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How To Build A Social Following - In Photos: Seven Tips To Get More Social Media Followers

How To Build A Social Following - In Photos: Seven Tips To Get More Social Media Followers | Social Media | Scoop.it
Amy Jo Martin, founder of social media consultancy Digital Royalty and author of Renegades Write The Rules, says the best way to build a social media following is through sharing.

 

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Via CYDigital, Hanin Abu Al Rub
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CYDigital's curator insight, January 5, 2014 7:23 PM

Quick, easy, sensible tips.

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Social Media Job Searching Tips for Dummies

Social Media Job Searching Tips for Dummies | Social Media | Scoop.it
Social Media Job Searching for Dum mies!

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Giving Thanks: 37 Best and Most Powerful Marketing Tools

Giving Thanks: 37 Best and Most Powerful Marketing Tools | Social Media | Scoop.it

I've used hundreds of tools during the past few years. But these are the 37 that I'm most thankful for -- that helped lead to my success in 2013.


Via Jeff Domansky
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Jean-Christophe Francet's curator insight, November 25, 2013 2:51 PM

An excellent selection (from a practitioner) and comments about the best supporting tools for social media, publishing, analytics, CRM, etc.

My conclusions: a) You need to master always more tools and features to be optimise your web and social media presence and activities; webmasters and social media managers have a bright future! b) Not every tool listed here is free, but for some money you can optimise your ROI with intelligent added value features.

Ali Anani's curator insight, November 26, 2013 12:25 AM

Thirty seven marketing tools to boost your marketing efforts. Thank you for reading this.

lebeauparleur's curator insight, November 27, 2013 12:22 PM

Y'en du matos là-dedans...

Rescooped by Cynthia Cavoto from visualizing social media
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Infographic: Everything you need to know about privacy on Facebook

Infographic:  Everything you need to know about privacy on Facebook | Social Media | Scoop.it

As more people sign up for Facebook, it’s important to note that the site largely places privacy control in the user’s hands. The default setting for privacy is public, and many people don’t change it. So what steps can you take to manage your Facebook privacy like an expert?


Via Lauren Moss
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Bart van Maanen's curator insight, December 13, 2013 8:04 AM

Gebruik deze infografiek als checklijstje van je privacy instellingen bij Facebook.  

Louise Robinson-Lay's curator insight, December 13, 2013 3:26 PM

Some valuable tips on maintaining your privacy on Facebook. It is important to know who is watching you.

Maria Richards's curator insight, March 15, 2014 6:46 PM

Privacy is in YOUR hands!!!

Rescooped by Cynthia Cavoto from Social Media Content Curation
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Twitter Launches Custom Timelines Feature To Curate Specific Topic Or Event

Twitter Launches Custom Timelines Feature To Curate Specific Topic Or Event | Social Media | Scoop.it

From Robin Good's insight:
"Twitter has just announced the availability of a new feature that will be gradually rolled out to all Twitter users and which allows you to create custom curated Twitter channels on any topic you want.

To start using immediately Twitter Timelines what you need to do is to head over to https://tweetdeck.twitter.com/ and to register yourself for the free web app owned by Twitter."

Read full Robin Good's insight below.

Try it out now: https://tweetdeck.twitter.com

Check also: https://blog.twitter.com/2013/custom-timelines-in-tweetdeck


Via Robin Good, Giuseppe Mauriello
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Stephen Dale's curator insight, November 14, 2013 12:47 PM

Hoping this facility will soon be available to use on aggregators other than Tweetdeck (which I don't use).  Looks useful, particularly for themed storytelling. #socmed #curation

Elsie Whitelock's curator insight, November 17, 2013 10:28 AM

Ise Tweetdeck? Then this is for you.

Dean Mantz's curator insight, January 1, 2014 12:40 PM

I realize this is old news but it is still relevant and new to a large number of teachers and pre-service students.

 

I would also recommend folks to follow Robin Good's scoop.it site for a vast array of curation tools and resources. 

Rescooped by Cynthia Cavoto from Technology in Business Today
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Facebook testing technology to see where your cursor has been

Facebook testing technology to see where your cursor has been | Social Media | Scoop.it
Facebook is in the process of testing technology that will monitor what your cursor is hovering over on its site, as well as whether a users newsfeed is visible on a mobile device.

Via TechinBiz
Cynthia Cavoto's insight:

gosh, they can find out everything. Kind of creepy...

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Ben Findlow's curator insight, November 4, 2013 2:50 PM

This will be good for all people on Facebook so stuff can be limited.

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Pinterest Drives More Site Traffic Than Twitter and YouTube Combined [Chart] - hypebot.com

Pinterest Drives More Site Traffic Than Twitter and YouTube Combined [Chart] - hypebot.com | Social Media | Scoop.it
Marketing Pilgrim
Pinterest Drives More Site Traffic Than Twitter and YouTube Combined [Chart]
hypebot.com
image from aestasbookblog.com When it comes to referral traffic from social networks, it is no surprise that Facebook is the undisputed king.
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Different Ways To Promote Your Facebook Page

Different Ways To Promote Your Facebook Page | Social Media | Scoop.it
Everybody seems to have a Facebook page these days, or at least anyone who has any sort of business or public persona of any kind has one.

Via Thomas Faltin
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Seven Ways Writers Can Build Online Authority with Google+

Seven Ways Writers Can Build Online Authority with Google+ | Social Media | Scoop.it
Google was founded on a simple principle -- some web pages are more important than others. How is that importance quantified?
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An Update for Google+ Page Owners and Managers

An Update for Google+ Page Owners and Managers | Social Media | Scoop.it
An Update for Google+ Page Owners and Managers: If you do not take any action, the Shared Endorsements setting will be turned on.
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6 tips to Start your own freelance business - Workhoppers

6 tips to Start your own freelance business - Workhoppers | Social Media | Scoop.it
Looking to start your own business but not sure where to begin? Freelancing is the easiest way...Learn how to start your own freelance business.
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Rescooped by Cynthia Cavoto from Pinterest
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Pinterest and Why it is Important to Business - Business 2 Community

Pinterest and Why it is Important to Business - Business 2 Community | Social Media | Scoop.it

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Pinterest Appeals to Marketers and Content Creators with New Article Pins

Pinterest Appeals to Marketers and Content Creators with New Article Pins | Social Media | Scoop.it
If you are a blogger or marketer, Pinterest’ s new enhanced pin feature is something to get excited about. Before, Pinterest was believed to be the social network to use if you only had photographs, recipes and retail products to promote.

Via Thomas Faltin
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Researchers predict Facebook will die out "like a disease" - io9

Researchers predict Facebook will die out "like a disease" - io9 | Social Media | Scoop.it
Researchers predict Facebook will die out "like a disease" io9 By drawing similarities between Facebook's rapid adoption and the proliferation of an infectious disease, researchers at Princeton have devised a model that predicts Facebook will lose...
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Rescooped by Cynthia Cavoto from Social Media Content Curation
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Content Curation: 10 Tips To Help You Curate Ethically

Content Curation: 10 Tips To Help You Curate Ethically | Social Media | Scoop.it

Excerpt from the article by Pawan Deshpande and published on Content Marketing Institute:
"Many content curators are still unsure about what constitutes ethical curation, and how they can share third-party content without running afoul of copyright laws.
Here’s our 10-step checklist to help you curate ethically and effectively.

1. Draw from a variety of sources;
2. Prominently link to the original source;
3. Avoid “nofollow” links;
4. Quote sparingly;
5. Insert your own point of view;
6. Fill in the gaps;
7. Use thumbnail images;
8. Give readers the option to close an iFrame or share bar;
9. Add a new title;
10. Claim Google authorship, as appropriate..."

Each step is analyzed with more information. Read full original article here:
http://contentmarketinginstitute.com/2013/11/ethical-content-curation-checklist

 


Via Giuseppe Mauriello
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Michelle Gilstrap's curator insight, January 5, 2014 3:18 PM

Excellent steps to look at how you are doing Content Curation.

Ivon Prefontaine, PhD's curator insight, January 8, 2014 7:35 PM

This is interesting and worth having.

John Thomas's curator insight, February 5, 2014 7:32 AM

Content Curation: 10 Tips To Help You Curate Ethically

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Five Must-Have WordPress Plugins for Marketers

Five Must-Have WordPress Plugins for Marketers | Social Media | Scoop.it
Are you a WordPress user? If so, you know that your plugin directory is your treasury. Here are some plugin gems marketers should have in their treasure trove.
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Donald McClendon's curator insight, November 17, 2013 2:58 PM

Gonna need this if I I'm going to pick up where I left off about a year ago.

Michelle Gilstrap's curator insight, November 18, 2013 12:28 PM

If you use Word Press, and many of us do, this is a must read.

Rescooped by Cynthia Cavoto from Social Media Content Curation
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Twitter Launches Custom Timelines Feature To Curate Specific Topic Or Event

Twitter Launches Custom Timelines Feature To Curate Specific Topic Or Event | Social Media | Scoop.it

From Robin Good's insight:
"Twitter has just announced the availability of a new feature that will be gradually rolled out to all Twitter users and which allows you to create custom curated Twitter channels on any topic you want.

To start using immediately Twitter Timelines what you need to do is to head over to https://tweetdeck.twitter.com/ and to register yourself for the free web app owned by Twitter."

Read full Robin Good's insight below.

Try it out now: https://tweetdeck.twitter.com

Check also: https://blog.twitter.com/2013/custom-timelines-in-tweetdeck


Via Robin Good, Giuseppe Mauriello
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Stephen Dale's curator insight, November 14, 2013 12:47 PM

Hoping this facility will soon be available to use on aggregators other than Tweetdeck (which I don't use).  Looks useful, particularly for themed storytelling. #socmed #curation

Elsie Whitelock's curator insight, November 17, 2013 10:28 AM

Ise Tweetdeck? Then this is for you.

Dean Mantz's curator insight, January 1, 2014 12:40 PM

I realize this is old news but it is still relevant and new to a large number of teachers and pre-service students.

 

I would also recommend folks to follow Robin Good's scoop.it site for a vast array of curation tools and resources. 

Rescooped by Cynthia Cavoto from Curation, Social Business and Beyond
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Why Content Curation Is Disruptive and A Very Powerful Tool Done Right

Why Content Curation Is Disruptive and A Very Powerful Tool Done Right | Social Media | Scoop.it

Via janlgordon
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janlgordon's curator insight, November 13, 2013 12:50 PM

This thought-provoking piece was written by Marty Smith who is one of our top scoopers here who knows what he's talking about when it comes to curation and why it is disruptive in this marketplace.


Marty gives you some great tips on how to use Scoopit to evaluate what works and what doesn't with your audience and more....


Marty Smith:




"When everyone is doing something as complicated as content marketing quality goes down. My ratios used to be about 50% curation to 50% creation. we can afford to lower creation now for two reasons:


  • An archive of almost a million words published across 4 blogs.
  • With so many people creating so much POOR content, creating LESS and making it BETTER is disruptive.
  • This “less and better” is  Curatti’s Editors of Chaos mission.


Snippet Curation with a powerful tool like Scoop.it moves your Internet marketing away from the pack. The pack is creating content faster and faster without a full understanding of what works


Most content marketers add NOISE in the hope screaming louder will make content stand out. It never does.


Selected by Jan Gordon for Curatti covering, Curation, Social Business and Beyond


Read more here: [http://bit.ly/1aD3c6j]

BSN's curator insight, November 13, 2013 1:00 PM

Content Marketing Tips

Stephen Dale's curator insight, November 14, 2013 12:59 PM

I've said this before, and will repeat...Contet Curation is not just for the Marketeers. I think it is as yet a vastly untapped skill/resource/process for Enterprise information professionals (IM/KM) in delivering themed, value--added and decision-ready content for their internal customers. #kmers #curation

Rescooped by Cynthia Cavoto from visualizing social media
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LinkedIn Profile Tips: Optimization Guide to Build your Profile

LinkedIn Profile Tips: Optimization Guide to Build your Profile | Social Media | Scoop.it

View these Linkedin Profile Tips to build and optimize your profile on the platform, as well as learn how to use the many features available to users.

 

Linkedin provides access to a multitude of features, make it the most advanced professional user base in the web, from which you could harness its technical platform to get the best out of it.

Here is a great infographic with facts about Linkedin Profile, followed by the tips to build your profile with optimization techniques.


Via Lauren Moss
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Cruise Line Class's curator insight, December 13, 2013 6:09 PM

I confess that I am not leveraging the wonderful tools available on Linkedin.  Great article with easy tips on what you can do today to optimize your profile, and help employers find you.

 

Make it a great day!

Stéphane Hardel's curator insight, December 15, 2013 6:12 AM

Soyez beaux soyez forts soyez convoités

Lori Wilk's curator insight, December 28, 2013 3:21 PM

One of the biggest mistakes I hear about is that people signup to be on a social media site and then they don't complete their profile which reduces their effectiveness. Yes- it's important to fully complete your profile.

Rescooped by Cynthia Cavoto from Public Relations & Social Marketing Insight
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4 Powerful Ways to Use Content Marketing to Build Your Personal Brand

4 Powerful Ways to Use Content Marketing to Build Your Personal Brand | Social Media | Scoop.it

You’ve probably read at least a handful of blog posts that talk about content marketing. If you spend a fair amount of time reading about online marketing, you’ve probably actually come across a few case studies about content marketing. While both blog post and case studies are useful sources of information about content marketing, they’re generally focused on how small and large businesses are utilizing this marketing technique.

 

What most sources of information about this topic don’t touch on is whether or not content marketing is a good fit for personal branding. The answer to that question is not only is it a good fit, but if you’re serious about building a strong personal brand, you definitely need to be engaged in content marketing. Let’s go over four different reasons why this strategy works so well:


Via Jeff Domansky
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Jeff Domansky's curator insight, October 19, 2013 10:24 AM

Can content marketing help build your personal brand? Absolutely!

Ali Anani's curator insight, October 20, 2013 12:22 AM

personal branding or whatever branding this is a must read

Hanin Abu Al Rub's curator insight, October 20, 2013 4:38 AM

If you’re serious about building a strong personal brand, you definitely need to be engaged in content marketing

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Twitter Basics, very basic!

Why use Twitter and how to start. A very, very basic introduction. (I liked a @YouTube video from @dottotech http://t.co/AtkgmXWzKP Twitter Basics, very basic!
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Rescooped by Cynthia Cavoto from Public Relations & Social Marketing Insight
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The Blurred Line Between PR and Marketing

The Blurred Line Between PR and Marketing | Social Media | Scoop.it

The growing similarities in tools used for Public Relations and Marketing raise questions of how the two are different anymore. Is SEO PR or Marketing.

 

While inbound marketing is something that some accept and some don’t, it would be superfluous to argue that marketing hasn’t evolved in the last couple of decades with ‘inbound’ as simply a new version. The same can be said for public relations and the methods and channels it uses.

 

Modern marketing tools such SEO, social media or blogs can all be used in either a PR or marketing way. Search engine optimization establishes what the perceived image and related topics of a company can be; so it’s an image builder while also directing precise traffic to a place of accurate results. A simple Facebook post can introduce a new product/ service or it can establish a company opinion. Blogs can be informative in either a marketing tone of “here’s what we offer” or a PR angle of “why this product is good for consumers”.

 

Technology. That’s why I (and likely you by now) have questioned where the line is drawn between PR and marketing. It’s all about the tools used. We may have a similar message to share, but we are looking for different results. How we get those results will overlap, but it’s how we interpret and analyze that information that defines the difference between public relations and marketing....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 14, 2013 12:01 PM

Time to stop worrying about definitions and start concentrating on results whether it's PR or marketing.

Bernadette Chin Lee's curator insight, October 14, 2013 2:12 PM

Once we all have the same goal in mind...

Rescooped by Cynthia Cavoto from Public Relations & Social Marketing Insight
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Brands need to use social media the right way

Brands need to use social media the right way | Social Media | Scoop.it

Social media is not delivering the desired result for the majority of enterprises worldwide, according to a global trend report published by Tata Consultancy Services. Very few (10 percent) enterprises have actually benefited from investments in social media.

 

Consumers do use social media to interact with companies but findings of the report indicate that only 27 percent of research and development/product development and 37 percent of product management departments read social media comments from consumers on a regular basis. Eighty-one percent of those who are benefiting from social media go beyond just having company pages on social networks and have corporate blogs....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 6, 2013 3:41 AM

Here's how to make your social media marketing count.

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Twitter Opens Up Website Analytics to All Website Owners

Twitter Opens Up Website Analytics to All Website Owners | Social Media | Scoop.it
Twitter is now allowing anyone with a website to now verify their site with them–and get all sorts of great analytics data for free.
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Rescooped by Cynthia Cavoto from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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New Google Calendar Trigger for IFTTT

New Google Calendar Trigger for IFTTT | Social Media | Scoop.it
There’s a new Trigger available for the Google Calendar Channel. Every time a new event is added to your Calendar, the Trigger picks it up. Give it a shot!

Via Tom D'Amico (@TDOttawa)
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