SMMarketing
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SMMarketing
All information related to promoting business through Social Media Marketing.
Curated by Kumuda Gururao
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's New Tool to Uncover Real vs. Fake Followers on Twitter

's New Tool to Uncover Real vs. Fake Followers on Twitter | SMMarketing | Scoop.it

On our journey to creating a great search tool for audience intelligence, we realized that the data we use to measure influence is fatally flawed in a number of ways. Our SparkScore toolwas built to help measure true engagement+reach (as opposed to mere following). But the other big problem is fake followers — accounts that exist on Twitter, technically follow accounts and might even engage, but aren’t operated by real people or are no longer active (and, therefore, not influence-able).


Via THE OFFICIAL ANDREASCY
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The Next 10 Years Will Be About "Market Networks"

The Next 10 Years Will Be About "Market Networks" | SMMarketing | Scoop.it
Market-networks will produce a new class of unicorn companies and impact how millions of service professionals will work and earn their living.

Via Oliver Durrer
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Rescooped by Kumuda Gururao from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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Big Announcements for Global Maker Day

Big Announcements for Global Maker Day | SMMarketing | Scoop.it
We have a new website address and we're proud to share it with you. You'll find that our organizing team has been updated as well as new resources for a successful day of making.

Via Tom D'Amico (@TDOttawa)
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Rescooped by Kumuda Gururao from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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Infographics Made Simple via TCEA

Infographics Made Simple via TCEA | SMMarketing | Scoop.it
Explore these three tips for infographic creation, straight from the "Infographics Made Simple" session at the 2018 TCEA Chromebook Academy.

Via Tom D'Amico (@TDOttawa)
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Google Shopping Ads Vs Amazon Ads

Google Shopping Ads Vs Amazon Ads | SMMarketing | Scoop.it
In this blog post let me explain the similarities and differences between Google Ads and Amazon Ads and finally inform you which one you should use to promote your business. But still there are few differences between them. Which one should you use? It depends on your business goal. If your intention is to create brand awareness or collect leads, then you should go for Google shopping ads. GSA (Google Shopping Ads) take the viewers directly to your landing page and provide an opportunity to showcase your product along with other products. Even if they don’t buy it offer
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Rescooped by Kumuda Gururao from Daily Magazine
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Twitter to Display News Articles More Prominently

Twitter to Display News Articles More Prominently | SMMarketing | Scoop.it
Twitter is going to start displaying more links shared by those in your network in the home timeline.

Via THE OFFICIAL ANDREASCY
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Rescooped by Kumuda Gururao from Educational Technology News
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9 Technology Mega Trends That Will Change The World In 2018

9 Technology Mega Trends That Will Change The World In 2018 | SMMarketing | Scoop.it
Some tech trends fizzle out and die a quiet death, while others are so significant that they transform our world and how we live in it. Here are the top nine tech mega-trends that I believe will define 2018 and beyond.

Via EDTECH@UTRGV
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EDTECH@UTRGV's curator insight, April 10, 6:53 PM

Are you future ready?

Richard Platt's curator insight, April 18, 10:59 AM

Trend 1: The increasing datafication of our lives

Trend 2: The Internet of Things (IoT) and how everyday devices are becoming more ‘smart’

Trend 3: Exponential growth in computing power is fueling massive tech advances

Trend 4: The incredible rise of artificial intelligence (AI)

Trend 5: The unstoppable freight train that is automation

Trend 6: 3D printing opens up amazing opportunities for manufacturers (and others)

Trend 7: We’re interacting with technology in very different ways

Trend 8: Blockchains: An invention that could change our world

Trend 9: Platforms are the way forward for businesses

 

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Have You Explored the Transitory Status Features of Social Networks while Promoting Ur Business?

Have You Explored the Transitory Status Features of Social Networks while Promoting Ur Business? | SMMarketing | Scoop.it
I am sure to promote your business you’ll all be implementing social media marketing (SMM) along with SEO and SEM. My question is, have you explored the following features? Posts in Google business page Moments in Twitter Story in Facebook, Instagram The updates through these features are ephemeral in nature but stand out separately. First let me explain how to create Posts in Google business page. First visit your Google My Business (GMB) page and notice ‘Posts’ on L.H.S. and click. If you have created some posts they will appear or you’ll be shown a section to create on
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Cheat Sheet for Promoting Ecommerce Products

We have cheat sheets for many things like ‘The Keyword Research Cheat Sheet’, ‘Social Media Marketing Checklist’ etc In this blog post I am going to suggest the important things you will have to implement for promoting your products through ecommerce website, especially through Google Adwords. The Cheat Sheet is presented in the form of infographic. Recommenders will enable you to target new and regular users. Voila! Your strategy will ensure not merely promoting products through Search, but in converting users to buy new / alternative products for their searches.
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Rescooped by Kumuda Gururao from Daily Magazine
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3 Degrees of Marketing Intelligence [Infographic]

3 Degrees of Marketing Intelligence [Infographic] | SMMarketing | Scoop.it
Marketing is no longer the art form it once was. Today, the companies working relentlessly to master digital marketing are responsible for gathering, analyzing, and applying the data they produce to raise their game. All the while, laggards in the number-crunching revolution are vulnerable to brands that value marketing analytics, and make it an essential part of the way they operate.

Via THE OFFICIAL ANDREASCY
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3 Ways to Use New Instagram Slideshow Posts for Your Blog, Brand or Business

3 Ways to Use New Instagram Slideshow Posts for Your Blog, Brand or Business | SMMarketing | Scoop.it
Instagram’s latest update has provided a new way to share photos and videos on the network - now you’re able to add multiple photos and videos to a single post. 

Via THE OFFICIAL ANDREASCY
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Rescooped by Kumuda Gururao from Daily Magazine
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Nextcloud: an Open-source Dropbox, Google Drive Alternative

Nextcloud: an Open-source Dropbox, Google Drive Alternative | SMMarketing | Scoop.it
Kristi Progri presents Nextcloud, an open-source, self-hosted alternative to file sharing services like Dropbox, Google Drive and OneDrive.

Via THE OFFICIAL ANDREASCY
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Rescooped by Kumuda Gururao from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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How to be Digitally Literate in an Era of Fake News - Critical Thinking via Indiana Jen

How to be Digitally Literate in an Era of Fake News - Critical Thinking via Indiana Jen | SMMarketing | Scoop.it
America just completed an especially volatile and polarizing Presidential election. This was the first major election where both sides waged war not simply using traditional means (pounding the pavement, call centers, and mailers), but using online digital tools. On Facebook and Twitter, stories were shared, hashtags were created, and mud-slinging took on new levels. New…

Via Tom D'Amico (@TDOttawa)
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Three Good Resources For Infographics via @LarryFerlazzo

Three Good Resources For Infographics via @LarryFerlazzo | SMMarketing | Scoop.it
I have a ton of resources related to infographics, and you can see them all at “BEST” LISTS OF THE WEEK: INFOGRAPHICS. Here are some new additions to those lists: The Pudding has an impressive coll…

Via Tom D'Amico (@TDOttawa)
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Infographic: How the Blockchain is Powering Our Future

Infographic: How the Blockchain is Powering Our Future | SMMarketing | Scoop.it
Healthcare
The blockchain has the potential to improve medical access and efficiency. By allowing patient records to be shared securely between healthcare providers, doctors can bring all that information together to improve their diagnoses and develop more holistic treatment plans for individual patients.

With all of that patient data collated on the network, blockchain technology can help to advance more sophisticated medical research, potentially curing diseases or providing insights for more effective treatments.
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Richard Platt's curator insight, September 7, 4:22 AM

Decent explanation of how blockchain will likely work in the future in;. records keeping for property surveying (for tax and sales purposes), secure e-voting (1st being piloted in Switzerland in spring of 2018), providing secure patient records keeping (in the medical community, where portability of records between providers and insurance companies is required, and transparency by patients of their own personal health data is needed), and identity management for easier travel and better security (by providing a documented and verified person is who they say they are), when passing through / across borders.

Hughes Systique's curator insight, September 7, 5:01 AM

 The blockchain’s true scope is in its ability to change the way you do things every day – like voting, traveling, or going to the doctor.

Rescooped by Kumuda Gururao from WHY IT MATTERS: Digital Transformation
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6 #E-commerce companies Reinventing Brick-and-Mortar #Retail and prevent armageddon by changing the store experience via @cbinsights

6 #E-commerce companies Reinventing Brick-and-Mortar #Retail and prevent armageddon by changing the store experience via @cbinsights | SMMarketing | Scoop.it

In today's "digital age," the dominant narrative is that e-commerce has fully eclipsed physical retail. The truth looks a bit different.


Via Farid Mheir
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Farid Mheir's curator insight, August 6, 4:52 PM

WHY IT MATTERS: this article reviews of the 6 companies are changing the in store experience to deliver true omni-channel.

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Google Shopping Ads (GSA) Vs Amazon Ads for Business Promotion

Do view my presentation titled 'Google Shopping Ads (GSA) Vs Amazon Ads for Business Promotion' at https://www.slideshare.net/ICT_Advisor/gsa-google-shopping-ads-vs-amazon-ads The presentation explains through infographics the following: Google shopping ads Amazon ads to promote your business Similarities between GSA and Amazon ads Differences between GSA and Anazon ads
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Amazon Ads to Promote Ur Business - Infographic

Amazon Ads to Promote Ur Business - Infographic | SMMarketing | Scoop.it
The author is a digital marketing professional and can be reached at Advisor2U
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Rescooped by Kumuda Gururao from E-Learning, Instructional Design, and Online Teaching
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Tools for Making Vibrant Videos

Tools for Making Vibrant Videos | SMMarketing | Scoop.it

Tools for Making Vibrant Videos by Jaimie Hoffman and T&L Innovations is licensed under a Creative Commons Attribution 4.0 International License.


Via Dennis T OConnor
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Dennis T OConnor's curator insight, April 13, 8:36 PM

This is video maker's resource gold mine with  a Creative Common's  Attribution 4.0 international licence.  Kudos to Jaimie Hoffman and T&L Innovations for sharing this great work! 

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Event Promotion Using Digital Marketing

Event Promotion Using Digital Marketing | SMMarketing | Scoop.it
Note : The same has been published on LinkedIn Pulse at https://www.linkedin.com/pulse/event-promotion-using-digital-marketing-dr-kumuda-gururao/
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Rescooped by Kumuda Gururao from Daily Magazine
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PicLab - Express Yourself!

PicLab - Express Yourself! | SMMarketing | Scoop.it

Celebrate life’s moments and capture your memories with fun and creative tools.


Via THE OFFICIAL ANDREASCY
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Use LinkedIn Lead Gen Forms to Promote Your Business

Obtain accurate leads by using LinkedIn's lead gen form.
Kumuda Gururao's insight:
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Rescooped by Kumuda Gururao from MarketingHits
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6 Steps to Creating the Perfect Marketing Video #Infographic

6 Steps to Creating the Perfect Marketing Video #Infographic | SMMarketing | Scoop.it
How any company can make an impactful video, based on science and experience.

Via Brian Yanish - MarketingHits.com
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Henry Knoop's curator insight, February 26, 2017 9:29 AM
Waarop letten bij het maken van een video.
Rescooped by Kumuda Gururao from Augmented, Alternate and Virtual Realities in Education
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Google’s Improbable Deal to Recreate the Real World in VR (and Maybe Teach AIs to Live In It)

Google’s Improbable Deal to Recreate the Real World in VR (and Maybe Teach AIs to Live In It) | SMMarketing | Scoop.it
LET A THOUSAND virtual worlds rain down from the clouds. Or rather, the cloud. That’s the call from Google as it gets behind a tiny British startup called Improbable.

Founded by two Cambridge graduates and backed by $20 million in funding from the venture capitalists at Andreessen Horowitz, Improbable offers a new way of building virtual worlds, including not just immersive games à la Second Life or World of Warcraft, but also vast digital simulations of real cities, economies, and biological systems. The idea is that these virtual worlds can run in a holistic way across a practically infinite network of computers, so that they can expand to unprecedented sizes and reach new levels of complexity.

Via Kim Flintoff
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Rescooped by Kumuda Gururao from Learning - Social Media - Innovation
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Here's Where New Yorkers Can Buy Snapchat Spectacles

Here's Where New Yorkers Can Buy Snapchat Spectacles | SMMarketing | Scoop.it
Snapchat Spectacles are now being sold in a vending machine located near Central Park in New York City.

Via Marc Wachtfogel, Ph.D.
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