Business Transformation
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Juxtaposition: Dachis Group is acquired by Sprinklr, PostShift opens for business

Juxtaposition: Dachis Group is acquired by Sprinklr, PostShift opens for business | Business Transformation | Scoop.it

I read that Dachis Group, the once-upon-a-time social business strategy consultancy that morphed a bit at a time into a social media analytics tool company, was acquired by Sprinklr, a social media consulting and technology firm. It seemed like they couldn’t get traction when the large consulting firms and technology companies were rolling out their own social business strategy capabilities

Karl Wabst's insight:

Change is the only constant. It isn’t static. In fact, the rate of change is generally agreed to be accelerating.

 

The original definition of Social Business has been co-opted by large consulting firms and technology companies. The emphasis shifted to sales and implementation of software.

 

Once upon a time Social Business had more to do with the interconnection of people and how we create value and how we do our jobs. Go back to the originally accepted definition by Peace Nobel Laureate Prof. Muhammad Yunus. See http://www.yunussb.com/social-business/

 

Dachis Group laid down a different definition of Social Business that morphed a bit at a time into a social media analytics tool company.

 

Changing attitudes and mindsets is more valuable, but less satisfying to quarterly income statements. 

 

Nilofer Merchant pointed out the emerging divide in her book 11 Rules for Creating Value in the Social Era, and how its lessons apply to CIOs and IT Leaders.

http://sco.lt/86zUuX

 

What We Talk About When We Talk About "Social"

HBR blog by Nilofer Merchant 

 http://blogs.hbr.org/2013/02/what-we-talk-about-when-we-tal/

 

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Business Transformation
Corporate & Business Strategy Planning / Execution. Want to know more? Visit me on LinkedIn: www.linkedin.com/in/karlwabst/
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