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Social Media: It’s Quantity AND Quality, Not Either Or

Social Media: It’s Quantity AND Quality, Not Either Or | Social Media | Scoop.it
For many years I have been explaining that social media is like a freeway. The analogy here is that you must have enough cars on the road (curated posts, status updates, etc) on the freeway every d...
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Social media marketing is dead - Business Journal

Social media marketing is dead - Business Journal | Social Media | Scoop.it
Social media marketing is dead Business Journal In today's millennial-inspired economy, social media marketing is dead.
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Essential Twitter Marketing Resources: A Complete Guide | Social Media Examiner

Essential Twitter Marketing Resources: A Complete Guide | Social Media Examiner | Social Media | Scoop.it
Categories... -- > Network and Generate Leads on Twitter -- > Improve Your Twitter Marketing -- > Advertise on Twitter -- > Network With Twitter Chats -- > Manage Twitter With Tools __________________ ► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html (your privacy is protected).
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Social Media Monitoring: A Cross-Company Guide | Digimind ...

Social Media Monitoring: A Cross-Company Guide | Digimind ... | Social Media | Scoop.it
Social media monitoring (SMM) tools can be used to gain revealing insights into the opinions and behaviour of consumers. However, unfortunately, the employment of social media monitoring on a regular basis is often only confined to the marketing department of a company. Whilst your marketing team may be a vanguard for social media success, it’s high time all departments harnessed the power of social and got behind the Community Manager’s essential endeavor for social media success!Here you can see how SMM can be used across all functions of the value creation process: ...
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“Internet Famous”: Visibility As Violence On Social Media

“Internet Famous”: Visibility As Violence On Social Media | Social Media | Scoop.it
How the fuck does your “meritocracy” explain this?
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How We Use Social Media, Illustrated | Mashable - YouTube

In honor of the 5th annual Social Media Day, Mashable commissioned a study of how we use social media. Here are our findings, conveniently illustrated for yo... (Happy Social Media Day from all of us at @mashable!
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World Cup Generates One Billion Facebook Interactions

World Cup Generates One Billion Facebook Interactions | Social Media | Scoop.it
Facebook has passed the 1 billion mark in World Cup interactions. The company said Monday the milestone was reached over the weekend. No other single event has generated this much activity on Facebook in...
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Podcasting for Business, Top Podcasters Share Success Tips

Podcasting for Business, Top Podcasters Share Success Tips | Social Media | Scoop.it
Social Media Marketing Podcast 74, in this episode myself, Michael Hyatt and Chris Brogan share our podcast secrets.
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How Big Data Is Driving Measurable Marketing ROI | Broadsuite

How Big Data Is Driving Measurable Marketing ROI | Broadsuite | Social Media | Scoop.it
Exploring how Big Data is being used to build community, employee and customer retention and ultimately revenue for companies large and small....Outside of the large enterprise, the application of big data has been somewhat stifled; at least in the most obvious sense of using Big Data as mentioned above. This is because the cost both human capital and in dollars is too great for most businesses to fully mine the entire data landscape when trying to make business decisions.However, to some extent the biggest opportunity for many businesses large and small is to use big data to solidify the three areas of the marketing mix that comprise marketing and social media ROI; the development of community, the continued investment in keeping employees and customers satisfied, and of course the most sought after ROI metric, which is the revenue generated from your efforts....
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The 'Internet Of Things' Will Be Bigger Than The Smartphone, Tablet, And PC Markets Combined

The 'Internet Of Things' Will Be Bigger Than The Smartphone, Tablet, And PC Markets Combined | Social Media | Scoop.it
The Internet of Things will ultimately comprise more web "things" than all smartphones, PC, tablets, smart TVs, and wearables combined.
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The 15-Minute Social Media Audit Everyone Can Do

The 15-Minute Social Media Audit Everyone Can Do | Social Media | Scoop.it
Examine what works and what doesn't with your social media marketing by performing a social media audit.
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Essesntial Techniques from Top Influencers on Influencer outreach

Essesntial Techniques from Top Influencers on Influencer outreach | Social Media | Scoop.it
Influencer outreach plays an important part in a content marketing jigsaw and it is considered as one of the key tactics to expand reach of the content. Marketers often outreach key influencers in their respective industries to leverage online influence and authority which ultimately helps businesses to increase organic reach of their products and services. This is mostly…
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17 Videos That Show How The GoPro Camera Is Cha...

17 Videos That Show How The GoPro Camera Is Cha... | Social Media | Scoop.it
What this tiny piece of tech can do is astounding.
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Internet Of Things: Current Privacy Policies Don't Work - InformationWeek

Internet Of Things: Current Privacy Policies Don't Work - InformationWeek | Social Media | Scoop.it
Traditional ways to deliver privacy guidelines, such as online postings or click-through mechanisms, don't work with the Internet of Things.
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SNAPCHAT REPORT: Audience, Demographics, Brands' Early Marketing Efforts

SNAPCHAT REPORT: Audience, Demographics, Brands' Early Marketing Efforts | Social Media | Scoop.it
Snapchat has cultivated a unique identity as a smartphone-only social network and messaging platform focused around images and videos. The app has emerged as an everyday communication tool for millions of teens and young adults, particularly in the U.S. and Western Europe. Snapchat launched in September 2011, so it is not even three years old. But as BI Intelligence explained in a recent report, brands stand to gain a lasting advantage from adopting emerging social media early....
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Cupid's Arrows Fly on Social Media, Too - New York Times (blog)

Cupid's Arrows Fly on Social Media, Too - New York Times (blog) | Social Media | Scoop.it
New York Times (blog) Cupid's Arrows Fly on Social Media, Too New York Times (blog) But Steven, a young, hip Brooklynite who works in digital media (and whose surname is being withheld to protect his privacy) said that making romantic connections...
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