on Saturday from 10 am to 2 pm. Those who are interested in their white label services can contact the team at https://onthemaps.com for more information. 

Contact: 
Karina Singer 
Company: On The Maps 
Address: 304 S. Jones Blvd, #904, Las Vegas, Nevada Phone: 7029070686 
Email: karina@onthemaps.com 

Via John Alle
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18 Fresh Stats About the Current State of Social Media Marketing

18 Fresh Stats About the Current State of Social Media Marketing | Social Media | Scoop.it

18 Brand-Spanking New Social Media Marketing Stats 

1) 27% of total U.S. internet time is spent on social networking sites. (Source: Experian) Tweet this stat!

2) 15% of total U.S. mobile internet time is spent on social networking sites. (Source:Experian) Tweet this stat!

3) Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. (Source: HubSpot) Tweet this stat!

4) Social media lead conversion rates are 13% higher than the average lead conversion rate. (Source: HubSpot) Tweet this stat!

5) 21% of marketers say that social media has become more important to their company over the past six months. (Source: HubSpot) Tweet this stat!

6) 74% of all marketers say Facebook is important to their lead generation strategies. (Source:HubSpot) Tweet this stat!

7) Companies that generate more than 1,000 Facebook Likes also receive nearly 1,400 website visits a day. (Source: HubSpot) Tweet this stat!

8) 52% of all marketers have found a customer via Facebook in 2013. (Source: HubSpot) Tweet this stat!

9) On Facebook, brand posts get half of their reach within 30 minutes of being posted. (Source: Socialbakers) Tweet this stat!

10) 85% of fans of brands on Facebook recommend brands to others, compared to 60% of average users. (Source: Syncapse) Tweet this stat!

11) 43% of all marketers have found a customer via LinkedIn in 2013. (Source: HubSpot) Tweet this stat!

12) 36% of all marketers have found a customer via Twitter in 2013. (Source: HubSpot) Tweet this stat!

13) HubSpot customers with over 1,000 Twitter followers generate more than 800 new website visitors a month. (Source: HubSpot) Tweet this stat!

14) 59% of Twitter users have visited B2B tech brand sites, compared to 40% for the average internet population. (Source: Compete and Twitter) Tweet this stat!

15) 25% of consumers who complain about products on Facebook or Twitter expect a response within 1 hour. (Source: American Express) Tweet this stat!

16) Women are more likely than men to regularly check out a brand's social page (48% vs. 43%). (Source: Ipsos) Tweet this stat!

17) 23% of marketers are investing in blogging and social media this year, a 9% increase from 2012. (Source: HubSpot) Tweet this stat!

18) Approximately 46% of online users count on social media when making a purchase decision. (Source: Nielsen) Tweet this stat!


Via Brian Yanish - MarketingHits.com
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Facebook 2013 Updates For Business Users

Facebook 2013 Updates For Business Users | Social Media | Scoop.it
Written by Amanda DiSilvestro   Over the last couple months, Facebook has been rolling out even more changes to their layout.
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Go to There: Google's Social Media Marketing Free Webcast - NBC Chicago (blog)

Go to There: Google's Social Media Marketing Free Webcast - NBC Chicago (blog) | Social Media | Scoop.it
NBC Chicago (blog)
Go to There: Google's Social Media Marketing Free Webcast
NBC Chicago (blog)
Just note that this is a preview of Morse's June talk along similar lines for Media Bistro's Social Media Marketing Boot Camp.
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Primer: Understanding Word-of-Mouth Marketing in the Social Media Age

Primer: Understanding Word-of-Mouth Marketing in the Social Media Age | Social Media | Scoop.it
With the arrival of interactive media the patterns, role and impact of word-of-mouth have evolved. A primer on word-of-mouth marketing and social.
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