SMS Messaging
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SMS Shortcodes or QR Codes? | Store of the Community

SMS Shortcodes or QR Codes? | Store of the Community | SMS Messaging | Scoop.it
QR codes are the square barcodes you can snap with your smartphone to visit a webpage. Both can be placed on products, store signage, or traditional ads, so both have marketing potential. But what's best for you?
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SMS Campaign Helps Seattle Sun Tan Soak Up Big Revenues ...

“When looking at different mobile marketing options for Seattle Sun Tan, we selected text messaging because of the high customer adoption and that it works across all wireless carriers and operating platforms,” says Stewart Kelpe, VP of Marketing...
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The 7 Reasons Mobile Needs to Earn Its Place - ADOTAS

The 7 Reasons Mobile Needs to Earn Its Place - ADOTAS | SMS Messaging | Scoop.it
The 7 Reasons Mobile Needs to Earn Its Place
ADOTAS
Creative can be unclear or contrived — for example company logos may not be prominently featured or the concept may be more of a technology demonstrator than a solid piece of marketing.
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Lack of Sophistication Among Mobile Marketers Limits Program Effectiveness - SYS-CON Media (press release)

Lack of Sophistication Among Mobile Marketers Limits Program Effectiveness - SYS-CON Media (press release) | SMS Messaging | Scoop.it
Lack of Sophistication Among Mobile Marketers Limits Program Effectiveness SYS-CON Media (press release) At 60% adoption, mobile apps remain the second most popular form of mobile marketing year over year, but mobile-optimized email secured the...
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