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Where Is The Hole In Your Social Media Strategy? | Heidi Cohen

Where Is The Hole In Your Social Media Strategy? | Heidi Cohen | Social Media | Scoop.it
Started by the Salvation Army in 1938 to commemorate the “dollies” who supported American troops during World War I by making doughnuts behind the front lines, National Doughnut Day, observed in the US on the first Friday in June, celebrates these...
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Why Do Consumers Follow Brands On Facebook?

Why Do Consumers Follow Brands On Facebook? | Social Media | Scoop.it
They do it for deals, but a majority say they ignore brands' updates. ; (RT @TMStreetAnalyst: BizInsider Why Do Consumers Follow Brands On Facebook? - Social Media Insights is a daily newsletter from&nbs...
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13 Basic Rules of Social Media Marketing | Business 2 Community

13 Basic Rules of Social Media Marketing | Business 2 Community | Social Media | Scoop.it
Social media marketing is the fastest growing area of influence in the digital world.
Ayesha Schroeder's insight:

Social media marketing isn't primarily about selling a product; it's about creating a personality for your brand and engaging your audience. This article perfectly communicates this approach.

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Understanding the Basics of Social Media

Understanding the Basics of Social Media | Social Media | Scoop.it
Wondering how to navigate the ever changing world of social media? Discover the basics of Facebook, Twitter, Instagram, and more in today's blog post.
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Ayesha Schroeder's comment, May 31, 2013 12:55 PM
Great article for those looking to understand social media.
Rescooped by Ayesha Schroeder from Public Relations & Social Marketing Insight
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The Ultimate Content Marketing Guide to Instagram Success | Business 2 Community

The Ultimate Content Marketing Guide to Instagram Success | Business 2 Community | Social Media | Scoop.it

Instagram is kind of a big deal. A recent surge in visual content is sweeping across every network from Twitter to Facebook. As the leader in image sharing apps, Instagram has become a household name in recent months with more than 40 million photos being uploaded daily to their platform. Users are racking up a total of 1,000 comments and more than 8,000 likes on Instagram every second. Additionally, 28 percent of U.S. Internet users between the ages of 18 and 29 are using Instagram and that number continues to grow. As marketers, these numbers show that while instagram has yet to become a staple in the marketing toolkit, it’s definitely something to analyze and consider. Additional thought should be considered if you’re looking to connect with Generation Y using content marketing as they are using instagram more than ever before. The question becomes, how do you use it effectively?...


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Jeff Domansky's curator insight, June 10, 2013 2:10 PM

Inside Instagram: "The question becomes, how do you use it effectively?"

D.B.'s curator insight, June 11, 2013 1:33 AM

how to reah generation Y

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Pipe App Finally Brings File Transfer to Facebook

Pipe App Finally Brings File Transfer to Facebook | Social Media | Scoop.it
After more than a year of teasing its new service, the new Pipe app for Facebook is finally launching to make file sharing easy on the social network.

Via Tiaan Jonker
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How To Respond To Negative Comments On Social Media

How To Respond To Negative Comments On Social Media | Social Media | Scoop.it
“Not responding to a customer in social media is like hanging up the phone on them. With millions watching.” –Dave Kerpen CEO, Likeable Local The most common question I get asked from small business owners is: “Is that your natural hair color?
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