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Rescooped by Arturo David Yelmo Márquez from Public Relations & Social Marketing Insight
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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014) | B2B Marketing Blog | Webbiquity

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014) | B2B Marketing Blog | Webbiquity | Social media | Scoop.it

How can marketers help their organizations move from “social media marketing” to “social business”? Which emerging platforms are essential (or even worth investigating)? What role does social play in a brand’s overall online visibility? How does social media use differ in B2B vs. B2C companies? Between large and small businesses? Which content marketing tactics and formats are gaining or losing favor? How do marketers separate hype from reality in mobile?Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations....


Via Jeff Domansky
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Jeff Domansky's curator insight, November 14, 2013 3:04 AM

Discover the role of social media in brand visibility, how social media use differs in B2B vs. B2C companies and between large and small businesses, and more in this valuable collection from the always awesome Tom Pick..

Sam Cloutier's curator insight, November 14, 2013 11:33 AM

Interesting insight on B2B campaigns

Scooped by Arturo David Yelmo Márquez
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Content Curation: Key Tips and Ideas for Brands

Content Curation: Key Tips and Ideas for Brands | Social media | Scoop.it
CMI has covered content curation from a number of angles. Use this collection of ideas and information to help your brand manage its content curation efforts.
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Rescooped by Arturo David Yelmo Márquez from The MarTech Digest
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Content Curation's Business Benefits, and 12 Tech Solutions to Consider - CMI | #TheMarketingAutomationAlert

Content Curation's Business Benefits, and 12 Tech Solutions to Consider - CMI | #TheMarketingAutomationAlert | Social media | Scoop.it

Condensed...

 

We see it as a spectrum of activities that evolve from one point to the next:

-- >  Simple aggregation and collection of content (with or without a distinct point of view)

-- >  Active curation and promotion of a point of view using that collection as a source

-- >  Aggregation and curation of user-generated content and social conversation around reported events or news in order to build an engaged community

-- >  Active real-time coverage of events and “newsroom” coverage of events around trending topics

 

We have found that the enterprises that are successfully using content curation as a marketing strategy are, in most cases, deploying solutions that focus on one or more of these four business benefits:

-- >  “Taming the firehose of content”

-- >  Faster, more agile content marketing

-- >  Adding points of view and distinct experiences

-- >  Empowering and engaging target audiences

 

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► NEW: iNeoMarketing makes content marketing easy with the new Q8 Content. Q8 fills your content pipeline daily with relevant articles that your audience wants to read. Learn more and sign up for the beta program: http://www.Q8content.com.

 

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).


Via CYDigital
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CYDigital's curator insight, November 13, 2013 9:01 PM

Content Curation MUST be a part of your content marketing strategy, as it is a SERVICE to your constituents!


See Q8 Content.

Rescooped by Arturo David Yelmo Márquez from Public Relations & Social Marketing Insight
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Crowdsourced Content: Beyond Creation and Curation

Crowdsourced Content: Beyond Creation and Curation | Social media | Scoop.it

In addition to seemingly endless supply of freelance writers, there are also crowdsourcing websites that make the process a little more streamlined and smooth. The List.ly list below features several of the more prominent sites.

 

...Crowdsourcing content moves beyond simple creation or curation and opens a world of opportunities for freelance writers as well as business owners....


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Jeff Domansky's curator insight, November 11, 2013 2:06 AM

if contact is king, crowdsourced content must be, I don't know, Emperor of the universe? ;-) Useful tips.