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Rescooped by Stefanie Mueller from Social Media, SEO, Mobile, Digital Marketing
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Importance of Social Media ROI | Search Engine Journal

Importance of Social Media ROI | Search Engine Journal | Social | Scoop.it

Check out the three core reasons why knowing the ROI of your social media campaigns is paramount to marketing success.


Via Kamal Bennani
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Nedko Aldev's curator insight, February 4, 2015 3:39 AM

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Rescooped by Stefanie Mueller from Nonprofits & Social Media
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Blogging Tips: 4 Ways to Get Your Blog Found, Read, and Shared

Blogging Tips: 4 Ways to Get Your Blog Found, Read, and Shared | Social | Scoop.it
Blogging Tips: 4 Ways to Get Your Blog Found, Read, and Shared

Via Julia Campbell
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Rescooped by Stefanie Mueller from Nonprofits & Social Media
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Always Up-To-Date Social Media Image Sizes

Always Up-To-Date Social Media Image Sizes | Social | Scoop.it
From Twitter to Facebook to Google+, here's a guide to every important social media image size, always kept up-to-date.

Via Julia Campbell
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Rescooped by Stefanie Mueller from SEO and Social Media Marketing
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Why Content and Social Media Marketing are the New SEO

Why Content and Social Media Marketing are the New SEO | Social | Scoop.it

It's s a myth to think you can and should be manipulating search engines with back links, page keyword stuffing, duplicate content development, etc. It's old school and much of these processes are no longer relevant to Google.

 

Today, SEO rankings are a primarily combination of creating and sharing great content, building a web site that works for your visitor, coupled with basic on page SEO best practices we've outlined below.

 

Read More:  http://www.huffingtonpost.com/lee-traupel-/why-content-and-social-me_b_5556734.html


Via Antonino Militello
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Cate Ferguson's curator insight, July 23, 2014 11:40 PM

Old 'set and forget - one time only' SEO is long gone. 

The replacement SEO of Content Creation with careful optimisation built in is still relevant BUT much more sophisticated than it was.  This is also a tactic that works but needs something more to be as effective as it was.

 

Enter Social.  Sharing and Engagement are the new keys to effective SEO when combined with good quality, optimised content.  Social engagement is also a Tactic.

 

The element that brings all of this together is a Strategy - how to fit good website architecture to enhance and enable the best user experience (old SEO), excellent optimised content (the way forward SEO) and that vital elusive Social Engagement tactic (the icing on the cake of modern SEO) into a Strategy that will give you want you want.  Connecting these important tactics to the right outcomes to reach the targets, and goals that will bring you organisation what it needs from your digital presence is what a well designed strategy can bring.

 

No longer set and forget SEO but alive and responsive SEO  - amazing.

One Marketeer's curator insight, July 24, 2014 7:31 AM

Afternoon my Friends of the Internet!

Here it is a simple and straightforward explanation what the Oh mighty SEO is all about.

#seo #read #learn #godigital #marketing

David Duncan's curator insight, July 25, 2014 7:10 AM

Content and social are the new SEO

Rescooped by Stefanie Mueller from Web site & Social Media Marketing
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The Complete Guide to Growing Your Organic Facebook Reach

The Complete Guide to Growing Your Organic Facebook Reach | Social | Scoop.it
Facebook reach is on the decline for just about everyone. Here are some new strategies we've been trying at Buffer to change that.

Via GrupoNeo
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Rescooped by Stefanie Mueller from Social Media, SEO, Mobile, Digital Marketing
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10 IFTTT Recipes to Make You a Better Marketer | SEJ

10 IFTTT Recipes to Make You a Better Marketer | SEJ | Social | Scoop.it

IFTTT is a somewhat new free tool that has blown up in popularity over the last year. Learn how it works to help you become a better marketer here.


Via Kamal Bennani
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Rescooped by Stefanie Mueller from Social Media, SEO, Mobile, Digital Marketing
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How to Use Google Analytics to Run a Social Media Split Test |

How to Use Google Analytics to Run a Social Media Split Test | | Social | Scoop.it

Have you tried split testing? Here's how to use Google Analytics to run a social media split test, to see which social media tactics are working.


Via Kamal Bennani
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Rescooped by Stefanie Mueller from Social Media, SEO, Mobile, Digital Marketing
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Tips and Tricks to Make A Video Go Viral

Tips and Tricks to Make A Video Go Viral | Social | Scoop.it

Want to make a video go viral? here are some tips to make your video shareable, likeable and communicate a compelling story


Via Kamal Bennani
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Rescooped by Stefanie Mueller from Social Media, SEO, Mobile, Digital Marketing
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3 TED Talks That Uncover the Secrets of Storytelling

3 TED Talks That Uncover the Secrets of Storytelling | Social | Scoop.it

Great stories inspire. They invoke wonder and provoke engagement. They spark the connection that lights the fire of passion. These three TED talks show you exactly what that means and how you can apply it to your own brand storytelling.


Via Kamal Bennani
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Bettina Gifford's curator insight, July 23, 2014 7:50 AM

Evoke wonder - Stanton' s talk is great

Jeni Mawter's curator insight, July 24, 2014 3:49 AM

Storytelling principles that apply to all storytellers - even children's and young adult story tellers.