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How to Build a Referral Program into Your Online Business

How to Build a Referral Program into Your Online Business | Social Media | Scoop.it
In this post, we’ll explore how and why you should build a referral program into your online business.
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Clarifying the Noise: The Content Marketing Spectrum [Exclusive Video]

Clarifying the Noise: The Content Marketing Spectrum [Exclusive Video] | Social Media | Scoop.it
Frustrated by content-focused marketing terminology? Consider this new spectrum to operationalize them to further your business – Content Marketing Institute
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WEBSITE MAGAZINE article on SEO,LinkBuilding

WEBSITE MAGAZINE article on SEO,LinkBuilding | Social Media | Scoop.it

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Elaine Rakoczy's insight:

Great article on SEO, Link Building

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Visual Social Media, How Images Improve Your Social Media Marketing

Visual Social Media, How Images Improve Your Social Media Marketing | Social Media | Scoop.it
Social Media Marketing Podcast 78, in this episode Donna Moritz shares the importance of visuals in your social media marketing.
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Ask GH: What's a fast, efficient, and viable way to do drip marketing? - GrowthHackers

I haven't figured out any hacks for
1.) Sourcing Content.
2.) Figuring out the cadence/timing of the drip.
3.) Measuring it.

I'd love to hear the answer on this from someone who has an algorithmic/process oriented growth hacking mentality.
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Content Curation - 5 Tips From Great Content Curators - Curatti

Content Curation - 5 Tips From Great Content Curators - Curatti | Social Media | Scoop.it
Best way to learn content curation is from cuators such as Jan Gordon, Brian Yanish, Robin Good, Ana-Cristina Pratas, Cendrine Marrouat & Scoopit team.
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Out of Ideas? 13+ Tools to Spark Content Creation

Out of Ideas? 13+ Tools to Spark Content Creation | Social Media | Scoop.it
These 13+ tools can help spark ideas for new, engaging, and relevant content – Content Marketing Institute
Elaine Rakoczy's insight:
Great article on creating fresh content
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How the Man Who Wasn't Supposed to Win Became Argentina's President

How the Man Who Wasn't Supposed to Win Became Argentina's President | Social Media | Scoop.it
The campaign's most effective weapon: the footage shot over two years of Mr. Macri visiting with ordinary Argentines.
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7 Predictions for 2016 – Forecasts for Marketing Teams | Loyalty360.org

7 Predictions for 2016 – Forecasts for Marketing Teams | Loyalty360.org | Social Media | Scoop.it
Now that the sparklers and fireworks of New Years have all gone out, it’s time for another January tradition – the sparking of ideas. As people make resolutions and companies set goals, I decided to create a (digital) paper list of predictions for 2016. Hopefully these predictions will help your business as you plan for the New Year.
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Is this the Social Media Marketing Tipping Point? - Jeffbullas's Blog

Is this the Social Media Marketing Tipping Point? - Jeffbullas's Blog | Social Media | Scoop.it
Social media has been with us for over a decade. Its impact started small but it's now significant. We have passed a social media marketing tipping point
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SlideShare, How to Market Your Business With This Growing Platform

SlideShare, How to Market Your Business With This Growing Platform | Social Media | Scoop.it
Social media marketing podcast 36, in this episode Todd Wheatland shares how SlideShare can be used to generate more exposure and leads for your business.
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How The Big Game Is Driven By Big Data | GreenBook

How The Big Game Is Driven By Big Data | GreenBook | Social Media | Scoop.it
How Are Marketers Utilizing Big Data? The Super Bowl is a prime example.
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Content Super Bowl I: Creation takes on Curation

Content Super Bowl I: Creation takes on Curation | Social Media | Scoop.it
Creating vs. curating. If you work in marketing, or maybe even if you don't, I'm sure you've been a witness to this content debate at one point or another. There are numerous arguments for each side, and ultimately, both are included in any successful content strategy.

The ideal mix between content curation and original content creation is a debate that I often find myself having with my colleagues and industry peers. So, in the spirit of Super Bowl XLVIII this weekend, I decided to ask the experts what they thought in a matchup that I've officially dubbed Content Super Bowl I. Continue reading →
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